Spreads in Vietnam to 2013

• Contains information on five categories: jams & preserves, honey, chocolate spreads, nut-based spreads and savory spreads
• Market,category and segment level information on value, volume, and expenditure & consumption, with historic (2003-2008) and forecast (2009-2013) data
• Category level company and brand share as well as distribution share information for 2007 and 2008

• Develop business strategies by understanding the quantitative trends within the spreads market in Vietnam
• Design effective marketing and sales strategies by identifying key market categories and segments
• Identify key players within the market to plan lucrative M&A, partnerships and agreements

Chapter 1 Executive Summary

Summary market level: spreads

Summary category level: chocolate spreads

Summary category level: honey

Summary category level: jams & preserves

Summary category level: nut-based spreads

Summary category level: savory spreads

Chapter 2 Introduction

What is this report about?

How to use this report

Market definition

Chapter 3 Market Overview

Value analysis (Dong), 2003-08

Value analysis (Dong), 2008-13

Value analysis (US dollars), 2003-08

Value analysis (US dollars), 2008-13

Volume analysis, 2003-08

Volume analysis, 2008-13

Company and brand share analysis

Distribution analysis

Expenditure and consumption per capita

Chapter 4 Leading Company Profile

The J.M. Smucker Company

Chapter 5 Category Analysis: Chocolate spreads

Value analysis (Dong), 2003-08

Value analysis (Dong), 2008-13

Value analysis (US dollars), 2003-08

Value analysis (US dollars), 2008-13

Volume analysis, 2003-08

Volume analysis, 2008-13

Company and brand share analysis

Distribution analysis

Expenditure and consumption per capita

Chapter 6 Category Analysis: Honey

Value analysis (Dong), 2003-08

Value analysis (Dong), 2008-13

Value analysis (US dollars), 2003-08

Value analysis (US dollars), 2008-13

Volume analysis, 2003-08

Volume analysis, 2008-13

Company and brand share analysis

Distribution analysis

Expenditure and consumption per capita

Chapter 7 Category Analysis: Jams & preserves

Value analysis (Dong), 2003-08

Value analysis (Dong), 2008-13

Value analysis (US dollars), 2003-08

Value analysis (US dollars), 2008-13

Volume analysis, 2003-08

Volume analysis, 2008-13

Company and brand share analysis

Distribution analysis

Expenditure and consumption per capita

Chapter 8 Category Analysis: Nut-based spreads

Value analysis (Dong), 2003-08

Value analysis (Dong), 2008-13

Value analysis (US dollars), 2003-08

Value analysis (US dollars), 2008-13

Volume analysis, 2003-08

Volume analysis, 2008-13

Company and brand share analysis

Distribution analysis

Expenditure and consumption per capita

Chapter 9 Category Analysis: Savory spreads

Value analysis (Dong), 2003-08

Value analysis (Dong), 2008-13

Value analysis (US dollars), 2003-08

Value analysis (US dollars), 2008-13

Volume analysis, 2003-08

Volume analysis, 2008-13

Company and brand share analysis

Distribution analysis

Expenditure and consumption per capita

Chapter 10 Country Comparison

Value

Volume

Market share

Chapter 11 PESTLE Analysis

Summary

Political analysis

Economic analysis

Social analysis

Technological analysis

Legal analysis

Environmental analysis

Chapter 12 New Product Development

Product launches over time

Recent product launches

Chapter 13 Macroeconomic Profile

Macroeconomic indicators

Chapter 14 Research Methodology

Methodology overview

Secondary research

Market modeling

Creating an initial data model

Revising the initial data model

Creating a final estimate

Creating demographic value splits

Primary research

Data finalization

Ongoing research

Chapter 15 APPENDIX

Future readings

How to contact experts in your industry

Disclaimer

LIST OF FIGURES

Figure 1: Vietnam spreads value and value forecast, 2003-13 (VNDm, nominal prices)

Figure 2: Vietnam spreads category growth comparison, by value, 2003-13

Figure 3: Vietnam spreads volume and volume forecast, 2003-13 (kg, million)

Figure 4: Vietnam spreads category growth comparison, by volume, 2003-13

Figure 5: Vietnam spreads company share, by value, 2007-08 (%)

Figure 6: Vietnam spreads distribution channels, by value, 2007-08 (%)

Figure 7: Vietnam chocolate spreads value and value forecast, 2003-13 (VNDm, nominal prices)

Figure 8: Vietnam chocolate spreads volume and volume forecast, 2003-13 (kg, million)

Figure 9: Vietnam chocolate spreads distribution channels, by value, 2007-08 (%)

Figure 10: Vietnam honey value and value forecast, 2003-13 (VNDm, nominal prices)

