Product Type: Market Research Report
Published by: Datamonitor
Published: May 2003
Product Code: R313-5735Description Introduction:
This report investigates factors determining the uptake of IP-based technologies in the enterprise. It provides an overview of how the addressable market for IP-PBXs and associated services will develop and allows telcos and service providers to gain an insight into this market enabling them to create bundled solutions and therefore new revenue opportunities.
Scope:
* The report provides a detailed analysis of the developing IP-PBX and the existing PBX market in Western Europe
* Detailed forecasts of the following technologies: Traditional PBX, IP-enabled PBX, Pure IP-PBX
* Detailed analysis across 7 vertical markets and two company sizebands
Report Highlights:
In the short term, developing IP products which are readily integrated with existing systems is key to gaining traction in the market.
Incentivizing partners to sell the benefits of IP telephony from a business perspective as opposed to a technology one will be crucial.
Vendors must look to tailor IP telephony solutions to large enterprises as they will lead IP implementations by deploying systems in branch and new office locations.
Reasons to Purchase:
* Find out how the migration from PBX to IP-PBX solutions will affect vendor product lines and offerings
* Discover how data- and voice-centric vendors are targeting enterprises with IP telephony solutions
* Discover how to incentivize channel partners and sales forces to sell IP-based PBX solutions
Table of Contents CHAPTER 1 EXECUTIVE SUMMARY
Introduction
How to use this report
Market context
Key findings
Market opportunities
Key findings
The Western European telephony market
The future decoded
CHAPTER 2 INTRODUCTION
What is this report about?
Who is the target reader?
How to use this report
CHAPTER 3 MARKET CONTEXT
Introduction - the migration to IP-PBX telephony
Key findings
Technology definitions - the changing face of network protocols
Traditional PBX systems
Pure IP and IP-enabled solutions
Which protocol will win? - SIP vs H.323
IP phones
Technical drawbacks of traditional PBXs - are their days numbered?
Benefits of IP telephony - is this the utopia of networking?
What are the drawbacks in deploying IP-PBX systems?
Who are the main contenders?
Vendors in the running
CHAPTER 4 MARKET OPPORTUNITIES
Introduction - how the PBX landscape is changing
Key findings
The Western European telephony market
PBX market outlook - the market is starting to fade
IP-PBX market outlook - the market exhibits the greatest growth
IP-enabled PBX market outlook - caution is proving to be the winner
Enterprises will lead the way in IP telephony adoption
Vertical markets - financial services will lead the way
Benelux
The Netherlands is driving the IP-PBX uptake
SME or enterprise - where do revenue opportunities lie?
Vertical market opportunities in Belgium and the Netherlands
France
Alcatel will continue to dominate the French market for the foreseeable future
SME or enterprise - where do revenue opportunities lie?
Vertical market trends and opportunities
Germany
The German market is slow on the IP-PBX uptake
SME or enterprise - where do revenue opportunities lie?
Vertical market opportunities
Italy
The Italian market will leapfrog the opposition
SME or enterprise - where do revenue opportunities lie?
Vertical market opportunities
Scandinavia
Sophisticated solutions are key to entering the Scandinavian market
SME or enterprise - where do revenue opportunities lie?
Vertical market opportunities
Spain
The Spanish market exhibits a strong IP-PBX growth
SME or enterprise - where do revenue opportunities lie?
Vertical market opportunities
UK
The UK remains dominant and will continue to dominate
SME or enterprise - where do revenue opportunities lie?
Vertical market opportunities
Rest of Europe
Total technology PBX splits
SME or enterprise - where do revenue opportunities lie?
Vertical market opportunities
CHAPTER 5 THE FUTURE DECODED
Introduction
ROI model must be proven
IP-enabling existing solutions
Which countries should vendors target first?
