Spreads in Denmark to 2013

• Contains information on five categories: jams & preserves, honey, chocolate spreads, nut-based spreads and savory spreads
• Market,category and segment level information on value, volume, and expenditure & consumption, with historic (2003-2008) and forecast (2009-2013) data
• Category level company and brand share as well as distribution share information for 2007 and 2008

• Develop business strategies by understanding the quantitative trends within the spreads market in Denmark
• Design effective marketing and sales strategies by identifying key market categories and segments
• Identify key players within the market to plan lucrative M&A, partnerships and agreements

Chapter 1 Executive Summary

Summary market level: spreads

Summary category level: chocolate spreads

Summary category level: honey

Summary category level: jams & preserves

Summary category level: nut-based spreads

Summary category level: savory spreads

Chapter 2 Introduction

What is this report about?

How to use this report

Market definition

Chapter 3 Market Overview

Value analysis (Danish Krone), 2003-08

Value analysis (Danish Krone), 2008-13

Value analysis (US dollars), 2003-08

Value analysis (US dollars), 2008-13

Volume analysis, 2003-08

Volume analysis, 2008-13

Company and brand share analysis

Distribution analysis

Expenditure and consumption per capita

Chapter 4 Leading Company Profile

Ferrero

Chapter 5 Category Analysis: Chocolate spreads

Value analysis (Danish Krone), 2003-08

Value analysis (Danish Krone), 2008-13

Value analysis (US dollars), 2003-08

Value analysis (US dollars), 2008-13

Volume analysis, 2003-08

Volume analysis, 2008-13

Company and brand share analysis

Distribution analysis

Expenditure and consumption per capita

Chapter 6 Category Analysis: Honey

Value analysis (Danish Krone), 2003-08

Value analysis (Danish Krone), 2008-13

Value analysis (US dollars), 2003-08

Value analysis (US dollars), 2008-13

Volume analysis, 2003-08

Volume analysis, 2008-13

Company and brand share analysis

Distribution analysis

Expenditure and consumption per capita

Chapter 7 Category Analysis: Jams & preserves

Value analysis (Danish Krone), 2003-08

Value analysis (Danish Krone), 2008-13

Value analysis (US dollars), 2003-08

Value analysis (US dollars), 2008-13

Volume analysis, 2003-08

Volume analysis, 2008-13

Company and brand share analysis

Distribution analysis

Expenditure and consumption per capita

Chapter 8 Category Analysis: Nut-based spreads

Value analysis (Danish Krone), 2003-08

Value analysis (Danish Krone), 2008-13

Value analysis (US dollars), 2003-08

Value analysis (US dollars), 2008-13

Volume analysis, 2003-08

Volume analysis, 2008-13

Company and brand share analysis

Distribution analysis

Expenditure and consumption per capita

Chapter 9 Category Analysis: Savory spreads

Value analysis (Danish Krone), 2003-08

Value analysis (Danish Krone), 2008-13

Value analysis (US dollars), 2003-08

Value analysis (US dollars), 2008-13

Volume analysis, 2003-08

Volume analysis, 2008-13

Company and brand share analysis

Distribution analysis

Expenditure and consumption per capita

Chapter 10 Country Comparison

Value

Volume

Market share

Chapter 11 PESTLE Analysis

Summary

Political analysis

Economic analysis

Social analysis

Technology analysis

Legal analysis

Environmental analysis

Chapter 12 Macroeconomic Profile

Macroeconomic indicators

Chapter 13 Research Methodology

Methodology overview

Secondary research

Market modeling

Creating an initial data model

Revising the initial data model

Creating a final estimate

Creating demographic value splits

Primary research

Data finalization

Ongoing research

Chapter 14 APPENDIX

Future readings

How to contact experts in your industry

Disclaimer

LIST OF FIGURES

Figure 1: Denmark spreads value and value forecast, 2003-13 (DKKm, nominal prices)

Figure 2: Denmark spreads category growth comparison, by value, 2003-13

Figure 3: Denmark spreads volume and volume forecast, 2003-13 (kg, million)

Figure 4: Denmark spreads category growth comparison, by volume, 2003-13

Figure 5: Denmark spreads company share, by value, 2007-08 (%)

Figure 6: Denmark spreads distribution channels, by value, 2007-08 (%)

Figure 7: Denmark chocolate spreads value and value forecast, 2003-13 (DKKm, nominal prices)

Figure 8: Denmark chocolate spreads volume and volume forecast, 2003-13 (kg, million)

