Spreads in Italy to 2013

• Contains information on five categories: jams & preserves, honey, chocolate spreads, nut-based spreads and savory spreads
• Market,category and segment level information on value, volume, and expenditure & consumption, with historic (2003-2008) and forecast (2009-2013) data
• Category level company and brand share as well as distribution share information for 2007 and 2008
• Review of the top two companies within the spreads market, including company overview, key facts and business description

• Develop business strategies by understanding the quantitative trends within the spreads market in Italy
• Design effective marketing and sales strategies by identifying key market categories and segments
• Identify key players within the market to plan lucrative M&A, partnerships and agreements

Chapter 1 Executive Summary

Summary market level: spreads

Summary category level: chocolate spreads

Summary category level: honey

Summary category level: jams & preserves

Summary category level: nut-based spreads

Summary category level: savory spreads

Chapter 2 Introduction

What is this report about?

How to use this report

Market definition

Chapter 3 Market Overview

Value analysis (Euro), 2003-08

Value analysis (Euro), 2008-13

Value analysis (US dollars), 2003-08

Value analysis (US dollars), 2008-13

Volume analysis, 2003-08

Volume analysis, 2008-13

Company and brand share analysis

Distribution analysis

Expenditure and consumption per capita

Chapter 4 Leading Company Profiles

Ferrero

Hero Group

Chapter 5 Category Analysis: Chocolate spreads

Value analysis (Euro), 2003-08

Value analysis (Euro), 2008-13

Value analysis (US dollars), 2003-08

Value analysis (US dollars), 2008-13

Volume analysis, 2003-08

Volume analysis, 2008-13

Company and brand share analysis

Distribution analysis

Expenditure and consumption per capita

Chapter 6 Category Analysis: Honey

Value analysis (Euro), 2003-08

Value analysis (Euro), 2008-13

Value analysis (US dollars), 2003-08

Value analysis (US dollars), 2008-13

Volume analysis, 2003-08

Volume analysis, 2008-13

Company and brand share analysis

Distribution analysis

Expenditure and consumption per capita

Chapter 7 Category Analysis: Jams & preserves

Value analysis (Euro), 2003-08

Value analysis (Euro), 2008-13

Value analysis (US dollars), 2003-08

Value analysis (US dollars), 2008-13

Volume analysis, 2003-08

Volume analysis, 2008-13

Company and brand share analysis

Distribution analysis

Expenditure and consumption per capita

Chapter 8 Category Analysis: Nut-based spreads

Value analysis (Euro), 2003-08

Value analysis (Euro), 2008-13

Value analysis (US dollars), 2003-08

Value analysis (US dollars), 2008-13

Volume analysis, 2003-08

Volume analysis, 2008-13

Company and brand share analysis

Distribution analysis

Expenditure and consumption per capita

Chapter 9 Category Analysis: Savory spreads

Value analysis (Euro), 2003-08

Value analysis (Euro), 2008-13

Value analysis (US dollars), 2003-08

Value analysis (US dollars), 2008-13

Volume analysis, 2003-08

Volume analysis, 2008-13

Company and brand share analysis

Distribution analysis

Expenditure and consumption per capita

Chapter 10 Country Comparison

Value

Volume

Market share

Chapter 11 PESTLE Analysis

Summary

Political analysis

Economic analysis

Social analysis

Technological analysis

Legal analysis

Environmental analysis

Chapter 12 New Product Development

Product launches over time

Recent product launches

Chapter 13 Macroeconomic Profile

Macroeconomic indicators

Chapter 14 Research Methodology

Methodology overview

Secondary research

Market modeling

Creating an initial data model

Revising the initial data model

Creating a final estimate

Creating demographic value splits

Primary research

Data finalization

Ongoing research

Chapter 15 APPENDIX

Future readings

How to contact experts in your industry

Disclaimer

LIST OF FIGURES

Figure 1: Italy spreads value and value forecast, 2003-13 (€m, nominal prices)

Figure 2: Italy spreads category growth comparison, by value, 2003-13

Figure 3: Italy spreads volume and volume forecast, 2003-13 (kg, million)

Figure 4: Italy spreads category growth comparison, by volume, 2003-13

Figure 5: Italy spreads company share, by value, 2007-08 (%)

Figure 6: Italy spreads distribution channels, by value, 2007-08 (%)

Figure 7: Italy chocolate spreads value and value forecast, 2003-13 (€m, nominal prices)

Figure 8: Italy chocolate spreads volume and volume forecast, 2003-13 (kg, million)

