Spreads in Colombia to 2013

• Contains information on three categories: jams & preserves, honey and chocolate spreads
• Market,category and segment level information on value, volume, and expenditure & consumption, with historic (2003-2008) and forecast (2009-2013) data
• Category level company and brand share as well as distribution share information for 2007 and 2008

• Develop business strategies by understanding the quantitative trends within the spreads market in Colombia
• Design effective marketing and sales strategies by identifying key market categories and segments
• Identify key players within the market to plan lucrative M&A, partnerships and agreements

Chapter 1 Executive Summary

Summary market level: spreads

Summary category level: chocolate spreads

Summary category level: honey

Summary category level: jams & preserves

Chapter 2 Introduction

What is this report about?

How to use this report

Market definition

Chapter 3 Market Overview

Value analysis (Colombian Peso), 2003-08

Value analysis (Colombian Peso), 2008-13

Value analysis (US dollars), 2003-08

Value analysis (US dollars), 2008-13

Volume analysis, 2003-08

Volume analysis, 2008-13

Company and brand share analysis

Distribution analysis

Expenditure and consumption per capita

Chapter 4 Leading Company Profiles

The J.M. Smucker Company

Kraft Foods Inc.

Chapter 5 Category Analysis: Chocolate spreads

Value analysis (Colombian Peso), 2003-08

Value analysis (Colombian Peso), 2008-13

Value analysis (US dollars), 2003-08

Value analysis (US dollars), 2008-13

Volume analysis, 2003-08

Volume analysis, 2008-13

Company and brand share analysis

Distribution analysis

Expenditure and consumption per capita

Chapter 6 Category Analysis: Honey

Value analysis (Colombian Peso), 2003-08

Value analysis (Colombian Peso), 2008-13

Value analysis (US dollars), 2003-08

Value analysis (US dollars), 2008-13

Volume analysis, 2003-08

Volume analysis, 2008-13

Company and brand share analysis

Distribution analysis

Expenditure and consumption per capita

Chapter 7 Category Analysis: Jams & preserves

Value analysis (Colombian Peso), 2003-08

Value analysis (Colombian Peso), 2008-13

Value analysis (US dollars), 2003-08

Value analysis (US dollars), 2008-13

Volume analysis, 2003-08

Volume analysis, 2008-13

Company and brand share analysis

Distribution analysis

Expenditure and consumption per capita

Chapter 8 Country Comparison

Value

Volume

Market share

Chapter 9 PESTLE Analysis

Summary

Political analysis

Economic analysis

Social analysis

Technology analysis

Legal analysis

Environmental analysis

Chapter 10 New Product Development

Product launches over time

Recent product launches

Chapter 11 Macroeconomic Profile

Macroeconomic indicators

Chapter 12 Research Methodology

Methodology overview

Secondary research

Market modeling

Creating an initial data model

Revising the initial data model

Creating a final estimate

Creating demographic value splits

Primary research

Data finalization

Ongoing research

Chapter 13 APPENDIX

Future readings

How to contact experts in your industry

Disclaimer

LIST OF FIGURES

Figure 1: Colombia spreads value and value forecast, 2003-13 (COPm, nominal prices)

Figure 2: Colombia spreads category growth comparison, by value, 2003-13

Figure 3: Colombia spreads volume and volume forecast, 2003-13 (kg, million)

Figure 4: Colombia spreads category growth comparison, by volume, 2003-13

Figure 5: Colombia spreads company share, by value, 2007-08 (%)

Figure 6: Colombia spreads distribution channels, by value, 2007-08 (%)

Figure 7: Colombia chocolate spreads value and value forecast, 2003-13 (COPm, nominal prices)

Figure 8: Colombia chocolate spreads volume and volume forecast, 2003-13 (kg, million)

Figure 9: Colombia chocolate spreads company share, by value, 2007-08 (%)

Figure 10: Colombia chocolate spreads distribution channels, by value, 2007-08 (%)

Figure 11: Colombia honey value and value forecast, 2003-13 (COPm, nominal prices)

Figure 12: Colombia honey volume and volume forecast, 2003-13 (kg, million)

Figure 13: Colombia honey company share, by value, 2007-08 (%)

Figure 14: Colombia honey distribution channels, by value, 2007-08 (%)

Figure 15: Colombia jams & preserves value and value forecast, 2003-13 (COPm, nominal prices)

Figure 16: Colombia jams & preserves category growth comparison, by value, 2003-13

Figure 17: Colombia jams & preserves volume and volume forecast, 2003-13 (kg, million)

