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Opportunities in Caribbean and Latin American Call Center Markets to 2007Product Type: Market Research ReportPublished by: Datamonitor Published: March 2003 Product Code: R313-5606 Description Introduction:This report provides an assessment of the call center market in the Caribbean and Latin American (CALA) region. The report sizes the call center market as well as provides detailed analysis of the political, economic and telecommunication environments which affect call center growth. Special emphasis is also placed on the CALA call center outsourcing market. Scope: * Over 30 key representatives from over 15 companies and government agencies were interviewed * In-depth analysis is provided for Argentina, Brazil, Chile, Colombia and Mexico. Further data is provided for the Caribbean, El Salvador and Jamaica * Analysis of the political and economic environments and of the telecommunications infrastructure of five profiled Latin American countries * Market sizing and forecasted data for the call center markets of five profiled countries, segmented by vertical Report Highlights: From 2001 to 2007, the CALA call center market will be the fastest growing in the world, leaping from 177,000 to nearly 700,000 agent positions (APs) by the end of 2007. The largest call center market in CALA is in South America’s most populous country, Brazil, which currently makes up almost 50% of the regions agent positions. Mexico will claim the fastest growing market for outsourced APs through 2007, driven in large part by the efforts of outsourcers attempting to service the Spanish-speaking population in the US. Reasons to Purchase: * Maximize global investment strategies by identifying the largest and fastest-growing call center markets in Latin America, by country * Refine vertical-specific marketing strategies by identifying the fastest growing vertical markets * Focus business development strategies by understanding the drivers and inhibitors to growth of the CALA call center outsourcing environment Table of Contents CHAPTER 1 EXECUTIVE SUMMARY Introduction Call centers and agent positions in the Caribbean and Latin America CHAPTER 2 INTRODUCTION What is this report about? Who is the target reader? How to use this report CHAPTER 3 MARKET CONTEXT Introduction Key findings CHAPTER 4 ARGENTINA Economic assessment Political environment Telecommunications market Regulatory framework and liberalization Call center market dynamics Labor market Call center activity Vertical markets Outsourcing market Datamonitor’s assessment CHAPTER 5 BRAZIL Economic assessment Political environment Telecommunications market Regulatory framework and liberalization Call center market dynamics Labor market Call center activity Site location strategy Vertical markets Outsourcing market Datamonitor’s assessment CHAPTER 6 CHILE Economic assessment Political environment Telecommunications market Regulatory framework and liberalization Call center market dynamics Labor market Call center activity Site location strategy Vertical markets Outsourcing market Datamonitor’s assessment CHAPTER 7 COLOMBIA Economic assessment Political environment Telecommunications market Regulatory framework and liberalization Call center market dynamics Labor market Call center activity Site location strategy Vertical markets Outsourcing market Datamonitor’s assessment CHAPTER 8 MEXICO Economic assessment Political environment Telecommunications market Regulatory framework and liberalization Call center market dynamics Labor market Call center activity Site location strategy Vertical markets Outsourcing market Datamonitor’s assessment CHAPTER 9 SPOTLIGHT REGIONS Caribbean Telecommunications market Call center market Datamonitor’s assessment El Salvador Telecommunications market Call center market Datamonitor’s assessment Jamaica Telecommunications market Call center market Datamonitor’s assessment CHAPTER 10 APPENDIX Definitions General Vertical markets Research methodology Future readings Datamonitor Strategic Planning Programs (SPPs) SPP writing team Report author Report managers Sales enquiries How to contact experts in your industry |
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