Product Type: Market Research Report
Published by: Informa Media and Telecom
Published: November 2006
Product Code: R443-212Description Mobile Industry Outlook 2007 (5th edition) is the fully updated and revised edition of this best selling Management Report. The Report provides a comprehensive analysis of the status of the mobile industry today and looks at the key trends and issues facing the industry in the coming year.
Key Coverage
- Exclusive industry survey - benefit from the full results from our exclusive survey of over 1,800 industry professionals across the mobile value chain including operators, equipment vendors and handset vendors
- Emerging and developing markets trends - identify potential opportunities with subscriber data and market drivers for the key developed and developing mobile regions of the world
- Mobile operator strategy - including analysis of operator business models, fixed-mobile convergence and strategies operators are deploying to maintain ARPU
- Mobile content and applications - discover the key revenue generating services for 2007 including mobile TV, music, games and user-generated content
- Network and infrastructure - keep up-to-date with the latest developments in Mobile Broadband, WiMAX and IMS
- Handsets and devices - learn what convergence could mean for the handset market and how software
Exclusive Industry Survey
Learn from the thoughts and opinions of your peers and competitors across the world through our exclusive industry survey.
This survey was completed by over 1,800 industry professionals from across the mobile industry. Results have been segmented by organisation type to enable you to assess how different players feel about the industry’s health and direction in 2007.
Opinions were sought on a wide range of issues including:
- Confidence levels for the coming year and expected APRU trends in the respondents home region
- Which technologies and services will prove the most important to the industry in the coming year?
- Which markets and regions do the respondents feel will offer the most opportunities for them in 2007?
- Who will be best placed to exploit the opportunities presented by Fixed-Mobile
Key Issues Addressed
- Who will be best placed to exploit the convergence of fixed and mobile telecoms?
- Which technologies are best placed to deliver Fixed-Mobile Convergence
- Which mobile services will be the most important in 2007?
- Which technologies will be most important for operators in increasing revenues?
- Which countries and regions will offer most opportunities?
- What will happen to subscriber growth rates in developed and developing markets?
- What will happen to voice tariffs?
- What trends are we likely to see in ARPU?
Sectors
- Mobile Operator Strategy
- Business models
- Churn
- ARPU
- Convergence
- Network and Technology
- Vendors consolidation
- Mobile Broadband
- WiMAX and VoIP
- IMS and SDP
- Mobile Content and Applications
- Mobile TV
- Mobile Music
- Convergent Services
- User-generated content
- Handsets and Devices
- Market Convergence
- Terminal Software
- Mature mobile market trends
- Developing mobile market trends
Who should read this report
- Operators: asses the potential strategies and business models to adopt in 2007 and consider how to respond to the convergence of fixed and mobile telecoms
- Equipment Vendors: learn which technologies and services mobile operators feel will be most important for them in the coming year and ensure that your strategy is aligned
- Handset Vendors: consider how convergence and new mobile services will impact on your product strategy
- Analysts and Consultants: gain a thorough understanding of the likely trends and issues facing the industry as a whole in 2007
Please Note: Informa requires that clients sign a confidentiality agreement prior to fulfillment of PDF email delivery for all PDF orders.Table of Contents
- FOREWORD
- Dominance of the integrated fixed and mobile operator
- Mobile-centric aggressors
- Convergence challengers
- Separation of access and services
- Implications of the above scenarios on mobile operator revenues
- Fixed-mobile substitution counters price declines
- Can content and TV compensate for the decline in voice?
- Plotting the direction of the mobile industry
- CHAPTER 1: MOBILE OPERATOR STRATEGIES
- 1.1 Mobile Operator business models
- 1.2 Churn and customer service
- 1.3 ARPU, voice revenues and SACS
- 1.4 Convergence, substitution and quad-play
- CHAPTER 2: MATURE MOBILE MARKETS
- 2.1 GLOBAL MOBILE: SUBSCRIBERS vs. SUBSCRIPTIONS
- 2.2 WESTERN EUROPE: REVENUES
- 2.3 EUROPE: 3G DEVELOPMENTS
- 2.4 NORTH AMERICA: WIRELESS DATA
- 2.5 ASIA PACIFIC: MATURE MARKETS
- CHAPTER 3: DEVELOPING MOBILE MARKETS
- 3.1 M&A TRENDS in EMERGING MARKETS
- 3.2 Middle East and Africa
- 3.3 Central & Eastern Europe
- 3.4 China and India
- 3.5 Rest of Asia Pacific
- 3.6 Latin Americas
- CHAPTER 4: NETWORKS AND TECHNOLOGIES
- 4.1 Vendor consolidation
- 4.2 Future Mobile Broadband
- 4.3 WiMax and VoIP
- 4.4 IMS and SDP
- CHAPTER 5: MOBILE CONTENT AND APPLICATIONS
- 5.1 Mobile TV
- 5.2 Mobile Music
- 5.3 Mobile Games
- 5.4 Mobile Messaging
- 5.5 Convergent services
- 5.6 User-generated content
- CHAPTER 6: HANDSETS & DEVICES
- 6.1 HANDSET MARKET TRENDS AND OUTLOOK
- 6.2 MOBILE CONVERGENCE
- 6.3 TERMINAL SOFTWARE
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