Figure 11: Vietnam honey volume and volume forecast, 2003-13 (kg, million)

Figure 12: Vietnam honey company share, by value, 2007-08 (%)

Figure 13: Vietnam honey distribution channels, by value, 2007-08 (%)

Figure 14: Vietnam jams & preserves value and value forecast, 2003-13 (VNDm, nominal prices)

Figure 15: Vietnam jams & preserves category growth comparison, by value, 2003-13

Figure 16: Vietnam jams & preserves volume and volume forecast, 2003-13 (kg, million)

Figure 17: Vietnam jams & preserves category growth comparison, by volume, 2003-13

Figure 18: Vietnam jams & preserves company share, by value, 2007-08 (%)

Figure 19: Vietnam jams & preserves distribution channels, by value, 2007-08 (%)

Figure 20: Vietnam nut-based spreads value and value forecast, 2003-13 (VNDm, nominal prices)

Figure 21: Vietnam nut-based spreads volume and volume forecast, 2003-13 (kg, million)

Figure 22: Vietnam nut-based spreads company share, by value, 2007-08 (%)

Figure 23: Vietnam nut-based spreads distribution channels, by value, 2007-08 (%)

Figure 24: Vietnam savory spreads value and value forecast, 2003-13 (VNDm, nominal prices)

Figure 25: Vietnam savory spreads volume and volume forecast, 2003-13 (kg, million)

Figure 26: Vietnam savory spreads company share, by value, 2007-08 (%)

Figure 27: Vietnam savory spreads distribution channels, by value, 2007-08 (%)

Figure 28: Global spreads market split (value terms, 2008), top five countries

Figure 29: Global spreads market value, 2003-08, top five countries

Figure 30: Global spreads market split (volume terms, 2008), top five countries

Figure 31: Global spreads market volume, 2003-08, top five countries

Figure 32: Annual data review process

LIST OF TABLES

Table 1: Spreads category definitions

Table 2: Spreads distribution channels

Table 3: Vietnam spreads value, 2003-08 (VNDm, nominal prices)

Table 4: Vietnam spreads value forecast, 2008-13 (VNDm, nominal prices)

Table 5: Vietnam spreads value, 2003-08 ($m, nominal prices)

Table 6: Vietnam spreads value forecast, 2008-13 ($m, nominal prices)

Table 7: Vietnam spreads volume, 2003-08 (kg, million)

Table 8: Vietnam spreads volume forecast, 2008-13 (kg, million)

Table 9: Vietnam spreads brand share, by value, 2007-08 (%)

Table 10: Vietnam spreads value, by brand 2007-08 (VNDm, nominal prices)

Table 11: Vietnam spreads company share by value, 2007-08 (%)

Table 12: Vietnam spreads value, by company, 2007-08 (VNDm, nominal prices)

Table 13: Vietnam spreads distribution channels, by value, 2007-08 (%)

Table 14: Vietnam spreads value, by distribution channel, 2007-08 (VNDm, nominal prices)

Table 15: Vietnam spreads expenditure per capita, 2003-08 (VND, nominal prices)

Table 16: Vietnam spreads forecast expenditure per capita, 2008-13 (VND, nominal prices)

Table 17: Vietnam spreads expenditure per capita, 2003-08 ($, nominal prices)

Table 18: Vietnam spreads forecast expenditure per capita, 2008-13 ($, nominal prices)

Table 19: Vietnam spreads consumption per capita, 2003-08 (kg)

Table 20: Vietnam spreads forecast consumption per capita, 2008-13 (kg)

Table 21: The J.M. Smucker Company key facts

Table 22: Vietnam chocolate spreads value, 2003-08 (VNDm, nominal prices)

Table 23: Vietnam chocolate spreads value forecast, 2008-13 (VNDm, nominal prices)

Table 24: Vietnam chocolate spreads value, 2003-08 ($m, nominal prices)

Table 25: Vietnam chocolate spreads value forecast, 2008-13 ($m, nominal prices)

Table 26: Vietnam chocolate spreads volume, 2003-08 (kg, million)

Table 27: Vietnam chocolate spreads volume forecast, 2008-13 (kg, million)

Table 28: Vietnam chocolate spreads brand share, by value, 2007-08 (%)

Table 29: Vietnam chocolate spreads value, by brand 2007-08 (VNDm, nominal prices)

Table 30: Vietnam chocolate spreads company share by value, 2007-08 (%)

Table 31: Vietnam chocolate spreads value, by company, 2007-08 (VNDm, nominal prices)

Table 32: Vietnam chocolate spreads distribution channels, by value, 2007-08 (%)

Table 33: Vietnam chocolate spreads value, by distribution channel, 2007-08 (VNDm, nominal prices)