Figure 9: Italy chocolate spreads company share, by value, 2007-08 (%)

Figure 10: Italy chocolate spreads distribution channels, by value, 2007-08 (%)

Figure 11: Italy honey value and value forecast, 2003-13 (€m, nominal prices)

Figure 12: Italy honey volume and volume forecast, 2003-13 (kg, million)

Figure 13: Italy honey company share, by value, 2007-08 (%)

Figure 14: Italy honey distribution channels, by value, 2007-08 (%)

Figure 15: Italy jams & preserves value and value forecast, 2003-13 (€m, nominal prices)

Figure 16: Italy jams & preserves category growth comparison, by value, 2003-13

Figure 17: Italy jams & preserves volume and volume forecast, 2003-13 (kg, million)

Figure 18: Italy jams & preserves category growth comparison, by volume, 2003-13

Figure 19: Italy jams & preserves company share, by value, 2007-08 (%)

Figure 20: Italy jams & preserves distribution channels, by value, 2007-08 (%)

Figure 21: Italy nut-based spreads value and value forecast, 2003-13 (€m, nominal prices)

Figure 22: Italy nut-based spreads volume and volume forecast, 2003-13 (kg, million)

Figure 23: Italy nut-based spreads distribution channels, by value, 2007-08 (%)

Figure 24: Italy savory spreads value and value forecast, 2003-13 (€m, nominal prices)

Figure 25: Italy savory spreads volume and volume forecast, 2003-13 (kg, million)

Figure 26: Italy savory spreads distribution channels, by value, 2007-08 (%)

Figure 27: Global spreads market split (value terms, 2008), top five countries

Figure 28: Global spreads market value, 2003-08, top five countries

Figure 29: Global spreads market split (volume terms, 2008), top five countries

Figure 30: Global spreads market volume, 2003-08, top five countries

Figure 31: Annual data review process

LIST OF TABLES

Table 1: Spreads category definitions

Table 2: Spreads distribution channels

Table 3: Italy spreads value, 2003-08 (€m, nominal prices)

Table 4: Italy spreads value forecast, 2008-13 (€m, nominal prices)

Table 5: Italy spreads value, 2003-08 ($m, nominal prices)

Table 6: Italy spreads value forecast, 2008-13 ($m, nominal prices)

Table 7: Italy spreads volume, 2003-08 (kg, million)

Table 8: Italy spreads volume forecast, 2008-13 (kg, million)

Table 9: Italy spreads brand share, by value, 2007-08 (%)

Table 10: Italy spreads value, by brand 2007-08 (€m, nominal prices)

Table 11: Italy spreads company share by value, 2007-08 (%)

Table 12: Italy spreads value, by company, 2007-08 (€m, nominal prices)

Table 13: Italy spreads distribution channels, by value, 2007-08 (%)

Table 14: Italy spreads value, by distribution channel, 2007-08 (€m, nominal prices)

Table 15: Italy spreads expenditure per capita, 2003-08 (€, nominal prices)

Table 16: Italy spreads forecast expenditure per capita, 2008-13 (€, nominal prices)

Table 17: Italy spreads expenditure per capita, 2003-08 ($, nominal prices)

Table 18: Italy spreads forecast expenditure per capita, 2008-13 ($, nominal prices)

Table 19: Italy spreads consumption per capita, 2003-08 (kg)

Table 20: Italy spreads forecast consumption per capita, 2008-13 (kg)

Table 21: Ferrero key facts

Table 22: Hero Group key facts

Table 23: Italy chocolate spreads value, 2003-08 (€m, nominal prices)

Table 24: Italy chocolate spreads value forecast, 2008-13 (€m, nominal prices)

Table 25: Italy chocolate spreads value, 2003-08 ($m, nominal prices)

Table 26: Italy chocolate spreads value forecast, 2008-13 ($m, nominal prices)

Table 27: Italy chocolate spreads volume, 2003-08 (kg, million)

Table 28: Italy chocolate spreads volume forecast, 2008-13 (kg, million)

Table 29: Italy chocolate spreads brand share, by value, 2007-08 (%)

Table 30: Italy chocolate spreads value, by brand 2007-08 (€m, nominal prices)

Table 31: Italy chocolate spreads company share by value, 2007-08 (%)

Table 32: Italy chocolate spreads value, by company, 2007-08 (€m, nominal prices)

Table 33: Italy chocolate spreads distribution channels, by value, 2007-08 (%)

