Product Type: Market Research Report
Published by: IEC
Published: April 2007
Product Code: R329-138Description The phenomenal growth of broadband access has fueled demand for converged voice, video, and data services-now known as the "triple play." For service providers today, simply offering broadband Internet is no longer enough. To garner new customers, hold on to current ones, and ensure revenue growth, today's providers must continue to move toward offering the triple play as a value-added service bundle. With this opportunity, however, come many economic, technological, and operational challenges. How are providers currently tackling these difficulties? What benefits have been realized to date for both providers and customers? Achieving the Triple Play: Technologies and Business Models for Success focuses on current and future directions for the delivery of converged voice, video, and data services, and the resulting impacts on service providers and customers worldwide.
Features
Achieving the Triple Play: Technologies and Business Models for Success addresses the following topics and more:
- Viable triple-play deployment strategies and timelines
- Current and potential network architectures
- The advantages and disadvantages of IP VPNs
- The use of Ethernet as an infrastructure technology
- The roles of broadband wireless technologies and WiMAX
- DSL vs. fiber vs. HFC in the last-mile
- Service bundling, content, and pricing
- The market potential of IPTV and the triple play
- Meeting customer demands and assuring quality of service
- Case studies of actual deployments: Implementation details and lessons learned
- Challenges faced by service providers in delivering the triple play
- The economic considerations in providing converged voice, video, and data services
Table of Contents
- Business Strategies
- The IPTV/VoD Challenge: Upcoming Business Models
- Case Study: Lyse from Energy Provider to Multi-Play Telecom Operator
- The Triple Play in Rural America
- NOW Broadband TV
- Global Convergence: Triple-Play Models
- Triple Play: It's Human Nature!
- A Tier 1 Ethernet-Based VPLS Triple-Play Service
- Overcoming the Business and Operational Challenges in Delivering the Triple Play
- Triple-Play Adoption: Bigger Stakes, Bigger Problems
- Operationalizing Triple-Play Service Delivery
- Triple-Play Evolution and Strategy: The Italian Market
- Telcos and Triple Play: Business Imperatives
- From Vision to Execution: The Rise of the Complete Digital Service Provider
- Access Technologies
- Providing a Triple Play over Existing Telephone Lines
- Which Way to the Broadband Triple Play?
- Drivers for Deep-Fiber Access Solutions
- Hybrid MV-LV Power Lines and White Light Emitting Diodes for Triple-Play Broadband Access Communications
- Competitive Access Technologies
- ADSL2+ and VDSL
- Seamless Mobile Lifestyle through WiMAX
- Introduction to Triple-Play Technology
- Network Architectures
- Triple Play
- Ethernet PON
- Beyond Triple/Quadruple Plays
- On-Demand Network Architectures for Triple-Play Convergence
- Video Network Architectures for the Telcos: Challenges and Solutions
- Optical Triple-Play Solutions
- Spectrum and Its Influence on 3G and Wi-Fi Architectures
- The Reality behind Virtual Private Networks
- Ensuring Reliable Delivery of Triple-Play Bundled Services over FTTx
- Triple-Play Services Provided by CESoPSN
- The Wireless Mesh Network
- Applications and Services
- Converged Services Offerings
- Maximizing IPTV Triple-Play Market Potential
- The Triple-Play Service Delivery Framework
- Role of Enhanced Communication Services Platforms in an IMS Architecture
- Triple-Play Premium and Its Application to the Digital Home
- Accomplishing the "Ecosystem" for Convergent Services Offerings
- A Service Creation and Control Framework for Broadband Service Networks
- Quality of Service
- Assuring the Quality of Service for Triple Play
- Challenges Facing Service Providers in Delivering the Triple Play
- The Strategic Imperative for Digital Home Device Management
- Copper Testing for ADSL/2/2+
- Service-Oriented Approaches for Highly Available Triple-Play Telecommunication Services
- QoS: The Key to Successful Triple-Play Networking
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