Figure 18: Colombia jams & preserves category growth comparison, by volume, 2003-13

Figure 19: Colombia jams & preserves company share, by value, 2007-08 (%)

Figure 20: Colombia jams & preserves distribution channels, by value, 2007-08 (%)

Figure 21: Global spreads market split (value terms, 2008), top five countries

Figure 22: Global spreads market value, 2003-08, top five countries

Figure 23: Global spreads market split (volume terms, 2008), top five countries

Figure 24: Global spreads market volume, 2003-08, top five countries

Figure 25: Annual data review process

LIST OF TABLES

Table 1: Spreads category definitions

Table 2: Spreads distribution channels

Table 3: Colombia spreads value, 2003-08 (COPm, nominal prices)

Table 4: Colombia spreads value forecast, 2008-13 (COPm, nominal prices)

Table 5: Colombia spreads value, 2003-08 ($m, nominal prices)

Table 6: Colombia spreads value forecast, 2008-13 ($m, nominal prices)

Table 7: Colombia spreads volume, 2003-08 (kg, million)

Table 8: Colombia spreads volume forecast, 2008-13 (kg, million)

Table 9: Colombia spreads brand share, by value, 2007-08 (%)

Table 10: Colombia spreads value, by brand 2007-08 (COPm, nominal prices)

Table 11: Colombia spreads company share by value, 2007-08 (%)

Table 12: Colombia spreads value, by company, 2007-08 (COPm, nominal prices)

Table 13: Colombia spreads distribution channels, by value, 2007-08 (%)

Table 14: Colombia spreads value, by distribution channel, 2007-08 (COPm, nominal prices)

Table 15: Colombia spreads expenditure per capita, 2003-08 (COP, nominal prices)

Table 16: Colombia spreads forecast expenditure per capita, 2008-13 (COP, nominal prices)

Table 17: Colombia spreads expenditure per capita, 2003-08 ($, nominal prices)

Table 18: Colombia spreads forecast expenditure per capita, 2008-13 ($, nominal prices)

Table 19: Colombia spreads consumption per capita, 2003-08 (kg)

Table 20: Colombia spreads forecast consumption per capita, 2008-13 (kg)

Table 21: The J.M. Smucker Company key facts

Table 22: Kraft foods Inc. key facts

Table 23: Colombia chocolate spreads value, 2003-08 (COPm, nominal prices)

Table 24: Colombia chocolate spreads value forecast, 2008-13 (COPm, nominal prices)

Table 25: Colombia chocolate spreads value, 2003-08 ($m, nominal prices)

Table 26: Colombia chocolate spreads value forecast, 2008-13 ($m, nominal prices)

Table 27: Colombia chocolate spreads volume, 2003-08 (kg, million)

Table 28: Colombia chocolate spreads volume forecast, 2008-13 (kg, million)

Table 29: Colombia chocolate spreads brand share, by value, 2007-08 (%)

Table 30: Colombia chocolate spreads value, by brand 2007-08 (COPm, nominal prices)

Table 31: Colombia chocolate spreads company share by value, 2007-08 (%)

Table 32: Colombia chocolate spreads value, by company, 2007-08 (COPm, nominal prices)

Table 33: Colombia chocolate spreads distribution channels, by value, 2007-08 (%)

Table 34: Colombia chocolate spreads value, by distribution channel, 2007-08 (COPm, nominal prices)

Table 35: Colombia chocolate spreads expenditure per capita, 2003-08 (COP, nominal prices)

Table 36: Colombia chocolate spreads forecast expenditure per capita, 2008-13 (COP, nominal prices)

Table 37: Colombia chocolate spreads expenditure per capita, 2003-08 ($, nominal prices)

Table 38: Colombia chocolate spreads forecast expenditure per capita, 2008-13 ($, nominal prices)

Table 39: Colombia chocolate spreads consumption per capita, 2003-08 (kg)

Table 40: Colombia chocolate spreads forecast consumption per capita, 2008-13 (kg)

Table 41: Colombia honey value, 2003-08 (COPm, nominal prices)

Table 42: Colombia honey value forecast, 2008-13 (COPm, nominal prices)

Table 43: Colombia honey value, 2003-08 ($m, nominal prices)

Table 44: Colombia honey value forecast, 2008-13 ($m, nominal prices)

Table 45: Colombia honey volume, 2003-08 (kg, million)

Table 46: Colombia honey volume forecast, 2008-13 (kg, million)

Table 47: Colombia honey brand share, by value, 2007-08 (%)

Table 48: Colombia honey value, by brand 2007-08 (COPm, nominal prices)

