Product Type: Market Research Report
Published by: Datamonitor
Published: November 2007
Product Code: R313-27382Description Datamonitor's Publishing in China industry profile is an essential resource for top-level data and analysis covering the publishing industry. It includes detailed data on market size and segmentation, plus textual and graphical analysis of the key trends and competitive landscape, leading companies and demographic information.
Scope - Contains an executive summary and data on value, volume and/or segmentation
- Provides textual analysis of the industry’s recent performance and future prospects
- Incorporates in-depth five forces competitive environment analysis and scorecards
- Includes a five-year forecast of the industry
- The leading companies are profiled with supporting key financial metrics
- Supported by the key macroeconomic and demographic data affecting the market
Highlights - Detailed information is included on market size, measured by value and/or volume
- Five forces scorecards provide an accessible yet in depth view of the market’s competitive landscape
Why you should buy this report - Spot future trends and developments
- Inform your business decisions
- Add weight to presentations and marketing materials
- Save time carrying out entry-level research
Market Definition
The publishing market consists of books, newspaper and magazines, and advertising segments. The book publishing industry comprises publishers of academic, professional, general and other (fictions, non-fiction etc) books. Market value refers to the domestic sales of books only at the retail sales price (RSP). The newspaper and magazine segment value is calculated as the revenues generated by publishers from hard or electronic copies of their products, whereas advertising segment represents revenues generated from advertising within those products. Any currency conversions used in the creation of this report have been calculated using constant 2006 annual average exchange rates.
Asia-Pacific comprises Australia, China, Japan, India, Singapore, South Korea and Taiwan.
Table of Contents - EXECUTIVE SUMMARY
- CHAPTER 1 Market Overview
- 1.1 Market Definition
- 1.2 Research Highlights
- 1.3 Market Analysis
- CHAPTER 2 Market Value
- CHAPTER 3 Market Segmentation I
- CHAPTER 4 Market Segmentation II
- CHAPTER 5 Five Forces Analysis
- 5.1 Summary
- 5.2 Buyer Power
- 5.3 Supplier Power
- 5.4 New Entrants
- 5.5 Substitutes
- 5.6 Rivalry
- CHAPTER 6 Leading Companies
- 6.1 People’s Daily
- 6.2 China Publishing Group
- 6.3 Chung Hwa Book Co (HK) Ltd.
- CHAPTER 7 Market Forecasts
- 7.1 Market Value Forecast
- CHAPTER 8 Macroeconomic Indicators
- CHAPTER 9 Appendix
- 9.1 Methodology
- 9.2 Industry Associations
- 9.3 Related Datamonitor Research
- LIST OF TABLES
- Table 1: China Publishing Market Value: $ billion, 2003-2007
- Table 2: China Publishing Market Segmentation I: % Share, by Value, 2007
- Table 3: China Publishing Market Segmentation II: % Share, by Value, 2007
- Table 4: Key Facts: People’s Daily
- Table 5: Key Facts: China Publishing Group
- Table 6: Key Facts: Chung Hwa Book Co (HK) Ltd.
- Table 7: China Publishing Market Value Forecast: $ billion, 2007-2012
- Table 8: China Size of Population (million) , 2003-2007
- Table 9: China GDP (Constant 2000 Prices, $ billion), 2003-2007
- Table 10: China Inflation, 2003-2007
- Table 11: China Exchange Rate, 2003
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