|
|
Microsoft CRMProduct Type: Market Research ReportPublished by: Datamonitor Published: July 2004 Product Code: R313-9808 Description IntroductionCRM solutions for SMEs are not new; Microsoft's entry is, however, re-igniting interest in this space. This competitive analysis brief examines the key drivers shaping the market, the vendors operating in this space and the likely impact Microsoft will have. Scope The nature of this market is examined, furnishing the reader with a clear understanding of the developing market for SME CRM. The components of the Microsoft CRM solution, its impact and the steps other vendors must take to remain competitive are highlighted and analyzed. Highlights Staying competitive against the World's largest software vendor is hard. This brief analyzes the market, the Microsoft solution and the potential impact and suitable vendor responses. Reasons to Purchase Learn about the SME CRM market including the factors which are helping to shape it as it develops. Understand the Microsoft CRM solution. Where is it likely to be strong? Discover the necessary strategic changes required to compete in the space. Table of Contents |
|
||||||||
MindBranch has been the leading provider of industry and investment research from more than 550 independent research firms since 1992. With over 90,000 market research reports, MindBranch is your trusted source of competitive business intelligence. |