Table 49: Colombia honey company share by value, 2007-08 (%)

Table 50: Colombia honey value, by company, 2007-08 (COPm, nominal prices)

Table 51: Colombia honey distribution channels, by value, 2007-08 (%)

Table 52: Colombia honey value, by distribution channel, 2007-08 (COPm, nominal prices)

Table 53: Colombia honey expenditure per capita, 2003-08 (COP, nominal prices)

Table 54: Colombia honey forecast expenditure per capita, 2008-13 (COP, nominal prices)

Table 55: Colombia honey expenditure per capita, 2003-08 ($, nominal prices)

Table 56: Colombia honey forecast expenditure per capita, 2008-13 ($, nominal prices)

Table 57: Colombia honey consumption per capita, 2003-08 (kg)

Table 58: Colombia honey forecast consumption per capita, 2008-13 (kg)

Table 59: Colombia jams & preserves value, 2003-08 (COPm, nominal prices)

Table 60: Colombia jams & preserves value forecast, 2008-13 (COPm, nominal prices)

Table 61: Colombia jams & preserves value, 2003-08 ($m, nominal prices)

Table 62: Colombia jams & preserves value forecast, 2008-13 ($m, nominal prices)

Table 63: Colombia jams & preserves volume, 2003-08 (kg, million)

Table 64: Colombia jams & preserves volume forecast, 2008-13 (kg, million)

Table 65: Colombia jams & preserves brand share, by value, 2007-08 (%)

Table 66: Colombia jams & preserves value, by brand 2007-08 (COPm, nominal prices)

Table 67: Colombia jams & preserves company share by value, 2007-08 (%)

Table 68: Colombia jams & preserves value, by company, 2007-08 (COPm, nominal prices)

Table 69: Colombia jams & preserves distribution channels, by value, 2007-08 (%)

Table 70: Colombia jams & preserves value, by distribution channel, 2007-08 (COPm, nominal prices)

Table 71: Colombia jams & preserves expenditure per capita, 2003-08 (COP, nominal prices)

Table 72: Colombia jams & preserves forecast expenditure per capita, 2008-13 (COP, nominal prices)

Table 73: Colombia jams & preserves expenditure per capita, 2003-08 ($, nominal prices)

Table 74: Colombia jams & preserves forecast expenditure per capita, 2008-13 ($, nominal prices)

Table 75: Colombia jams & preserves consumption per capita, 2003-08 (kg)

Table 76: Colombia jams & preserves forecast consumption per capita, 2008-13 (kg)

Table 77: Global spreads market value, 2008

Table 78: Global spreads market split (value terms ($m), 2008), top five countries

Table 79: Global spreads market volume, 2008

Table 80: Global spreads market split (volume terms, 2008), top five countries

Table 81: Leading players, top five countries

Table 82: Analysis of Colombia’s political landscape

Table 83: Analysis of the Colombian economy

Table 84: Analysis of Colombia’s social system

Table 85: Analysis of Colombia’s technology landscape

Table 86: Analysis of Colombia’s legal landscape

Table 87: Analysis of Colombia’s environmental landscape

Table 88: Colombia spreads new product launches reports, by company, 2008

Table 89: Colombia spreads new product launches SKUs, by company, 2008

Table 90: Colombia spreads new product launches (reports), by flavor and fragrances, 2008

Table 91: Colombia spreads new product launches (reports), by ingredients (top 10 ingredients), 2008

Table 92: Colombia spreads new product launches (reports), by package tags or claims, 2008

Table 93: Colombia spreads new product launches (reports) - 2008

Table 94: Colombia population, by age group, 2003-08 (millions)

Table 95: Colombia population forecast, by age group, 2008-13 (millions)

Table 96: Colombia population, by gender, 2003-08 (millions)

Table 97: Colombia population forecast, by gender, 2008-13 (millions)

Table 98: Colombia nominal GDP, 2003-08 (COPbn, nominal prices)

Table 99: Colombia nominal GDP forecast, 2008-13 (COPbn, nominal prices)

Table 100: Colombia real GDP, 2003-08 (COPbn, 2000 prices)

Table 101: Colombia real GDP forecast, 2008-13 (COPbn, 2000 prices)

Table 102: Colombia real GDP, 2003-08 ($bn, 2000 prices)

Table 103: Colombia real GDP forecast, 2008-13 ($bn, 2000 prices)

Table 104: Colombia consumer price index, 2003-08 (2000=100)

Table 105: Colombia consumer price index, 2008-13 (2000=100)