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Opportunities in Caribbean and Latin American Call Center Markets to 2007

Product Type: Market Research Report
Published by: Datamonitor
Published: March 2003
Product Code: R313-5606
Description
Introduction:
This report provides an assessment of the call center market in the Caribbean and Latin American (CALA) region. The report sizes the call center market as well as provides detailed analysis of the political, economic and telecommunication environments which affect call center growth. Special emphasis is also placed on the CALA call center outsourcing market.

Scope:
* Over 30 key representatives from over 15 companies and government agencies were interviewed

* In-depth analysis is provided for Argentina, Brazil, Chile, Colombia and Mexico. Further data is provided for the Caribbean, El Salvador and Jamaica

* Analysis of the political and economic environments and of the telecommunications infrastructure of five profiled Latin American countries

* Market sizing and forecasted data for the call center markets of five profiled countries, segmented by vertical

Report Highlights:
From 2001 to 2007, the CALA call center market will be the fastest growing in the world, leaping from 177,000 to nearly 700,000 agent positions (APs) by the end of 2007.

The largest call center market in CALA is in South America’s most populous country, Brazil, which currently makes up almost 50% of the regions agent positions.

Mexico will claim the fastest growing market for outsourced APs through 2007, driven in large part by the efforts of outsourcers attempting to service the Spanish-speaking population in the US.

Reasons to Purchase:
* Maximize global investment strategies by identifying the largest and fastest-growing call center markets in Latin America, by country

* Refine vertical-specific marketing strategies by identifying the fastest growing vertical markets

* Focus business development strategies by understanding the drivers and inhibitors to growth of the CALA call center outsourcing environment

Table of Contents
CHAPTER 1 EXECUTIVE SUMMARY

Introduction

Call centers and agent positions in the Caribbean and Latin America

CHAPTER 2 INTRODUCTION

What is this report about?

Who is the target reader?

How to use this report

CHAPTER 3 MARKET CONTEXT

Introduction

Key findings

CHAPTER 4 ARGENTINA

Economic assessment

Political environment

Telecommunications market

Regulatory framework and liberalization

Call center market dynamics

Labor market

Call center activity

Vertical markets

Outsourcing market

Datamonitor’s assessment

CHAPTER 5 BRAZIL

Economic assessment

Political environment

Telecommunications market

Regulatory framework and liberalization

Call center market dynamics

Labor market

Call center activity

Site location strategy

Vertical markets

Outsourcing market

Datamonitor’s assessment

CHAPTER 6 CHILE

Economic assessment

Political environment

Telecommunications market

Regulatory framework and liberalization

Call center market dynamics

Labor market

Call center activity

Site location strategy

Vertical markets

Outsourcing market

Datamonitor’s assessment

CHAPTER 7 COLOMBIA

Economic assessment

Political environment

Telecommunications market

Regulatory framework and liberalization

Call center market dynamics

Labor market

Call center activity

Site location strategy

Vertical markets

Outsourcing market

Datamonitor’s assessment

CHAPTER 8 MEXICO

Economic assessment

Political environment

Telecommunications market

Regulatory framework and liberalization

Call center market dynamics

Labor market

Call center activity

Site location strategy

Vertical markets

Outsourcing market

Datamonitor’s assessment

CHAPTER 9 SPOTLIGHT REGIONS

Caribbean

Telecommunications market

Call center market

Datamonitor’s assessment

El Salvador

Telecommunications market

Call center market

Datamonitor’s assessment

Jamaica

Telecommunications market

Call center market

Datamonitor’s assessment

CHAPTER 10 APPENDIX

Definitions

General

Vertical markets

Research methodology

Future readings

Datamonitor Strategic Planning Programs (SPPs)

SPP writing team

Report author

Report managers

Sales enquiries

How to contact experts in your industry
Ordering and More Information
Price and Delivery Options



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