Anywhere Consumer: 2007 Asia-Pacific Web/Data Survey

The Yankee Group Anywhere Consumer: 2007 Asia-Pacific Web/Data Survey provides an in-depth view of how consumers in China and India are using internet and mobile applications. Key areas of focus include:

• What applications are popular among consumers
• The potential impact of VoIP on fixed-line usage, as well as on mobile phone usage
• How users are leveraging social networks to communicate
• The growing popularity of new applications in the mobile space

This survey was based on an online questionnaire and therefore is biased toward wealthier respondents, virtually assuring that the sample will have higher penetration of devices and services than the corresponding national averages.

Please Note: Due to the brevity and/or nature of the content posted, there is no table of contents available for this report.