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US & Australian Higher Education Spending on CRM, 2007 - 2012 (Databook)

Product Type: Market Research Report
Published by: Datamonitor
Published: August 2007
Product Code: R313-24150
Description
Introduction

The uptake of CRM will grow rapidly in the global higher education market with particularly strong growth in the US & Australian driven by the increased depth and breadth of implementation at the institutional level.

Scope
  • Identifies potential growth areas for CRM in the education market
  • Quantifies spending on CRM by IT segment
  • Segments CRM spending by geography
Highlights

The uptake of CRM will grow rapidly over the next five years as institutions seek to address the need to compete more effectively to recruit and retain students.

While many US institutions have already "waded into the water" with CRM, over the near-term many institutions will seek to expand these existing installations to support the entire student lifecycle.

Although Australian institutions will spend considerably less on CRM than their peers in the US, the growth rate over the next five years will be relatively comparable.

Reasons to Purchase
  • Understand the potential opportunity size for CRM in the US and Australian higher education markets
  • Identify the markets in which education institutions will invest the most heavily in CRM
  • Recognize the differences in CRM spending across IT segments
Table of Contents
Overview
Catalyst
Summary
Methodology
Table of Contents
Table of figures
Table of tables
iNTRODUCTION
Total spending by US higher education institutions on CRM, 2006 - 2012
US higher education spending on CRM by IT segment, 2006 - 2012
Total spending by Australian higher education institutions on CRM, 2006 - 2012
Australian higher education spending on CRM by IT segment, 2006 - 2012
APPENDIX
Definitions
Further reading
Ask the analyst
Datamonitor consulting
Disclaimer
List of Tables
Table 1: Total spending by US higher education institutions on CRM, 2006 - 2012
Table 2: US higher education spending on CRM by IT segment, 2006 - 2012
Table 3: Total spending by Australian higher education institutions on CRM, 2006 - 2012
Table 4: Australian higher education spending on CRM by IT segment, 2006 - 2012
List of Figures
Figure 1: Total spending by US higher education institutions on CRM, 2006 - 2012
Figure 2: US higher education spending on CRM by IT segment, 2006 - 2012
Figure 3: Total spending by Australian higher education institutions on CRM, 2006 - 2012
Figure 4: Australian higher education spending on CRM by IT segment, 2006 - 2012
Ordering and More Information
Price and Delivery Options



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