Spreads in China to 2013

• Contains information on five categories: jams & preserves, honey, chocolate spreads, nut-based spreads and savory spreads
• Market,category and segment level information on value, volume, and expenditure & consumption, with historic (2003-2008) and forecast (2009-2013) data
• Category level company and brand share as well as distribution share information for 2007 and 2008

• Develop business strategies by understanding the quantitative trends within the spreads market in China
• Design effective marketing and sales strategies by identifying key market categories and segments
• Identify key players within the market to plan lucrative M&A, partnerships and agreements

Chapter 1 Executive Summary

Summary market level: spreads

Summary category level: chocolate spreads

Summary category level: honey

Summary category level: jams & preserves

Summary category level: nut-based spreads

Summary category level: savory spreads

Chapter 2 Introduction

What is this report about?

How to use this report

Market definition

Chapter 3 Market Overview

Value analysis (Yuan Renminbi), 2003-08

Value analysis (Yuan Renminbi), 2008-13

Value analysis (US dollars), 2003-08

Value analysis (US dollars), 2008-13

Volume analysis, 2003-08

Volume analysis, 2008-13

Company and brand share analysis

Distribution analysis

Expenditure and consumption per capita

Chapter 4 Leading Company Profile

Kraft Foods Inc.

Chapter 5 Category Analysis: Chocolate spreads

Value analysis (Yuan Renminbi), 2003-08

Value analysis (Yuan Renminbi), 2008-13

Value analysis (US dollars), 2003-08

Value analysis (US dollars), 2008-13

Volume analysis, 2003-08

Volume analysis, 2008-13

Company and brand share analysis

Distribution analysis

Expenditure and consumption per capita

Chapter 6 Category Analysis: Honey

Value analysis (Yuan Renminbi), 2003-08

Value analysis (Yuan Renminbi), 2008-13

Value analysis (US dollars), 2003-08

Value analysis (US dollars), 2008-13

Volume analysis, 2003-08

Volume analysis, 2008-13

Company and brand share analysis

Distribution analysis

Expenditure and consumption per capita

Chapter 7 Category Analysis: Jams & preserves

Value analysis (Yuan Renminbi), 2003-08

Value analysis (Yuan Renminbi), 2008-13

Value analysis (US dollars), 2003-08

Value analysis (US dollars), 2008-13

Volume analysis, 2003-08

Volume analysis, 2008-13

Company and brand share analysis

Distribution analysis

Expenditure and consumption per capita

Chapter 8 Category Analysis: Nut-based spreads

Value analysis (Yuan Renminbi), 2003-08

Value analysis (Yuan Renminbi), 2008-13

Value analysis (US dollars), 2003-08

Value analysis (US dollars), 2008-13

Volume analysis, 2003-08

Volume analysis, 2008-13

Company and brand share analysis

Distribution analysis

Expenditure and consumption per capita

Chapter 9 Category Analysis: Savory spreads

Value analysis (Yuan Renminbi), 2003-08

Value analysis (Yuan Renminbi), 2008-13

Value analysis (US dollars), 2003-08

Value analysis (US dollars), 2008-13

Volume analysis, 2003-08

Volume analysis, 2008-13

Company and brand share analysis

Distribution analysis

Expenditure and consumption per capita

Chapter 10 Country Comparison

Value

Volume

Market share

Chapter 11 PESTLE Analysis

Summary

Political analysis

Economic analysis

Social analysis

Technological analysis

Legal analysis

Environmental analysis

Chapter 12 New Product Development

Product launches over time

Recent product launches

Chapter 13 Macroeconomic Profile

Macroeconomic indicators

Chapter 14 Research Methodology

Methodology overview

Secondary research

Market modeling

Creating an initial data model

Revising the initial data model

Creating a final estimate

Creating demographic value splits

Primary research

Data finalization

Ongoing research

Chapter 15 APPENDIX

Future readings

How to contact experts in your industry

Disclaimer

LIST OF FIGURES

Figure 1: China spreads value and value forecast, 2003-13 (CNYm, nominal prices)

Figure 2: China spreads category growth comparison, by value, 2003-13

Figure 3: China spreads volume and volume forecast, 2003-13 (kg, million)

Figure 4: China spreads category growth comparison, by volume, 2003-13

Figure 5: China spreads company share, by value, 2007-08 (%)

Figure 6: China spreads distribution channels, by value, 2007-08 (%)