Table 34: Italy chocolate spreads value, by distribution channel, 2007-08 (€m, nominal prices)

Table 35: Italy chocolate spreads expenditure per capita, 2003-08 (€, nominal prices)

Table 36: Italy chocolate spreads forecast expenditure per capita, 2008-13 (€, nominal prices)

Table 37: Italy chocolate spreads expenditure per capita, 2003-08 ($, nominal prices)

Table 38: Italy chocolate spreads forecast expenditure per capita, 2008-13 ($, nominal prices)

Table 39: Italy chocolate spreads consumption per capita, 2003-08 (kg)

Table 40: Italy chocolate spreads forecast consumption per capita, 2008-13 (kg)

Table 41: Italy honey value, 2003-08 (€m, nominal prices)

Table 42: Italy honey value forecast, 2008-13 (€m, nominal prices)

Table 43: Italy honey value, 2003-08 ($m, nominal prices)

Table 44: Italy honey value forecast, 2008-13 ($m, nominal prices)

Table 45: Italy honey volume, 2003-08 (kg, million)

Table 46: Italy honey volume forecast, 2008-13 (kg, million)

Table 47: Italy honey brand share, by value, 2007-08 (%)

Table 48: Italy honey value, by brand 2007-08 (€m, nominal prices)

Table 49: Italy honey company share by value, 2007-08 (%)

Table 50: Italy honey value, by company, 2007-08 (€m, nominal prices)

Table 51: Italy honey distribution channels, by value, 2007-08 (%)

Table 52: Italy honey value, by distribution channel, 2007-08 (€m, nominal prices)

Table 53: Italy honey expenditure per capita, 2003-08 (€, nominal prices)

Table 54: Italy honey forecast expenditure per capita, 2008-13 (€, nominal prices)

Table 55: Italy honey expenditure per capita, 2003-08 ($, nominal prices)

Table 56: Italy honey forecast expenditure per capita, 2008-13 ($, nominal prices)

Table 57: Italy honey consumption per capita, 2003-08 (kg)

Table 58: Italy honey forecast consumption per capita, 2008-13 (kg)

Table 59: Italy jams & preserves value, 2003-08 (€m, nominal prices)

Table 60: Italy jams & preserves value forecast, 2008-13 (€m, nominal prices)

Table 61: Italy jams & preserves value, 2003-08 ($m, nominal prices)

Table 62: Italy jams & preserves value forecast, 2008-13 ($m, nominal prices)

Table 63: Italy jams & preserves volume, 2003-08 (kg, million)

Table 64: Italy jams & preserves volume forecast, 2008-13 (kg, million)

Table 65: Italy jams & preserves brand share, by value, 2007-08 (%)

Table 66: Italy jams & preserves value, by brand 2007-08 (€m, nominal prices)

Table 67: Italy jams & preserves company share by value, 2007-08 (%)

Table 68: Italy jams & preserves value, by company, 2007-08 (€m, nominal prices)

Table 69: Italy jams & preserves distribution channels, by value, 2007-08 (%)

Table 70: Italy jams & preserves value, by distribution channel, 2007-08 (€m, nominal prices)

Table 71: Italy jams & preserves expenditure per capita, 2003-08 (€, nominal prices)

Table 72: Italy jams & preserves forecast expenditure per capita, 2008-13 (€, nominal prices)

Table 73: Italy jams & preserves expenditure per capita, 2003-08 ($, nominal prices)

Table 74: Italy jams & preserves forecast expenditure per capita, 2008-13 ($, nominal prices)

Table 75: Italy jams & preserves consumption per capita, 2003-08 (kg)

Table 76: Italy jams & preserves forecast consumption per capita, 2008-13 (kg)

Table 77: Italy nut-based spreads value, 2003-08 (€m, nominal prices)

Table 78: Italy nut-based spreads value forecast, 2008-13 (€m, nominal prices)

Table 79: Italy nut-based spreads value, 2003-08 ($m, nominal prices)

Table 80: Italy nut-based spreads value forecast, 2008-13 ($m, nominal prices)

Table 81: Italy nut-based spreads volume, 2003-08 (kg, million)

Table 82: Italy nut-based spreads volume forecast, 2008-13 (kg, million)

Table 83: Italy nut-based spreads brand share, by value, 2007-08 (%)

Table 84: Italy nut-based spreads value, by brand 2007-08 (€m, nominal prices)

Table 85: Italy nut-based spreads company share by value, 2007-08 (%)

