TV R.I.P.: Is This the End of TV as We Know It?: Industry Report

TV R.I.P.: Is This the End of TV as We Know It?

Product Type: Market Research Report
Published by: Yankee Group
Published: June 2007
Product Code: R388-2369

Description

Since 2005, the video entertainment industry has been buzzing about broadband TV. Some believe that broadband TV is the next gold mine, set to spread like wildfire, taking over the living room and revolutionizing the way video entertainment is delivered. As a result, entrepreneurs are eagerly financing internet video startups hoping to become the next big thing (see Exhibit 1). Although investments are not at the level seen during the internet gold rush of the late 1990s and early 2000s, investors are placing significant bets on internet video providers.

Table of Contents

I. TV Is King: Long May It Reign
II. Opportunities and Obstacles to the Existing Ecosystem: Content Owners; Broadcast and Cable Networks; Producers; Multichannel Video Providers; Retailers
III. Emerging Broadband Video Providers: Market Leaders
IV. Conclusions and Recommendations: Recommendations for Content Owners; Recommendations for Broadband Video Providers; Further Reading

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