Business of Consumer Book Publishing 2007

Click here to hear Lead Senior Analyst/Editor Michael Norris talk about the research behind the Business of Consumer Book Publishing 2007 Report.

Business of Consumer Book Publishing 2007 is the premier source of market intelligence on the state of the U.S. trade book industry.

From Simba's exclusive study of 19 major subject categories to in-depth bestseller analysis from three leading lists to distribution and retailing trends, this report is the only publication that provides facts, figures and forecasts on the entire market, from publishers to distributors to retailers.

Business of Consumer Book Publishing 2007 delves into the fight for market share among leading publishers, uncovers the facts behind which books reach the bestseller lists and why, and examines the impact of the online medium and the proliferation of big-box stores on book retailing.

Our category analysis chapter provides title output, sales, case studies, and analysis of leading publishers and bestselling titles for the following subjects:

• Art
• Biography
• Business
• Classic literary fiction
• Computers
• Cookbooks
• Gardening
• Graphic novels
• Health & fitness
• How-to
• Mystery
• Political commentaries/current events
• Reference
• Religious/inspirational
• Romance
• Science fiction/fantasy
• Self-help
• Sports
• Travel

This report is a “must-have” for any executive who wants to stay on top of a rapidly changing market. Can you afford to make decisions without access to the same market intelligence that your competitors are using?

Business of Consumer Book Publishing 2007, the latest market intelligence from Simba Information, brings you the inside story on what’s happening at publishing houses, bookstores, box stores and retailers right now.

• Category Analysis: Simba’s trademark analysis of 19 major categories of consumer trade books, completely updated for 2007 -- make your list development decisions with clarity and confidence
• Expanded Publisher Profiles: Details on 20 leading houses and how they stack up by revenue, title output and category dominance, as well as Simba’s exclusive perspective on each publisher’s strategy for the coming year
• Analysis of the Retail Sector: A comprehensive look at where books are selling best and what’s motivating those sales, the latest on online bookselling PLUS profiles of the nation’s leading retailers

• Executive Summary

• Introduction
  
• Trade Industry Performance: Then and Now
  
• AAP: Category Performance in 2006
  
• Adult Hardcover
  
• Adult Trade Paperbacks
  
• Adult Mass Market
  
• Children’s & Young Adult Hardcover
  
• Children’s & Young Adult Paperbacks
  
• Audiobooks
  
• Electronic Books
  
• Religious Books
  
• Leading U.S. Consumer Book Publishers
  
• Random House
  
• Penguin Group
  
• Scholastic
  
• HarperCollins
  
• Simon & Schuster
  
• Hachette Book Group
  
• Harlequin
  
• John Wiley & Sons
  
• Holtzbrinck
  
• Thomas Nelson
  
• Encyclopaedia Britannica
  
• Rodale
  
• Hyperion
  
• Houghton Mifflin
  
• Andrews McMeel
  
• Workman Publishing
  
• McGraw-Hill
  
• Tyndale House
  
• Health Communications Inc.
  
• Kensington Publishing
  
• Table 1.1: Growth of the Consumer Book Publishing Industry, 2004-2007
  
• Table 1.2: Domestic Net Sales of Consumer Books by Book Type, 2005-2006
  
• Table 1.3: Consumer Book Publishers, U.S. Only Revenue Growth, 2005-2007

Chapter 2: Current Trends in Consumer Book Publishing

• Introduction
  
• The Biggest Challenge Facing Trade Book Publishers: Fewer Readers
  
• The Slow Growth
  
• Profits Among Leading Trade Publishers
  
• Mergers & Acquisitions: 2006 a Big Year
  
• New Imprints and Business Expansion
  
• New York Times Bestsellers
  
• Adult Fiction Hardcover
  
• Adult Fiction Paperback
  
• Adult Nonfiction Hardcover
  
• Adult Nonfiction Paperback
  
• Advice, How-To, Miscellaneous
  
• Children’s Books
  
• Publishers Combat Global Book Piracy
  
• Table 2.1: Publishers’ Profitability, 2006 vs. 2005
  
• Table 2.2: Key M&A Activity, 2004-2006
  
• Table 2.3: Consumer Imprints Announced or Launched 2005-March 2007
  
• Table 2.4: New York Times Bestselling Publishers, Hardcover Fiction, 2006 vs. 2005
  