Table 86: Italy nut-based spreads value, by company, 2007-08 (€m, nominal prices)

Table 87: Italy nut-based spreads distribution channels, by value, 2007-08 (%)

Table 88: Italy nut-based spreads value, by distribution channel, 2007-08 (€m, nominal prices)

Table 89: Italy nut-based spreads expenditure per capita, 2003-08 (€, nominal prices)

Table 90: Italy nut-based spreads forecast expenditure per capita, 2008-13 (€, nominal prices)

Table 91: Italy nut-based spreads expenditure per capita, 2003-08 ($, nominal prices)

Table 92: Italy nut-based spreads forecast expenditure per capita, 2008-13 ($, nominal prices)

Table 93: Italy nut-based spreads consumption per capita, 2003-08 (kg)

Table 94: Italy nut-based spreads forecast consumption per capita, 2008-13 (kg)

Table 95: Italy savory spreads value, 2003-08 (€m, nominal prices)

Table 96: Italy savory spreads value forecast, 2008-13 (€m, nominal prices)

Table 97: Italy savory spreads value, 2003-08 ($m, nominal prices)

Table 98: Italy savory spreads value forecast, 2008-13 ($m, nominal prices)

Table 99: Italy savory spreads volume, 2003-08 (kg, million)

Table 100: Italy savory spreads volume forecast, 2008-13 (kg, million)

Table 101: Italy savory spreads brand share, by value, 2007-08 (%)

Table 102: Italy savory spreads value, by brand 2007-08 (€m, nominal prices)

Table 103: Italy savory spreads company share by value, 2007-08 (%)

Table 104: Italy savory spreads value, by company, 2007-08 (€m, nominal prices)

Table 105: Italy savory spreads distribution channels, by value, 2007-08 (%)

Table 106: Italy savory spreads value, by distribution channel, 2007-08 (€m, nominal prices)

Table 107: Italy savory spreads expenditure per capita, 2003-08 (€, nominal prices)

Table 108: Italy savory spreads forecast expenditure per capita, 2008-13 (€, nominal prices)

Table 109: Italy savory spreads expenditure per capita, 2003-08 ($, nominal prices)

Table 110: Italy savory spreads forecast expenditure per capita, 2008-13 ($, nominal prices)

Table 111: Italy savory spreads consumption per capita, 2003-08 (kg)

Table 112: Italy savory spreads forecast consumption per capita, 2008-13 (kg)

Table 113: Global spreads market value, 2008

Table 114: Global spreads market split (value terms ($m), 2008), top five countries

Table 115: Global spreads market volume, 2008

Table 116: Global spreads market split (volume terms, 2008), top five countries

Table 117: Leading players, top five countries

Table 118: Analysis of Italy’s political landscape

Table 119: Analysis of Italy’s economy

Table 120: Analysis of Italy’s social system

Table 121: Analysis of Italy’s technology landscape

Table 122: Hourly labor cost in EU countries (in euros)

Table 123: Patents received from USPTO

Table 124: Analysis of Italy’s legal landscape

Table 125: Analysis of Italy’s environmental landscape

Table 126: Italy spreads new product launches reports, by company (top five companies), 2008

Table 127: Italy spreads new product launches SKUs, by company (top five companies), 2008

Table 128: Italy spreads new product launches (reports), by flavor and fragrances (top 10 flavors), 2008

Table 129: Italy spreads new product launches (reports), by ingredients (top 10 ingredients), 2008

Table 130: Italy spreads new product launches (reports), by package tags or claims (top 10 claims), 2008

Table 131: Italy spreads new product launches (reports) - Recent five launches (2008)

Table 132: Italy population, by age group, 2003-08 (millions)

Table 133: Italy population forecast, by age group, 2008-13 (millions)

Table 134: Italy population, by gender, 2003-08 (millions)

Table 135: Italy population forecast, by gender, 2008-13 (millions)

Table 136: Italy nominal GDP, 2003-08 (€bn, nominal prices)

Table 137: Italy nominal GDP forecast, 2008-13 (€bn, nominal prices)

Table 138: Italy real GDP, 2003-08 (€bn, 2000 prices)

Table 139: Italy real GDP forecast, 2008-13 (€bn, 2000 prices)

Table 140: Italy real GDP, 2003-08 ($bn, 2000 prices)

Table 141: Italy real GDP forecast, 2008-13 ($bn, 2000 prices)

Table 142: Italy consumer price index, 2003-08 (2000=100)

Table 143: Italy consumer price index, 2008-13 (2000=100)