Product Type: Market Research Report
Published by: The Industry Measure - Reed Business Information
Published: January 2007
Product Code: R3427-52Description The report provides a snapshots of the U.S. Graphic Arts Industry. The Industry Measure regularly surveys graphic design and production firms. These snapshots include top-line demographic data (establishments, graphic production desktops, shipments/revenues, and capital expenditures), industry trends (business conditions and the forces that are causing those conditions), market outlook for 2007 and beyond, and guidance for industry firms, vendors, investors, researchers, and analysts.
Table of Contents - EXECUTIVE SUMMARY
- The U.S. Design & Production Markets
- Market Demographics
- Industry Pro.le
- Key Industry Trends
- Some Key Trends in Detail
- INTRODUCTION
- How to Use This Report
- Printers, Designers, Publishers—and Their Clients
- Investors
- Vendors
- Researchers and Analysts
- For More Information
- SECTION 1: THE U.S. DESIGN & PRODUCTION MARKETS
- Market Demographics
- Census Bureau
- The Industry Measure Markets and Demographics
- Establishments
- Revenues
- Capital Expenditures
- New Computer Purchases
- Software Expenditures
- Production Workstation Counts
- Production Server Counts
- Industry Profile
- Business Conditions
- Business Challenges
- Sales Opportunities
- Planned Investments
- Key Industry Trends
- Some Key Trends in Detail
- Outlook for the Design and Production Markets
- Agencies
- Graphic Designers
- Commercial Photographers
- Corporate Design Departments
- APPENDIX A: INDUSTRY MEASURE METHODOLOGY
- The Industry Measure Today
- Historic Background
- Survey Design
- Survey Sampling, Incentives, and Response Rates
- Sampling Strategy
- Non-Response Bias
- Other Background Research
- Who’s Who at The Industry Measure
- The Industry Measure Report Editorial and Production Staff
- APPENDIX B: INDUSTRY MEASURE ESTIMATION PROCEDURE
- Number of Establishments
- The Industry Measure Market Estimates
- The Industry Measure Installed Base Estimates
- Table of Figures
- Figure 1: The Industry Measure Business Conditions Index (BCI), Design & Production Firms, 1996-2006
- Figure 2: Total Estimated U.S. Design &Production Establishments, 2006-2007
- Figure 3: Total Estimated U.S. Design &Production Revenues, 2006-2007 ($1,000)
- Figure 4: Total Estimated U.S. Design & ProductionNew Capital Expenditures, 2006-2007 ($1,000)
- Figure 5: Total Estimated U.S. Design & ProductionNew Computer Purchases, 2006-2007 ($1,000)
- Figure 6: Total Estimated U.S. Design & ProductionSoftware Expenditures, 2006-2007 ($1,000)
- Figure 7: Total Estimated U.S. Production MacintoshWorkstations in Design & Production Businesses, 2006-2007
- Figure 8: Total Estimated U.S. Production PC Workstationsin Design & Production Businesses, 2006-2007
- Figure 9: Total Estimated U.S. Production UNIX Workstationsin Design & Production Businesses, 2006-2007
- Figure 10: Total Estimated U.S. Macintosh ProductionServers in Design & Production Businesses, 2006-2007
- Figure 11: Total Estimated U.S. PC Production Serversin Design & Production Businesses, 2006-2007
- Figure 12: Total Estimated U.S. UNIX Production Serversin Design & Production Businesses, 2006-2007
- Figure 13: The Industry Measure Business ConditionsIndex (BCI), Design & Production Firms, 1996-2006
- Figure 14: Business Conditions in the Past 12 Months Have Been…, All Design & Production Firms, Winter 2006/2007
- Figure 15: We Expect Business Conditions in the Next 12 Months To Be
- Figure 16: Top Business Challenges, All Design & Production Firms, Winter 2006/2007
- Figure 17: Top Sales Opportunities, All Design & Production Firms, Winter 2006/2007
- Figure 18: Top Planned Investments, All Design & Production Firms, Winter 2006/2007
- Table of Tables
- Table 1: Graphic Design NAICS Codes and Establishments, 2002
- Table 2: Advertising Agency NAICS Codes and Establishments, 2002
- Table 3: Establishments, Revenues, and Expenditures, Design & Production Firms, 2006-2007
- Table 4: Computer/Software Expenditures, Design & Production Firms, 2006-2007
- Table 5: Total Estimated U.S. Design & Production Workstations and Servers, 2006-2007
- Table 6: Top 10 Business Challenges, Sales Opportunities, and Planned Investments, All Design & Production Establishments, Winter 2006/2007
- Table 7: Graphic Design NAICS Codes and Establishments, 2002
- Table 8: Advertising Agency NAICS Codes and Establishments, 2002
- Table 9: Business Conditions in the Past 12 Months Have Been…,” Design & Production Firms by Market, Winter 2006/2007
- Table 10: We Expect Business Conditions in the Next 12 Months To Be
- Table 11: Top Business Challenges, Design & Production Firms by Market, Winter 2006/2007
- Table 12: Top Sales Opportunities, Design & Production Firms by Market, Winter 2006/2007
- Table 13: Top Planned Investments, Design & Production Firms by Market, Winter 2006/2007
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