Figure 9: Denmark chocolate spreads company share, by value, 2007-08 (%)

Figure 10: Denmark chocolate spreads distribution channels, by value, 2007-08 (%)

Figure 11: Denmark honey value and value forecast, 2003-13 (DKKm, nominal prices)

Figure 12: Denmark honey volume and volume forecast, 2003-13 (kg, million)

Figure 13: Denmark honey company share, by value, 2007-08 (%)

Figure 14: Denmark honey distribution channels, by value, 2007-08 (%)

Figure 15: Denmark jams & preserves value and value forecast, 2003-13 (DKKm, nominal prices)

Figure 16: Denmark jams & preserves category growth comparison, by value, 2003-13

Figure 17: Denmark jams & preserves volume and volume forecast, 2003-13 (kg, million)

Figure 18: Denmark jams & preserves category growth comparison, by volume, 2003-13

Figure 19: Denmark jams & preserves company share, by value, 2007-08 (%)

Figure 20: Denmark jams & preserves distribution channels, by value, 2007-08 (%)

Figure 21: Denmark nut-based spreads value and value forecast, 2003-13 (DKKm, nominal prices)

Figure 22: Denmark nut-based spreads volume and volume forecast, 2003-13 (kg, million)

Figure 23: Denmark nut-based spreads company share, by value, 2007-08 (%)

Figure 24: Denmark nut-based spreads distribution channels, by value, 2007-08 (%)

Figure 25: Denmark savory spreads value and value forecast, 2003-13 (DKKm, nominal prices)

Figure 26: Denmark savory spreads volume and volume forecast, 2003-13 (kg, million)

Figure 27: Denmark savory spreads distribution channels, by value, 2007-08 (%)

Figure 28: Global spreads market split (value terms, 2008), top five countries

Figure 29: Global spreads market value, 2003-08, top five countries

Figure 30: Global spreads market split (volume terms, 2008), top five countries

Figure 31: Global spreads market volume, 2003-08, top five countries

Figure 32: Annual data review process

LIST OF TABLES

Table 1: Spreads category definitions

Table 2: Spreads distribution channels

Table 3: Denmark spreads value, 2003-08 (DKKm, nominal prices)

Table 4: Denmark spreads value forecast, 2008-13 (DKKm, nominal prices)

Table 5: Denmark spreads value, 2003-08 ($m, nominal prices)

Table 6: Denmark spreads value forecast, 2008-13 ($m, nominal prices)

Table 7: Denmark spreads volume, 2003-08 (kg, million)

Table 8: Denmark spreads volume forecast, 2008-13 (kg, million)

Table 9: Denmark spreads brand share, by value, 2007-08 (%)

Table 10: Denmark spreads value, by brand 2007-08 (DKKm, nominal prices)

Table 11: Denmark spreads company share by value, 2007-08 (%)

Table 12: Denmark spreads value, by company, 2007-08 (DKKm, nominal prices)

Table 13: Denmark spreads distribution channels, by value, 2007-08 (%)

Table 14: Denmark spreads value, by distribution channel, 2007-08 (DKKm, nominal prices)

Table 15: Denmark spreads expenditure per capita, 2003-08 (DKK, nominal prices)

Table 16: Denmark spreads forecast expenditure per capita, 2008-13 (DKK, nominal prices)

Table 17: Denmark spreads expenditure per capita, 2003-08 ($, nominal prices)

Table 18: Denmark spreads forecast expenditure per capita, 2008-13 ($, nominal prices)

Table 19: Denmark spreads consumption per capita, 2003-08 (kg)

Table 20: Denmark spreads forecast consumption per capita, 2008-13 (kg)

Table 21: Ferrero key facts

Table 22: Denmark chocolate spreads value, 2003-08 (DKKm, nominal prices)

Table 23: Denmark chocolate spreads value forecast, 2008-13 (DKKm, nominal prices)

Table 24: Denmark chocolate spreads value, 2003-08 ($m, nominal prices)

Table 25: Denmark chocolate spreads value forecast, 2008-13 ($m, nominal prices)

Table 26: Denmark chocolate spreads volume, 2003-08 (kg, million)

Table 27: Denmark chocolate spreads volume forecast, 2008-13 (kg, million)

Table 28: Denmark chocolate spreads brand share, by value, 2007-08 (%)

Table 29: Denmark chocolate spreads value, by brand 2007-08 (DKKm, nominal prices)

Table 30: Denmark chocolate spreads company share by value, 2007-08 (%)