Table 34: Vietnam chocolate spreads expenditure per capita, 2003-08 (VND, nominal prices)

Table 35: Vietnam chocolate spreads forecast expenditure per capita, 2008-13 (VND, nominal prices)

Table 36: Vietnam chocolate spreads expenditure per capita, 2003-08 ($, nominal prices)

Table 37: Vietnam chocolate spreads forecast expenditure per capita, 2008-13 ($, nominal prices)

Table 38: Vietnam chocolate spreads consumption per capita, 2003-08 (kg)

Table 39: Vietnam chocolate spreads forecast consumption per capita, 2008-13 (kg)

Table 40: Vietnam honey value, 2003-08 (VNDm, nominal prices)

Table 41: Vietnam honey value forecast, 2008-13 (VNDm, nominal prices)

Table 42: Vietnam honey value, 2003-08 ($m, nominal prices)

Table 43: Vietnam honey value forecast, 2008-13 ($m, nominal prices)

Table 44: Vietnam honey volume, 2003-08 (kg, million)

Table 45: Vietnam honey volume forecast, 2008-13 (kg, million)

Table 46: Vietnam honey brand share, by value, 2007-08 (%)

Table 47: Vietnam honey value, by brand 2007-08 (VNDm, nominal prices)

Table 48: Vietnam honey company share by value, 2007-08 (%)

Table 49: Vietnam honey value, by company, 2007-08 (VNDm, nominal prices)

Table 50: Vietnam honey distribution channels, by value, 2007-08 (%)

Table 51: Vietnam honey value, by distribution channel, 2007-08 (VNDm, nominal prices)

Table 52: Vietnam honey expenditure per capita, 2003-08 (VND, nominal prices)

Table 53: Vietnam honey forecast expenditure per capita, 2008-13 (VND, nominal prices)

Table 54: Vietnam honey expenditure per capita, 2003-08 ($, nominal prices)

Table 55: Vietnam honey forecast expenditure per capita, 2008-13 ($, nominal prices)

Table 56: Vietnam honey consumption per capita, 2003-08 (kg)

Table 57: Vietnam honey forecast consumption per capita, 2008-13 (kg)

Table 58: Vietnam jams & preserves value, 2003-08 (VNDm, nominal prices)

Table 59: Vietnam jams & preserves value forecast, 2008-13 (VNDm, nominal prices)

Table 60: Vietnam jams & preserves value, 2003-08 ($m, nominal prices)

Table 61: Vietnam jams & preserves value forecast, 2008-13 ($m, nominal prices)

Table 62: Vietnam jams & preserves volume, 2003-08 (kg, million)

Table 63: Vietnam jams & preserves volume forecast, 2008-13 (kg, million)

Table 64: Vietnam jams & preserves brand share, by value, 2007-08 (%)

Table 65: Vietnam jams & preserves value, by brand 2007-08 (VNDm, nominal prices)

Table 66: Vietnam jams & preserves company share by value, 2007-08 (%)

Table 67: Vietnam jams & preserves value, by company, 2007-08 (VNDm, nominal prices)

Table 68: Vietnam jams & preserves distribution channels, by value, 2007-08 (%)

Table 69: Vietnam jams & preserves value, by distribution channel, 2007-08 (VNDm, nominal prices)

Table 70: Vietnam jams & preserves expenditure per capita, 2003-08 (VND, nominal prices)

Table 71: Vietnam jams & preserves forecast expenditure per capita, 2008-13 (VND, nominal prices)

Table 72: Vietnam jams & preserves expenditure per capita, 2003-08 ($, nominal prices)

Table 73: Vietnam jams & preserves forecast expenditure per capita, 2008-13 ($, nominal prices)

Table 74: Vietnam jams & preserves consumption per capita, 2003-08 (kg)

Table 75: Vietnam jams & preserves forecast consumption per capita, 2008-13 (kg)

Table 76: Vietnam nut-based spreads value, 2003-08 (VNDm, nominal prices)

Table 77: Vietnam nut-based spreads value forecast, 2008-13 (VNDm, nominal prices)

Table 78: Vietnam nut-based spreads value, 2003-08 ($m, nominal prices)

Table 79: Vietnam nut-based spreads value forecast, 2008-13 ($m, nominal prices)

Table 80: Vietnam nut-based spreads volume, 2003-08 (kg, million)

Table 81: Vietnam nut-based spreads volume forecast, 2008-13 (kg, million)

Table 82: Vietnam nut-based spreads brand share, by value, 2007-08 (%)

Table 83: Vietnam nut-based spreads value, by brand 2007-08 (VNDm, nominal prices)

Table 84: Vietnam nut-based spreads company share by value, 2007-08 (%)

