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Public Access WLAN Usability 2004Product Type: Market Research ReportPublished by: Mind Commerce Publishing Published: July 2004 Product Code: R331-0012 Description Written by leading public access WLAN expert, Zaga Novakovic, Public Access WLAN Usability 2004 represents ground breaking research from Mind Commerce. This report is the only research of its type to evaluate the “usability” of public access WLAN or WiFi hotspot provider service offerings.
The research focuses primarily on the following usability criteria:
This report compares the “usability” of various hotspot providers’ service offerings. What we found will surprise you!! As with her breakthrough research, Public Access WLAN Case Studies 2004, Zaga uses a combination of primary research, observation, qualitative analysis, and expert evaluation to support her very valuable and insightful evaluation and recommendations. Zaga conducted the primary research component of this study by personally visiting the hotspot venues, using the service herself, as well as conducting on-site interviews with other hotspot customers. While the two reports are an excellent complement to one another, the usability report will be of particular interest to the following groups:
Table of Contents INTRODUCTIONEXECUTIVE SUMMARY COMPARING ACCESS User-friendliness Ease of Log-on Security Speed/number of users Price CUSTOMER SERVICE T-Mobile T-Mobile Hotspots T-Mobile Subscription/Access Options Ease of Log-In User-Friendliness Security Speed Seating/environment Price Customer Service Branding Prediction WAYPORT Wayport Hotspots Wayport Subscription/Access Options Ease of Log-In User-Friendliness Security Speed Seating/Environment Price Customer Service Branding Prediction BOINGO Boingo Hotspots Boingo Subscription/Access Options Ease of Log-In User-Friendliness Security Speed Number of Users Seating/Environment Price Customer Service Branding/Marketing Prediction HOTSPOTZZ (FORMERLY WIFI METRO) Hotspotzz Hotspots Hotspotzz Subscription/Access Options Ease of Log-In User-Friendliness Security Speed Number of Users Price Branding Customer Service Prediction SURF AND SIP Surf and Sip Hotspots Surf and Sip Subscription/Access Options Ease of Log-In User-Friendliness Security Speed Number of Users Environment/Seating Price Branding Customer Service Prediction FATPORT FatPort Hotspots FatPort Subscription/Access Options CAFÉ.COM Café.com Hotspots Café.com Subscription/Access Options PANERA BREAD COMPANY Panera Hotspots Panera Subscription/Access Options Ease of Log-In User-Friendliness Security Speed Number of Users Seating/environment Price Branding Prediction STSN STSN Hotspots STSN Subscription/Access Options Ease of Log-In User-Friendliness Security Speed Number of Users Seating/Environment Price Customer Service Prediction IPASS iPass Hotspots Ease of Log-In User-Friendliness Security Speed Number of Users Seating/environment Customer Service Branding Prediction HOT SPOT USAGE PATTERNS IN THE UNITED STATES Travelers Business Travel Patterns in the United States Where Do They Travel? Summary ABOUT THE AUTHOR |
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