Table 31: Denmark chocolate spreads value, by company, 2007-08 (DKKm, nominal prices)

Table 32: Denmark chocolate spreads distribution channels, by value, 2007-08 (%)

Table 33: Denmark chocolate spreads value, by distribution channel, 2007-08 (DKKm, nominal prices)

Table 34: Denmark chocolate spreads expenditure per capita, 2003-08 (DKK, nominal prices)

Table 35: Denmark chocolate spreads forecast expenditure per capita, 2008-13 (DKK, nominal prices)

Table 36: Denmark chocolate spreads expenditure per capita, 2003-08 ($, nominal prices)

Table 37: Denmark chocolate spreads forecast expenditure per capita, 2008-13 ($, nominal prices)

Table 38: Denmark chocolate spreads consumption per capita, 2003-08 (kg)

Table 39: Denmark chocolate spreads forecast consumption per capita, 2008-13 (kg)

Table 40: Denmark honey value, 2003-08 (DKKm, nominal prices)

Table 41: Denmark honey value forecast, 2008-13 (DKKm, nominal prices)

Table 42: Denmark honey value, 2003-08 ($m, nominal prices)

Table 43: Denmark honey value forecast, 2008-13 ($m, nominal prices)

Table 44: Denmark honey volume, 2003-08 (kg, million)

Table 45: Denmark honey volume forecast, 2008-13 (kg, million)

Table 46: Denmark honey brand share, by value, 2007-08 (%)

Table 47: Denmark honey value, by brand 2007-08 (DKKm, nominal prices)

Table 48: Denmark honey company share by value, 2007-08 (%)

Table 49: Denmark honey value, by company, 2007-08 (DKKm, nominal prices)

Table 50: Denmark honey distribution channels, by value, 2007-08 (%)

Table 51: Denmark honey value, by distribution channel, 2007-08 (DKKm, nominal prices)

Table 52: Denmark honey expenditure per capita, 2003-08 (DKK, nominal prices)

Table 53: Denmark honey forecast expenditure per capita, 2008-13 (DKK, nominal prices)

Table 54: Denmark honey expenditure per capita, 2003-08 ($, nominal prices)

Table 55: Denmark honey forecast expenditure per capita, 2008-13 ($, nominal prices)

Table 56: Denmark honey consumption per capita, 2003-08 (kg)

Table 57: Denmark honey forecast consumption per capita, 2008-13 (kg)

Table 58: Denmark jams & preserves value, 2003-08 (DKKm, nominal prices)

Table 59: Denmark jams & preserves value forecast, 2008-13 (DKKm, nominal prices)

Table 60: Denmark jams & preserves value, 2003-08 ($m, nominal prices)

Table 61: Denmark jams & preserves value forecast, 2008-13 ($m, nominal prices)

Table 62: Denmark jams & preserves volume, 2003-08 (kg, million)

Table 63: Denmark jams & preserves volume forecast, 2008-13 (kg, million)

Table 64: Denmark jams & preserves brand share, by value, 2007-08 (%)

Table 65: Denmark jams & preserves value, by brand 2007-08 (DKKm, nominal prices)

Table 66: Denmark jams & preserves company share by value, 2007-08 (%)

Table 67: Denmark jams & preserves value, by company, 2007-08 (DKKm, nominal prices)

Table 68: Denmark jams & preserves distribution channels, by value, 2007-08 (%)

Table 69: Denmark jams & preserves value, by distribution channel, 2007-08 (DKKm, nominal prices)

Table 70: Denmark jams & preserves expenditure per capita, 2003-08 (DKK, nominal prices)

Table 71: Denmark jams & preserves forecast expenditure per capita, 2008-13 (DKK, nominal prices)

Table 72: Denmark jams & preserves expenditure per capita, 2003-08 ($, nominal prices)

Table 73: Denmark jams & preserves forecast expenditure per capita, 2008-13 ($, nominal prices)

Table 74: Denmark jams & preserves consumption per capita, 2003-08 (kg)

Table 75: Denmark jams & preserves forecast consumption per capita, 2008-13 (kg)

Table 76: Denmark nut-based spreads value, 2003-08 (DKKm, nominal prices)

Table 77: Denmark nut-based spreads value forecast, 2008-13 (DKKm, nominal prices)

Table 78: Denmark nut-based spreads value, 2003-08 ($m, nominal prices)

Table 79: Denmark nut-based spreads value forecast, 2008-13 ($m, nominal prices)