• Table 2.5: New York Times Bestselling Publishers, Adult Fiction Hardcover, 2006
  
• Table 2.6: New York Times No. 1 Hardcover Fiction Bestsellers by Longevity, 2006
  
• Table 2.7: New York Times Hardcover Fiction Top Agents by No. of Titles, 2006
  
• Table 2.8: New York Times Bestselling Publishers, Paperback Fiction, 2006 vs. 2005
  
• Table 2.9: New York Times Bestselling Publishers, Adult Fiction Paperback, 2006
  
• Table 2.10: New York Times No. 1 Paperback Fiction Bestsellers by Longevity, 2006
  
• Table 2.11: New York Times Paperback Fiction Top Agents by No. of Titles, 2006
  
• Table 2.12: New York Times Bestselling Hardcover Nonfiction Publishers, 2006 vs. 2005
  
• Table 2.13: New York Times Bestselling Publishers, Adult Nonfiction Hardcover, 2006
  
• Table 2.14: New York Times No. 1 Adult Nonfiction Hardcover Bestsellers
  
• by Longevity, 2006
  
• Table 2.15: New York Times Hardcover Nonfiction Top Agents by No. of Titles, 2006
  
• Table 2.16: New York Times Bestselling Paperback Nonfiction Publishers, 2006 vs. 2005
  
• Table 2.17: New York Times Bestselling Publishers, Adult Nonfiction Paperback, 2006
  
• Table 2.18: New York Times No. 1 Adult Nonfiction Paperback Bestsellers
  by Longevity, 2006
  
• Table 2.19: New York Times Paperback Nonfiction Top Agents by No. of Titles, 2006
  
• Table 2.20: New York Times Bestselling Publishers, Advice, How-To, Miscellaneous,
  2006 vs. 2005
  
• Table 2.21: New York Times Bestselling Publishers, Advice, How-To, Miscellaneous,
  2006
  
• Table 2.22: New York Times No. 1 Hardcover Advice, How-To, Miscellaneous
  Bestsellers by Longevity, 2006
  
• Table 2.23: New York Times No. 1 Paperback Advice, How-To, Miscellaneous
  Bestsellers by Longevity, 2006
  
• Table 2.24: New York Times Advice, How-To, Misc. Top Agents by No. of Titles, 2006
  
• Table 2.25: New York Times Bestselling Children’s Book Publishers, 2006 vs. 2005
  
• Table 2.26: New York Times Bestselling Children’s Book Publishers, 2006
  
• Table 2.27: New York Times No. 1 Children’s Chapter Bestsellers by Longevity,
  2006
  
• Table 2.28: New York Times No. 1 Children’s Paperback Bestsellers by Longevity, 2006
  
• Table 2.29: New York Times No. 1 Children’s Picture Bestsellers by Longevity, 2006
  
• Table 2.30: New York Times Children’s List Top Agents by No. of Titles, 2006
  
• Table 2.31: IIPA 2006 Estimated Trade Losses Due to Copyright Piracy

Chapter 3: Trade Book Publishing: Category Analysis

• Introduction
  
• Output Growth for Trade and University Press Titles
  
• Art Books
  
• Size of the Art Book Category
  
• Leading Art Book Publishers: Title Output and Revenue
  
• Harry N. Abrams
  
• Taschen
  
• Hachette Book Group
  
• Abbeville Press Inc.
  
• Dorling Kindersley
  
• Biographies
  
• Size of the Biography Book Category
  
• Leading Biography Book Publishers: Title Output and Revenue
  
• Random House
  
• Simon & Schuster
  
• HarperCollins
  
• Penguin Group (USA)
  
