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WPP Group plc - SWOT Analysis

Product Type: Market Research Report
Published by: Datamonitor
Published: February 2008
Product Code: R313-30763
Description
Datamonitor's WPP Group plc Company Profile is the essential source for top-level company data and information. The report examines the company’s key business structure and operations, history and products, and provides summary analysis of its key revenue lines and strategy.

WPP Group (WPP) is one of the world's largest communications services groups, consisting of leading companies in advertising; media investment management; information, insight and consultancy; public relations and public affairs; branding and identity; healthcare communications; direct, promotion and relationship marketing; and specialist communications. The group operates in North America, Continental Europe, Asia Pacific, Latin America, Africa and Middle East and the UK. It is headquartered in London, the UK and employs about 97,000 people. The company recorded revenues of £5,907.8 million during the fiscal year ended December 2006, an increase of 9.9% over 2005. The operating profit of the company was £742 million during fiscal year 2006, an increase of 13.6% over 2005.The net profit was £482.6 million in fiscal year 2006, an increase of 21.3% over 2005.

Scope of the Report
  • Provides all the crucial company information required for business and competitor intelligence needs
  • Data is supplemented with details on the company’s history, key executives, business description, locations and subsidiaries as well as a list of products and services and the latest available company statement.
Reasons to Purchase
  • Support sales activities by understanding your customers’ businesses better
  • Qualify prospective partners and suppliers
  • Keep fully up to date on your competitors’ business structure, strategy and prospects
  • Obtain the most up to date company information available

Table of Contents
This product typically includes the following sections:
Key Facts
Company Overview
Business Description
Company History
Key Employees
Key Employee Biographies
Company View
SWOT analysis
Products & Services Listing
Products & Services Analysis
Ordering and More Information
Price and Delivery Options


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