Table 80: Denmark nut-based spreads volume, 2003-08 (kg, million)

Table 81: Denmark nut-based spreads volume forecast, 2008-13 (kg, million)

Table 82: Denmark nut-based spreads brand share, by value, 2007-08 (%)

Table 83: Denmark nut-based spreads value, by brand 2007-08 (DKKm, nominal prices)

Table 84: Denmark nut-based spreads company share by value, 2007-08 (%)

Table 85: Denmark nut-based spreads value, by company, 2007-08 (DKKm, nominal prices)

Table 86: Denmark nut-based spreads distribution channels, by value, 2007-08 (%)

Table 87: Denmark nut-based spreads value, by distribution channel, 2007-08 (DKKm, nominal prices)

Table 88: Denmark nut-based spreads expenditure per capita, 2003-08 (DKK, nominal prices)

Table 89: Denmark nut-based spreads forecast expenditure per capita, 2008-13 (DKK, nominal prices)

Table 90: Denmark nut-based spreads expenditure per capita, 2003-08 ($, nominal prices)

Table 91: Denmark nut-based spreads forecast expenditure per capita, 2008-13 ($, nominal prices)

Table 92: Denmark nut-based spreads consumption per capita, 2003-08 (kg)

Table 93: Denmark nut-based spreads forecast consumption per capita, 2008-13 (kg)

Table 94: Denmark savory spreads value, 2003-08 (DKKm, nominal prices)

Table 95: Denmark savory spreads value forecast, 2008-13 (DKKm, nominal prices)

Table 96: Denmark savory spreads value, 2003-08 ($m, nominal prices)

Table 97: Denmark savory spreads value forecast, 2008-13 ($m, nominal prices)

Table 98: Denmark savory spreads volume, 2003-08 (kg, million)

Table 99: Denmark savory spreads volume forecast, 2008-13 (kg, million)

Table 100: Denmark savory spreads brand share, by value, 2007-08 (%)

Table 101: Denmark savory spreads value, by brand 2007-08 (DKKm, nominal prices)

Table 102: Denmark savory spreads company share by value, 2007-08 (%)

Table 103: Denmark savory spreads value, by company, 2007-08 (DKKm, nominal prices)

Table 104: Denmark savory spreads distribution channels, by value, 2007-08 (%)

Table 105: Denmark savory spreads value, by distribution channel, 2007-08 (DKKm, nominal prices)

Table 106: Denmark savory spreads expenditure per capita, 2003-08 (DKK, nominal prices)

Table 107: Denmark savory spreads forecast expenditure per capita, 2008-13 (DKK, nominal prices)

Table 108: Denmark savory spreads expenditure per capita, 2003-08 ($, nominal prices)

Table 109: Denmark savory spreads forecast expenditure per capita, 2008-13 ($, nominal prices)

Table 110: Denmark savory spreads consumption per capita, 2003-08 (kg)

Table 111: Denmark savory spreads forecast consumption per capita, 2008-13 (kg)

Table 112: Global spreads market value, 2008

Table 113: Global spreads market split (value terms ($m), 2008), top five countries

Table 114: Global spreads market volume, 2008

Table 115: Global spreads market split (volume terms, 2008), top five countries

Table 116: Leading players, top five countries

Table 117: Analysis of Denmark’s political landscape

Table 118: Analysis of the Danish economy

Table 119: Analysis of Denmark’s social system

Table 120: Analysis of Denmark’s technology landscape

Table 121: Analysis of Denmark’s legal landscape

Table 122: Analysis of Denmark’s environmental landscape

Table 123: Denmark population, by age group, 2003-08 (millions)

Table 124: Denmark population forecast, by age group, 2008-13 (millions)

Table 125: Denmark population, by gender, 2003-08 (millions)

Table 126: Denmark population forecast, by gender, 2008-13 (millions)

Table 127: Denmark nominal GDP, 2003-08 (DKKbn, nominal prices)

Table 128: Denmark nominal GDP forecast, 2008-13 (DKKbn, nominal prices)

Table 129: Denmark real GDP, 2003-08 (DKKbn, 2000 prices)

Table 130: Denmark real GDP forecast, 2008-13 (DKKbn, 2000 prices)

Table 131: Denmark real GDP, 2003-08 ($bn, 2000 prices)

Table 132: Denmark real GDP forecast, 2008-13 ($bn, 2000 prices)

Table 133: Denmark consumer price index, 2003-08 (2000=100)

Table 134: Denmark consumer price index, 2008-13 (2000=100)