Channel partnership strategies in each country
CHAPTER 6 APPENDIX
Further readings
SPP writing team
How to contact experts in your industry
List of Tables
Table 1: Total telephony revenues in Western Europe, 2002 - 2005 ($m)
Table 2: IP telephony revenues by sizeband in Western Europe, 2002-2005 ($m)
Table 3: IP telephony revenues by industry in Western Europe, 2003 ($m)
Table 4: Total telephony revenues in Benelux, 2002 - 2005 ($m)
Table 5: IP telephony revenues by sizeband in Benelux, 2002-2005 ($m)
Table 6: IP telephony revenues by industry in Benelux, 2003 ($m)
Table 7: Total telephony revenues in France, 2002 - 2005 ($m)
Table 8: IP telephony revenues by sizeband in France, 2002-2005 ($m)
Table 9: IP telephony revenues by industry in France, 2003 ($m)
Table 10: Total telephony revenues in Germany, 2002 - 2005 ($m)
Table 11: IP telephony revenues by sizeband in Germany, 2002-2005 ($m)
Table 12: IP telephony revenues by industry in Germany, 2003 ($m)
Table 13: Total telephony revenues in Italy, 2002 - 2005 ($m)
Table 14: IP telephony revenues by sizeband in Italy, 2002-2005 ($m)
Table 15: IP telephony revenues by industry in Italy, 2003 ($m)
Table 16: Total telephony revenues in Scandinavia, 2002 - 2005 ($m)
Table 17: IP telephony revenues by sizeband in Scandinavia, 2002-2005 ($m)
Table 18: IP telephony revenues by industry in Scandinavia, 2003 ($m)
Table 19: Total telephony revenues in Spain, 2002 - 2005 ($m)
Table 20: IP telephony revenues by sizeband in Spain, 2002-2005 ($m)
Table 21: IP telephony revenues by industry in Spain, 2003 ($m)
Table 22: Total telephony revenues in the UK, 2002 - 2005 ($m)
Table 23: IP telephony revenues by sizeband in the UK, 2002-2005 ($m)
Table 24: IP telephony revenues by industry in the UK, 2003 ($m)
Table 25: Total telephony revenues in the rest of Europe, 2002 - 2005 ($m)
Table 26: IP telephony revenues by sizeband in rest of Europe, 2002-2005 ($m)
Table 27: IP telephony revenues by industry in rest of Europe, 2003 ($m)
List of Figures
Figure 1: Total telephony revenues in Western Europe, 2002 - 2005 ($m)
Figure 2: How European countries rank in terms of IP adoption
Figure 3: Typical IP-PBX network architecture
Figure 4: Business benefits increase over time with IP
Figure 5: Total telephony revenues in Western Europe, 2002 - 2005 ($m)
Figure 6: IP telephony revenues by sizeband in Western Europe, 2002-2005 ($m)
Figure 7: IP telephony revenues by industry in Western Europe, 2003 ($m)
Figure 8: Total telephony revenues in Benelux, 2002 - 2005 ($m)
Figure 9: IP telephony revenues by sizeband in Benelux, 2002-2005 ($m)
Figure 10: IP telephony revenues by industry in Benelux, 2003 ($m)
Figure 11: Total telephony revenues in France, 2002 - 2005 ($m)
Figure 12: IP telephony revenues by sizeband in France, 2002-2005 ($m)
Figure 13: IP telephony revenues by industry in France, 2003 ($m)
Figure 14: Total telephony revenues in Germany, 2002 - 2005 ($m)
Figure 15: IP telephony revenues by sizeband in Germany, 2002-2005 ($m)
Figure 16: IP telephony revenues by industry in Germany, 2003 ($m)
Figure 17: Total telephony revenues in Italy, 2002 - 2005 ($m)
Figure 18: IP telephony revenues by sizeband in Italy, 2002-2005 ($m)
Figure 19: IP telephony revenues by industry in Italy, 2003 ($m)
Figure 20: Total telephony revenues in Scandinavia, 2002 - 2005 ($m)
Figure 21: IP telephony revenues by sizeband in Scandinavia, 2002-2005 ($m)
Figure 22: IP telephony revenues by industry in Scandinavia, 2003 ($m)
Figure 23: Total telephony revenues in Spain, 2002 - 2005 ($m)
Figure 24: IP telephony revenues by sizeband in Spain, 2002-2005 ($m)
Figure 25: IP telephony revenues by industry in Spain, 2003 ($m)
Figure 26: Total telephony revenues in the UK, 2002 - 2005 ($m)
Figure 27: IP telephony revenues by sizeband in the UK, 2002-2005 ($m)
Figure 28: IP telephony revenues by industry in the UK, 2003 ($m)
Figure 29: Total telephony revenues in the rest of Europe, 2002 - 2005 ($m)
Figure 30: IP telephony revenues by sizeband in rest of Europe, 2002-2005 ($m)
Figure 31: IP telephony revenues by industry in rest of Europe, 2003 ($m)
Figure 32: From reducing costs to reaching profitability with IP solutions
Figure 33: Converged PBX/LAN systems
Figure 34: How European countries rank in terms of IP adoption
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