Industry Research Reports and Market Analysis at MindBranch.com
  

Digital Signage - Still a Young Industry

Product Type: Market Research Report
Published by: DIGDIA
Published: March 2009
Product Code: R3443-10
Description
Digital Signage is all around us - at companies we work in, hotels, airports, grocery stores, the mall, gas stations, health clubs, bars, restaurants, schools and more. As with so many other industries that used to rely on paper, the poster and billboards are going digital.

In the process, the nature of signage is changing. Signage is no longer a mere substitute for paper, but a new media all of its own. This new media begs for new technology and services. This industry is still fairly young. It is growing and changing, and this means opportunities for some that wish to enter it.

If you are a company that is thinking of entering this young market, you might want to see what others are doing first. This report gives you an overview of the industry, its structure and an extensive listing of companies that are already trying to carve out their niche.
Table of Contents
1 Introduction

2 Market

2.1 Venues and Usage

2.2 Market - Company Types

2.2.1 Big Companies

2.2.2 Cottage Companies

2.2.3 Barriers

2.3 Market Size Summary

2.4 Estimated Potential U.S. Venue Numbers

2.5 Measuring the Audience

3 System Elements

3.1 System Overview

3.2 Displays

3.3 Players and Controllers

3.4 Connectivity

3.5 Software

3.6 Content and Networks

3.7 Measuring the Audience

3.8 Integrators

4 Business Models

4.1 Informational Signage

4.2 Ad Supported Signage

4.3 Trends and Opportunities

5 Appendix

5.1 Glossary

5.3 Organizations

5.4 Publications

5.5 Conferences

Figures

Figure 1 - News Volume on Digital Signage 2004 - 2008

Figure 2 - General Digital Signage System Diagram

Figure 3 - Tile Matrix Displays from Samsung and NEC

Figure 4 - Interactive Display in Vending Machine

Figure 5 - Extra-wide aspect ratio display

Figure 6 - Service Station display

Figure 7 - Interactive floor display

Figure 8 - Tabletop display

Figure 9 - Lapel Display

Figure 10 - LED arrays (close-up view)

Figure 11 - Roku BrightSign player

Figure 12 - Dynasign Player PC

Figure 13 - NEC integrated module

Figure 14 - Nexcom player

Figure 15 - Electrosonic Multi-image Display Processor

Figure 16 - Extron provides connectivity

Figure 17 - Texting to a display

Figure 18 -- DT Research can change the message when you pick up a product from its holder

Figure 19 - Sending Ads to your phone

Figure 20 - Clever movie poster example

Tables

Table 1 - Display Manufacturers (Part 1)

Table 2 - Display Manufacturers (Part 2)

Table 3 - Display Manufacturers (Part 3)

Table 4 - Display Manufacturers (Part 4)

Table 5 - Display Manufacturers (Part 5)

Table 6 - Display Manufacturers (Part 6)

Table 7 - Player Manufacturers (Part 1)

Table 8 - Player Manufacturers (Part 2)

Table 9 - Player Manufacturers (Part 3)

Table 10 - Player Manufacturers (Part 4)

Table 11 - Connectivity Companies (Part 1)

Table 12 - Connectivity Companies (Part 2)

Table 13 - Software Companies (Part 1)

Table 14 - Software Companies (Part 2)

Table 15 - Software Companies (Part 3)

Table 16 - Content and Networks (Part 1)

Table 17 - Content and Networks (Part 2)

Table 18 - Content and Networks (Part 3)

Table 19 - Content and Networks (Part 4)

Table 20 - Content and Networks (Part 5)

Table 21 - Content and Networks (Part 6)

Table 22 - Integration, Operating, Support Companies (Part 1)

Table 23 - Integration, Operating, Support Companies (Part 2)

Table 24 - Economic estimate of printing vs. digital signage

Table 25 - Ad supported business models
Ordering and More Information
Price and Delivery Options


MindBranch has been the leading provider of industry and investment research from more than 550 independent research firms since 1992. With over 90,000 market research reports, MindBranch is your trusted source of competitive business intelligence.