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2009 Trends to Watch: Collaboration & Knowledge Management

Product Type: Market Research Report
Published by: Datamonitor
Published: January 2009
Product Code: R313-44674
Description
Introduction

Technology markets are changing fast. This brief is essential reading to identify and track the key forces shaping the prospects for your business. In this brief, Datamonitor will outline the changes in the market for collaboration and knowledge management (KM), explain which trends will have the biggest impact and highlight who will benefit from the fast-paced developments in this market.

Scope
  • Provides an overview of the principal challenges facing collaboration and knowledge management vendors in 2009.
  • Outlines Datamonitor's take on the future of collaboration and knowledge management both from a technology and business perspective.
  • Discusses strategies that could help collaboration and knowledge management vendors, and their prospective clients, benefit from these trends.
Highlights

2008 was a break-through year for several social computing technologies. The success of those predominantly consumer-oriented technologies has awakened enterprise decision makers to the potential of new approaches to collaboration and knowledge management (KM). As a result, the social computing paradigm will influence collaboration and KM in 2009.

The recessionary environment widely anticipated for much of 2009 will debunk several myths associated with social computing and shift the focus back to traditional enterprise technology challenges such as business case formulation, deployment and licensing models, scalability and security.

As collaboration and KM technologies strive to provide business value, Datamonitor predicts that in 2009 collaboration and KM applications will align closely with core business processes. Such alignment with enterprise business processes will pose specific challenges both for conglomerate vendors and pure-play specialists.Reasons to Purchase
  • Learn about the major trends affecting the market for collaboration and knowledge management technologies during 2009.
  • Understand the influence of dominant trends in consumer technology markets on collaboration and knowledge management in 2009.
  • Identify potential strategies that could allow vendors to improve their standing and mitigate their exposure to risk through 2009.
Table of Contents
DATAMONITOR VIEW
CATALYST
SUMMARY
ANALYSIS
Collaboration and KM will embrace social computing concepts and features
The 'consumerization' of enterprise IT and erosion of advertising revenues will accelerate 'socialization'
Collaboration and KM will have to run on any platform,any device,under any license model
Collaboration and KM applications will run on a range of devices,including smartphones and netbooks
Software as a Service (SaaS) may become the primary option for delivery and licensing
Exclusively web-based modes of delivery may become a necessity from a functional point of view
Recession will stress-test the social computing approach to collaboration and KM
Certain applications will suffer from slower adoption,while others may prove more resilient
Factors purported to be driving the adoption of social collaboration technologies will be re-examined
Conservative rhetoric may prove conducive to adoption in the long run
Meeting business needs will be imperative for collaboration and KM deployments in 2009
Collaboration may be particularly attractive as a travel replacement
Collaboration and KM will have to be closely aligned with core business processes
The competitive landscape for collaboration and KM will become very challenging in 2009
Enterprise application conglomerates will thrive,but more coherent product portfolios would help
Sustained success will depend on specialist vendors' ability to integrate with core business processes
APPENDIX
Methodology
Further reading
Ask the analyst
Datamonitor consulting
Disclaimer
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