Product Type: Market Research Report
Published by: Datamonitor
Published: November 2007
Product Code: R313-27755Description Introduction
This databook from the Technology Trends service helps vendors to understand enterprises' current and forthcoming investment in business intelligence solutions in Italy. The data has been drawn from interviews with 50 IT managers conducted in H2 2006.
Scope
Datamonitor has interviewed 400 IT decision makers about their investment in 8 core enterprise technologies. Interviews have been conducted with IT decision makers to gain an understanding of their attitudes to, and adoption of, various technologies. The interviews have been spread evenly across 8 geographical markets and span 10 vertical markets and 5 enterprise size bands.
Highlights
Over the course of 2006, Datamonitor is publishing over 500 databooks with Technology Trends data cut by technology, vertical market, geography and size band.
Reasons to Purchase
Gain insight into key technology investment patterns and trends in target markets. Understand evolving customer IT budgets, attitudes to technology adoption, technology decision-making processes, and perception of technology vendors. Enable your sales, marketing and product teams to address your IT audience.
Table of Contents - Overview
- Catalyst
- Summary
- BUSINESS INTELLIGENCE INVESTMENT IN ITALY
- Italian enterprises’ investment in customer intelligence solutions
- Italian enterprises’ investment in financial analytics solutions
- Italian enterprises’ investment in enterprise performance solutions
- Italian enterprises’ preferred approach to buying business intelligence solutions
- Italian enterprises’ approach to outsourcing business intelligence solutions
- Appendix
- Breakdown of the Technology Trends sample in Italy by vertical market
- Breakdown of the Technology Trends sample in Italy by company size
- Breakdown of the Technology Trends sample in Italy by company revenue
- Further reading
- Ask the analyst
- LIST OF FIGURES
- Figure 1: Italian enterprises’ investment in customer intelligence solutions
- Figure 2: Italian enterprises’ investment in financial analytics solutions
- Figure 3: Italian enterprises’ investment in enterprise performance solutions
- Figure 4: Italian enterprises’ preferred approach to buying business intelligence solutions
- Figure 5: Italian enterprises’ approach to outsourcing business intelligence solutions
- Figure 6: Breakdown of the Technology Trends sample in Italy by vertical market
- Figure 7: Breakdown of the Technology Trends sample in Italy by company size
- Figure 8: Breakdown of the Technology Trends sample in Italy by company revenue
- LIST OF TABLES
- Table 1: Italian enterprises’ investment in customer intelligence solutions
- Table 2: Italian enterprises’ investment in financial analytics solutions
- Table 3: Italian enterprises’ investment in enterprise performance solutions
- Table 4: Italian enterprises’ preferred approach to buying business intelligence solutions
- Table 5: Italian enterprises’ approach to outsourcing business intelligence solutions
- Table 6: Breakdown of the Technology Trends sample in Italy by vertical market
- Table 7: Breakdown of the Technology Trends sample in Italy by company size
- Table 8: Breakdown of the Technology Trends sample in Italy by company revenue
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