Figure 7: China chocolate spreads value and value forecast, 2003-13 (CNYm, nominal prices)

Figure 8: China chocolate spreads volume and volume forecast, 2003-13 (kg, million)

Figure 9: China chocolate spreads company share, by value, 2007-08 (%)

Figure 10: China chocolate spreads distribution channels, by value, 2007-08 (%)

Figure 11: China honey value and value forecast, 2003-13 (CNYm, nominal prices)

Figure 12: China honey volume and volume forecast, 2003-13 (kg, million)

Figure 13: China honey company share, by value, 2007-08 (%)

Figure 14: China honey distribution channels, by value, 2007-08 (%)

Figure 15: China jams & preserves value and value forecast, 2003-13 (CNYm, nominal prices)

Figure 16: China jams & preserves category growth comparison, by value, 2003-13

Figure 17: China jams & preserves volume and volume forecast, 2003-13 (kg, million)

Figure 18: China jams & preserves category growth comparison, by volume, 2003-13

Figure 19: China jams & preserves company share, by value, 2007-08 (%)

Figure 20: China jams & preserves distribution channels, by value, 2007-08 (%)

Figure 21: China nut-based spreads value and value forecast, 2003-13 (CNYm, nominal prices)

Figure 22: China nut-based spreads volume and volume forecast, 2003-13 (kg, million)

Figure 23: China nut-based spreads company share, by value, 2007-08 (%)

Figure 24: China nut-based spreads distribution channels, by value, 2007-08 (%)

Figure 25: China savory spreads value and value forecast, 2003-13 (CNYm, nominal prices)

Figure 26: China savory spreads volume and volume forecast, 2003-13 (kg, million)

Figure 27: China savory spreads company share, by value, 2007-08 (%)

Figure 28: China savory spreads distribution channels, by value, 2007-08 (%)

Figure 29: Global spreads market split (value terms, 2008), top five countries

Figure 30: Global spreads market value, 2003-08, top five countries

Figure 31: Global spreads market split (volume terms, 2008), top five countries

Figure 32: Global spreads market volume, 2003-08, top five countries

Figure 33: Unemployment status in China, 2000-12

Figure 34: Carbon dioxide emissions in China, 2002-07

Figure 35: Annual data review process

LIST OF TABLES

Table 1: Spreads category definitions

Table 2: Spreads distribution channels

Table 3: China spreads value, 2003-08 (CNYm, nominal prices)

Table 4: China spreads value forecast, 2008-13 (CNYm, nominal prices)

Table 5: China spreads value, 2003-08 ($m, nominal prices)

Table 6: China spreads value forecast, 2008-13 ($m, nominal prices)

Table 7: China spreads volume, 2003-08 (kg, million)

Table 8: China spreads volume forecast, 2008-13 (kg, million)

Table 9: China spreads brand share, by value, 2007-08 (%)

Table 10: China spreads value, by brand 2007-08 (CNYm, nominal prices)

Table 11: China spreads company share by value, 2007-08 (%)

Table 12: China spreads value, by company, 2007-08 (CNYm, nominal prices)

Table 13: China spreads distribution channels, by value, 2007-08 (%)

Table 14: China spreads value, by distribution channel, 2007-08 (CNYm, nominal prices)

Table 15: China spreads expenditure per capita, 2003-08 (CNY, nominal prices)

Table 16: China spreads forecast expenditure per capita, 2008-13 (CNY, nominal prices)

Table 17: China spreads expenditure per capita, 2003-08 ($, nominal prices)

Table 18: China spreads forecast expenditure per capita, 2008-13 ($, nominal prices)

Table 19: China spreads consumption per capita, 2003-08 (kg)

Table 20: China spreads forecast consumption per capita, 2008-13 (kg)

Table 21: Kraft Foods Inc. key facts

Table 22: China chocolate spreads value, 2003-08 (CNYm, nominal prices)

Table 23: China chocolate spreads value forecast, 2008-13 (CNYm, nominal prices)

Table 24: China chocolate spreads value, 2003-08 ($m, nominal prices)

Table 25: China chocolate spreads value forecast, 2008-13 ($m, nominal prices)

Table 26: China chocolate spreads volume, 2003-08 (kg, million)

Table 27: China chocolate spreads volume forecast, 2008-13 (kg, million)

Table 28: China chocolate spreads brand share, by value, 2007-08 (%)

Table 29: China chocolate spreads value, by brand 2007-08 (CNYm, nominal prices)

