Product Type: Market Research Report
Published by: Datamonitor
Published: January 2008
Product Code: R313-30072Description Introduction
This databook from the Technology Trends service helps vendors to understand small enterprises' current and forthcoming investment in enterprise applications. The data has been drawn from interviews with over 200 IT managers conducted in H2 2007.
Scope
Datamonitor has interviewed 500 IT decision makers about their investment in 8 core enterprise technologies. Interviews have been conducted with IT decision makers to gain an understanding of their attitudes to, and adoption of, various technologies. The interviews have been spread evenly across 8 geographical markets and span 10 vertical markets and 5 enterprise size bands.
Highlights
Over the course of 2007, Datamonitor is publishing over 100 databooks with Technology Trends data cut by technology, vertical market, geography and size band.
Reasons to Purchase
Gain insight into key technology investment patterns and trends in target markets. Understand evolving customer IT budgets, attitudes to technology adoption, technology decision-making processes, and perception of technology vendors. Enable your sales, marketing and product teams to address your IT audience.
Table of Contents - OVERVIEW
- Catalyst
- Summary
- ENTERPRISE APPLICATIONS INVESTMENT IN SMALL ENTERPRISES
- Extent to which small enterprises currently have or use enterprise applications
- Small enterprises that are considering investment in enterprise applications in the next 6 months
- Small enterprises that are considering investment in enterprise applications in 6 months to 2 years time
- Small enterprises’ preferred approach to buying enterprise applications
- Most influential positions within small enterprises when making investment decisions regarding enterprise applications
- Vendors that small enterprises believe to be leaders in the field of enterprise applications
- APPENDIX
- Breakdown of the Technology Trends sample by geography
- Breakdown of the Technology Trends sample by company size
- Breakdown of the Technology Trends sample by company revenue
- Further reading
- Ask the analyst
- LIST OF FIGURES
- Figure 1: Extent to which small enterprises currently have or use enterprise applications
- Figure 2: Small enterprises that are considering investment in enterprise applications in the next 6 months
- Figure 3: Small enterprises that are considering investment in enterprise applications in 6 months to 2 years time
- Figure 4: Small enterprises’ preferred approach to buying enterprise applications
- Figure 5: Most influential positions within small enterprises when making investment decisions regarding enterprise applications
- Figure 6: Vendors that small enterprises believe to be leaders in the field of enterprise applications
- Figure 7: Breakdown of the Technology Trends sample by geography
- Figure 8: Breakdown of the Technology Trends sample by company size
- Figure 9: Breakdown of Technology Trends sample by company revenue
- LIST OF TABLES
- Table 1: Extent to which small enterprises currently have or use enterprise applications
- Table 2: Small enterprises that are considering investment in enterprise applications in the next 6 months
- Table 3: Small enterprises that are considering investment in enterprise applications in 6 months to 2 years time
- Table 4: Small enterprises’ preferred approach to buying enterprise applications
- Table 5: Most influential positions within small enterprises when making investment decisions regarding enterprise applications
- Table 6: Vendors that small enterprises believe to be leaders in the field of enterprise applications
- Table 7: Breakdown of the Technology Trends sample by geography
- Table 8: Breakdown of the Technology Trends sample by company size
- Table 9: Breakdown of Technology Trends sample by company revenue
|
|