Table 85: Vietnam nut-based spreads value, by company, 2007-08 (VNDm, nominal prices)

Table 86: Vietnam nut-based spreads distribution channels, by value, 2007-08 (%)

Table 87: Vietnam nut-based spreads value, by distribution channel, 2007-08 (VNDm, nominal prices)

Table 88: Vietnam nut-based spreads expenditure per capita, 2003-08 (VND, nominal prices)

Table 89: Vietnam nut-based spreads forecast expenditure per capita, 2008-13 (VND, nominal prices)

Table 90: Vietnam nut-based spreads expenditure per capita, 2003-08 ($, nominal prices)

Table 91: Vietnam nut-based spreads forecast expenditure per capita, 2008-13 ($, nominal prices)

Table 92: Vietnam nut-based spreads consumption per capita, 2003-08 (kg)

Table 93: Vietnam nut-based spreads forecast consumption per capita, 2008-13 (kg)

Table 94: Vietnam savory spreads value, 2003-08 (VNDm, nominal prices)

Table 95: Vietnam savory spreads value forecast, 2008-13 (VNDm, nominal prices)

Table 96: Vietnam savory spreads value, 2003-08 ($m, nominal prices)

Table 97: Vietnam savory spreads value forecast, 2008-13 ($m, nominal prices)

Table 98: Vietnam savory spreads volume, 2003-08 (kg, million)

Table 99: Vietnam savory spreads volume forecast, 2008-13 (kg, million)

Table 100: Vietnam savory spreads brand share, by value, 2007-08 (%)

Table 101: Vietnam savory spreads value, by brand 2007-08 (VNDm, nominal prices)

Table 102: Vietnam savory spreads company share by value, 2007-08 (%)

Table 103: Vietnam savory spreads value, by company, 2007-08 (VNDm, nominal prices)

Table 104: Vietnam savory spreads distribution channels, by value, 2007-08 (%)

Table 105: Vietnam savory spreads value, by distribution channel, 2007-08 (VNDm, nominal prices)

Table 106: Vietnam savory spreads expenditure per capita, 2003-08 (VND, nominal prices)

Table 107: Vietnam savory spreads forecast expenditure per capita, 2008-13 (VND, nominal prices)

Table 108: Vietnam savory spreads expenditure per capita, 2003-08 ($, nominal prices)

Table 109: Vietnam savory spreads forecast expenditure per capita, 2008-13 ($, nominal prices)

Table 110: Vietnam savory spreads consumption per capita, 2003-08 (kg)

Table 111: Vietnam savory spreads forecast consumption per capita, 2008-13 (kg)

Table 112: Global spreads market value, 2008

Table 113: Global spreads market split (value terms ($m), 2008), top five countries

Table 114: Global spreads market volume, 2008

Table 115: Global spreads market split (volume terms, 2008), top five countries

Table 116: Leading players, top five countries

Table 117: Analysis of Vietnam’s political landscape

Table 118: Analysis of Vietnam’s economy

Table 119: Analysis of Vietnam’s social system

Table 120: Analysis of Vietnam’s technology landscape

Table 121: Analysis of Vietnam’s legal landscape

Table 122: Analysis of Vietnam’s environmental landscape

Table 123: Vietnam spreads new product launches reports, by company, 2008

Table 124: Vietnam spreads new product launches SKUs, by company, 2008

Table 125: Vietnam spreads new product launches (reports), by flavor and fragrances, 2008

Table 126: Vietnam spreads new product launches (reports), by ingredients, 2008

Table 127: Vietnam spreads new product launches (reports), by package tags or claims, 2008

Table 128: Vietnam spreads new product launches (reports) - Recent launches (2008)

Table 129: Vietnam population, by age group, 2003-08 (millions)

Table 130: Vietnam population forecast, by age group, 2008-13 (millions)

Table 131: Vietnam population, by gender, 2003-08 (millions)

Table 132: Vietnam population forecast, by gender, 2008-13 (millions)

Table 133: Vietnam nominal GDP, 2003-08 (VNDbn, nominal prices)

Table 134: Vietnam nominal GDP forecast, 2008-13 (VNDbn, nominal prices)

Table 135: Vietnam real GDP, 2003-08 (VNDbn, 2000 prices)

Table 136: Vietnam real GDP forecast, 2008-13 (VNDbn, 2000 prices)

Table 137: Vietnam real GDP, 2003-08 ($bn, 2000 prices)

Table 138: Vietnam real GDP forecast, 2008-13 ($bn, 2000 prices)

Table 139: Vietnam consumer price index, 2003-08 (2000=100)

Table 140: Vietnam consumer price index, 2008-13 (2000=100)