• Business Books
  
• Size of the Business Book Category
  
• Leading Business Book Publishers: Title Output and Revenue
  
• HarperCollins
  
• John Wiley & Sons
  
• McGraw-Hill
  
• Hachette Group USA
  
• Random House
  
• Classic Literary Fiction
  
• Size of the Classic Literary Fiction Market
  
• Leading Classic Literary Fiction Publishers: Title Output and Revenue
  
• Penguin Group
  
• Oxford University Press
  
• Random House
  
• Houghton Mifflin
  
• Simon & Schuster
  
• Computer/Technology Books
  
• Size of the Computer Book Market
  
• Leading Computer Book Publishers: Title Output and Revenue
  
• John Wiley & Sons
  
• Pearson
  
• Thomson Learning
  
• Microsoft Press
  
• McGraw-Hill
  
• Cookbooks
  
• Size of the Cookbook Market
  
• Leading Cookbook Publishers: Title Output and Revenue
  
• Random House
  
• Simon & Schuster
  
• Hachette USA
  
• John Wiley & Sons
  
• Rodale Press
  
• Gardening Books
  
• Size of the Gardening Books Market
  
• Leading Gardening Book Publishers: Title Output and Revenue
  
• Hachette Group USA
  
• Random House
  
• Meredith Corp.
  
• Reader’s Digest
  
• Workman Publishing
  
• Graphic Novels
  
• Size of the Graphic Novel Market
  
• Leading Graphic Novel Publishers: Title Output and Revenue
  
• Random House (Del Rey)
  
• Viz Graphic Novels
  
• DC Comics
  
• Marvel Enterprises Inc.
  
• Dark Horse Comics
  
• Health & Fitness Books
  
• Size of the Health & Fitness Book Market
  
• Leading Health & Fitness Book Publishers: Title Output and Revenue
  
• Random House
  
• Rodale Press
  
• Penguin Group
  
• Simon & Schuster
  
• John Wiley & Sons
  
• HarperCollins
  
• How-To-Books
  
• Size of the How-To Book Market
  
• Leading How-To Book Publishers: Title Output and Revenue
  
• John Wiley & Sons
  
• Random House
  
• Simon & Schuster
  
• Meredith Corp.
  
• Reader’s Digest
  
• Mystery Books
  
• Size of the Mystery Book Market
  
• Leading Mystery Book Publishers: Title Output and Revenue
  
• Random House
  
• Penguin Group
  
• Hachette
  
• Simon & Schuster
  
• St. Martin’s Press
  
• Political Commentaries/Current Events
  
• Size of the Political Commentary/Current Events Market
  
• Leading U.S. Political Commentary/Current Events Book Publishers: Title Output and
  
• Revenue
  
• Simon & Schuster
  
• Random House
  
• Penguin Group
  
• HarperCollins
  
• Perseus Books (PublicAffairs)
  
• Reference Books
  
• Size of the Reference Book Market
  
• Leading Reference Book Publishers: Title Output and Revenue
  
• Pearson
  
• HarperCollins
  
• Encyclopaedia Britannica
  
• Houghton Mifflin
  
• John Wiley & Sons
  
• Religious/Inspirational Books
  
• Size of the Religious/Inspirational Book Market
  
• Leading Religious/Inspirational Book Publishers: Title Output and Revenue
  
• Thomas Nelson
  
• HarperCollins
  
• Tyndale House Publishing
  
• Baker Publishing Group
  
• Random House
  
• Romance Books
  
• Size of the Romance Book Market
  
• Leading Romance Book Publishers: Title Output and Revenue
  
• Harlequin
  
• Random House
  
• Penguin Group
  
• HarperCollins
  
• Kensington Books
  
• Science Fiction/Fantasy Books
  
• Size of the Science Fiction/Fantasy Book Market
  
• Leading Science Fiction/Fantasy Book Publishers: Title Output and Revenue
  
• Scholastic
  
• Random House
  
• Tor Books
  
• Simon & Schuster
  
• Penguin Group
  
• Self-Help Books
  
• Size of the Self-Help Book Market
  
• Leading Self-Help Book Publishers: Title Output and Revenue
  
• Simon & Schuster
  
• Random House
  
• HarperCollins
  
• Health Communications Inc.
  