Table 30: China chocolate spreads company share by value, 2007-08 (%)

Table 31: China chocolate spreads value, by company, 2007-08 (CNYm, nominal prices)

Table 32: China chocolate spreads distribution channels, by value, 2007-08 (%)

Table 33: China chocolate spreads value, by distribution channel, 2007-08 (CNYm, nominal prices)

Table 34: China chocolate spreads expenditure per capita, 2003-08 (CNY, nominal prices)

Table 35: China chocolate spreads forecast expenditure per capita, 2008-13 (CNY, nominal prices)

Table 36: China chocolate spreads expenditure per capita, 2003-08 ($, nominal prices)

Table 37: China chocolate spreads forecast expenditure per capita, 2008-13 ($, nominal prices)

Table 38: China chocolate spreads consumption per capita, 2003-08 (kg)

Table 39: China chocolate spreads forecast consumption per capita, 2008-13 (kg)

Table 40: China honey value, 2003-08 (CNYm, nominal prices)

Table 41: China honey value forecast, 2008-13 (CNYm, nominal prices)

Table 42: China honey value, 2003-08 ($m, nominal prices)

Table 43: China honey value forecast, 2008-13 ($m, nominal prices)

Table 44: China honey volume, 2003-08 (kg, million)

Table 45: China honey volume forecast, 2008-13 (kg, million)

Table 46: China honey brand share, by value, 2007-08 (%)

Table 47: China honey value, by brand 2007-08 (CNYm, nominal prices)

Table 48: China honey company share by value, 2007-08 (%)

Table 49: China honey value, by company, 2007-08 (CNYm, nominal prices)

Table 50: China honey distribution channels, by value, 2007-08 (%)

Table 51: China honey value, by distribution channel, 2007-08 (CNYm, nominal prices)

Table 52: China honey expenditure per capita, 2003-08 (CNY, nominal prices)

Table 53: China honey forecast expenditure per capita, 2008-13 (CNY, nominal prices)

Table 54: China honey expenditure per capita, 2003-08 ($, nominal prices)

Table 55: China honey forecast expenditure per capita, 2008-13 ($, nominal prices)

Table 56: China honey consumption per capita, 2003-08 (kg)

Table 57: China honey forecast consumption per capita, 2008-13 (kg)

Table 58: China jams & preserves value, 2003-08 (CNYm, nominal prices)

Table 59: China jams & preserves value forecast, 2008-13 (CNYm, nominal prices)

Table 60: China jams & preserves value, 2003-08 ($m, nominal prices)

Table 61: China jams & preserves value forecast, 2008-13 ($m, nominal prices)

Table 62: China jams & preserves volume, 2003-08 (kg, million)

Table 63: China jams & preserves volume forecast, 2008-13 (kg, million)

Table 64: China jams & preserves brand share, by value, 2007-08 (%)

Table 65: China jams & preserves value, by brand 2007-08 (CNYm, nominal prices)

Table 66: China jams & preserves company share by value, 2007-08 (%)

Table 67: China jams & preserves value, by company, 2007-08 (CNYm, nominal prices)

Table 68: China jams & preserves distribution channels, by value, 2007-08 (%)

Table 69: China jams & preserves value, by distribution channel, 2007-08 (CNYm, nominal prices)

Table 70: China jams & preserves expenditure per capita, 2003-08 (CNY, nominal prices)

Table 71: China jams & preserves forecast expenditure per capita, 2008-13 (CNY, nominal prices)

Table 72: China jams & preserves expenditure per capita, 2003-08 ($, nominal prices)

Table 73: China jams & preserves forecast expenditure per capita, 2008-13 ($, nominal prices)

Table 74: China jams & preserves consumption per capita, 2003-08 (kg)

Table 75: China jams & preserves forecast consumption per capita, 2008-13 (kg)

Table 76: China nut-based spreads value, 2003-08 (CNYm, nominal prices)

Table 77: China nut-based spreads value forecast, 2008-13 (CNYm, nominal prices)

Table 78: China nut-based spreads value, 2003-08 ($m, nominal prices)

Table 79: China nut-based spreads value forecast, 2008-13 ($m, nominal prices)

Table 80: China nut-based spreads volume, 2003-08 (kg, million)

Table 81: China nut-based spreads volume forecast, 2008-13 (kg, million)

Table 82: China nut-based spreads brand share, by value, 2007-08 (%)

