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The Oracle CRM Radars: Oracle E-Business Suite CRM, Oracle Siebel CRM and Oracle PeopleSoft Enterprise CRM (Vendor Focus)

Product Type: Market Research Report
Published by: Datamonitor
Published: September 2007
Product Code: R313-25653
Description
Introduction

This brief analyses the strengths and weaknesses of Oracle's Customer Relationship Management offering. Oracle is rated according to its market impact (based on revenues), user sentiment (based on customer perceptions) and technology.

Scope

Technology: an assessment of Oracle's technology based on specific attributes and the availability of certain features. User sentiment: tracks end-users' impression of Oracle's products based on a survey of over 280 Customer Relationship Management users. Market impact: measures Oracle's market impact based on its revenues and financial performance.

Highlights

Enterprises are increasingly deploying Customer Relationship Management solutions in order to benefit from the unified management of interactions with customers in a sales, customer services or marketing context. Since Customer Relationship Management could be of benefit to a wide range of organizations, the demand for these solutions will continue to grow. Consequently vendors need to offer comprehensive yet flexible Customer Relationship Management solutions.

Reasons to Purchase

Gain detailed knowledge of Oracle's strengths with regards to technology, user sentiment and market impact. Customer Relationship Management vendors can benchmark their own performance against Oracle in various key criteria. Enterprise IT managers will gain valuable insight to improve their Customer Relationship Management purchasing decisions.
Table of Contents
DATAMONITOR VIEW
CATALYST
SUMMARY
MARKET DEVELOPMENTS
The CRM application market is maturing
Uptake among SMEs is growing and CRM is converging with adjacent technologies
ANALYSIS
Oracle CRM Radars
Oracle E-Business Suite (EBS): CRM Radars
Oracle Siebel CRM: CRM Radars
Oracle PeopleSoft Enterprise: CRM Radars
Recommendation: Shortlist
APPENDIX
Summary scores
Datamonitor Ratings
Definitions
Extended Methodology
Technology
User Sentiment
Market Impact
Methodology
Further reading
Ask the analyst
Datamonitor consulting
Disclaimer
List of Tables
Table 1: CRM Decision Matrix - vendor scores summary
List of Figures
Figure 1: The Oracle EBS CRM Radars
Figure 2: The Oracle Siebel CRM Radars
Figure 3: The Oracle PeopleSoft CRM Radars
Figure 4: Datamonitor CRM decision matrix - Oracle CRM solutions*
Figure 5: The Datamonitor CRM Decision Matrix* - Hypothetical Oracle CRM score (maximum score in each category from within the Oracle CRM portfolio)
Ordering and More Information
Price and Delivery Options



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