Table 83: China nut-based spreads value, by brand 2007-08 (CNYm, nominal prices)

Table 84: China nut-based spreads company share by value, 2007-08 (%)

Table 85: China nut-based spreads value, by company, 2007-08 (CNYm, nominal prices)

Table 86: China nut-based spreads distribution channels, by value, 2007-08 (%)

Table 87: China nut-based spreads value, by distribution channel, 2007-08 (CNYm, nominal prices)

Table 88: China nut-based spreads expenditure per capita, 2003-08 (CNY, nominal prices)

Table 89: China nut-based spreads forecast expenditure per capita, 2008-13 (CNY, nominal prices)

Table 90: China nut-based spreads expenditure per capita, 2003-08 ($, nominal prices)

Table 91: China nut-based spreads forecast expenditure per capita, 2008-13 ($, nominal prices)

Table 92: China nut-based spreads consumption per capita, 2003-08 (kg)

Table 93: China nut-based spreads forecast consumption per capita, 2008-13 (kg)

Table 94: China savory spreads value, 2003-08 (CNYm, nominal prices)

Table 95: China savory spreads value forecast, 2008-13 (CNYm, nominal prices)

Table 96: China savory spreads value, 2003-08 ($m, nominal prices)

Table 97: China savory spreads value forecast, 2008-13 ($m, nominal prices)

Table 98: China savory spreads volume, 2003-08 (kg, million)

Table 99: China savory spreads volume forecast, 2008-13 (kg, million)

Table 100: China savory spreads brand share, by value, 2007-08 (%)

Table 101: China savory spreads value, by brand 2007-08 (CNYm, nominal prices)

Table 102: China savory spreads company share by value, 2007-08 (%)

Table 103: China savory spreads value, by company, 2007-08 (CNYm, nominal prices)

Table 104: China savory spreads distribution channels, by value, 2007-08 (%)

Table 105: China savory spreads value, by distribution channel, 2007-08 (CNYm, nominal prices)

Table 106: China savory spreads expenditure per capita, 2003-08 (CNY, nominal prices)

Table 107: China savory spreads forecast expenditure per capita, 2008-13 (CNY, nominal prices)

Table 108: China savory spreads expenditure per capita, 2003-08 ($, nominal prices)

Table 109: China savory spreads forecast expenditure per capita, 2008-13 ($, nominal prices)

Table 110: China savory spreads consumption per capita, 2003-08 (kg)

Table 111: China savory spreads forecast consumption per capita, 2008-13 (kg)

Table 112: Global spreads market value, 2008

Table 113: Global spreads market split (value terms ($m), 2008), top five countries

Table 114: Global spreads market volume, 2008

Table 115: Global spreads market split (volume terms, 2008), top five countries

Table 116: Leading players, top five countries

Table 117: Analysis of China’s political landscape

Table 118: Analysis of China’s economy

Table 119: Analysis of China’s social system

Table 120: Analysis of China’s technology landscape

Table 121: Average annual salaries for researchers across countries

Table 122: Analysis of the China’s legal landscape

Table 123: Analysis of China’s environmental landscape

Table 124: China spreads new product launches reports, by company (top five companies), 2008

Table 125: China spreads new product launches SKUs, by company (top five companies), 2008

Table 126: China spreads new product launches (reports), by flavor and fragrances (top 10 flavors), 2008

Table 127: China spreads new product launches (reports), by ingredients (top 10 ingredients), 2008

Table 128: China spreads new product launches (reports), by package tags or claims (top 10 claims), 2008

Table 129: China spreads new product launches (reports) - Recent five launches (2008)

Table 130: China population, by age group, 2003-08 (millions)

Table 131: China population forecast, by age group, 2008-13 (millions)

Table 132: China population, by gender, 2003-08 (millions)

Table 133: China population forecast, by gender, 2008-13 (millions)

Table 134: China nominal GDP, 2003-08 (CNYbn, nominal prices)

Table 135: China nominal GDP forecast, 2008-13 (CNYbn, nominal prices)

Table 136: China real GDP, 2003-08 (CNYbn, 2000 prices)

Table 137: China real GDP forecast, 2008-13 (CNYbn, 2000 prices)

Table 138: China real GDP, 2003-08 ($bn, 2000 prices)

Table 139: China real GDP forecast, 2008-13 ($bn, 2000 prices)

Table 140: China consumer price index, 2003-08 (2000=100)

Table 141: China consumer price index, 2008-13 (2000=100)