• Penguin Group
  
• Sports Books
  
• Size of the Sports Book Market
  
• Leading Sports Book Publishers: Title Output and Revenue
  
• Random House
  
• Simon & Schuster
  
• HarperCollins
  
• W.W. Norton
  
• The Sporting News
  
• Travel Books
  
• Size of the Travel Book Market
  
• Leading Travel Book Publishers: Title Output and Revenue
  
• John Wiley & Sons
  
• Random House
  
• The Globe Pequot Press
  
• Rough Guides
  
• Table 3.1: Estimated Revenue of Market Categories, 2006
  
• Table 3.2: Projected Size of Market Categories, 2007
  
• Table 3.3: Title Output by Category, 2006
  
• Table 3.4: Estimated Size of the Art Book Market by Revenue, 2003-2007
  
• Table 3.5: New Art Titles vs. All New Titles, 2002-2006
  
• Table 3.6: Leading Art Book Publishers by Estimated Revenue, 2005-2007
  
• Table 3.7: Bestselling Art Books, 2006
  
• Table 3.8: Estimated Size of the Biography Book Market by Revenue, 2003-2007
  
• Table 3.9: New Biography Titles vs. All New Titles, 2002-2006
  
• Table 3.10: Leading Biography Book Publishers by Estimated Revenue, 2004-2006
  
• Table 3.11: Bestselling Biography Books, 2006
  
• Table 3.12: Estimated Size of the Business Book Market by Revenue, 2003-2007
  
• Table 3.13: New Business Titles vs. All New Titles Released, 2002-2006
  
• Table 3.14: Leading Business Book Publishers by Estimated Revenue, 2005-2007
  
• Table 3.15: Bestselling Business Books, 2006
  
• Table 3.16: Estimated Size of the Classic Literary Fiction Market by Revenue,
  2003-2007
  
• Table 3.17: New Classic Literary Fiction Titles vs. All New Titles Released, 2002-2006
  
• Table 3.18: Leading Classic Literary Fiction Book Publishers by Estimated Revenue,
  2005-2007
  
• Table 3.19: Estimated Size of Computer Book Market by Revenue, 2003-2007
  
• Table 3.20: New Computer Titles vs. All New Titles Released, 2002-2006
  
• Table 3.21: Leading Computer Book Publishers by Estimated Revenue, 2005-2007
  
• Table 3.22: Estimated Size of the Cookbook Market by Revenue, 2003-2007
  
• Table 3.23: New Cookbooks vs. All New Titles Released, 2002-2006
  
• Table 3.24: Leading Cookbook Publishers by Estimated Revenue, 2005-2007
  
• Table 3.25: Bestselling Cookbooks, 2006
  
• Table 3.26: Estimated Size of the Gardening Book Market by Revenue, 2003-2007
  
• Table 3.27: New Gardening Titles vs. All New Titles Released, 2002-2006
  
• Table 3.28: Leading Gardening Book Publishers by Estimated Revenue, 2005-2007
  
• Table 3.29: Estimated Size of the Graphic Novel Market by Revenue, 2003-2007
  
• Table 3.30: New Graphic Novel Titles vs. All New Titles Released, 2002-2006
  
• Table 3.31: Leading Graphic Novel Publishers by Estimated Revenue, 2005-2007
  
• Table 3.32: Bestselling Graphic Novels, 2006
  
• Table 3.33: Estimated Size of the Health & Fitness Book Market by Revenue,
  
• 2003-2007
  
• Table 3.34: New Health & Fitness Titles vs. All New Titles Released, 2002-2006
  
• Table 3.35: Leading Health & Fitness Book Publishers by Estimated Revenue,
  2005-2007
  
• Table 3.36: Bestselling Health & Fitness Books, 2006
  
• Table 3.37: Estimated Size of the How-To Book Market by Revenue, 2003-2007
  
• Table 3.38: New How-To Titles vs. All New Titles Released, 2002-2006
  
• Table 3.39: Leading How-To Book Publishers by Estimated Revenue, 2005-2007
  
• Table 3.40: Estimated Size of the Mystery Book Market by Revenue, 2003-2007
  
• Table 3.41: New Mystery Titles vs. All New Titles Released, 2002-2006
  
• Table 3.42: Leading Mystery Book Publishers by Estimated Revenue, 2005-2007
  
• Table 3.43: Bestselling Mystery Books, 2006
  
• Table 3.44: Estimated Size of the Political Commentary/Current Events Book Market
  by Revenue, 2003-2007
  
• Table 3.45: New U.S. Political Science Titles vs. All New Titles Released, 2002-2006
  
• Table 3.46: Leading Political Commentary/Current Events Book Publishers by
  
• Estimated Revenue, 2005-2007
  
• Table 3.47: Bestselling U.S. Political Books, 2006
  
• Table 3.48: Estimated Size of the Reference Book Market by Revenue, 2003-2007
  
• Table 3.49: New Reference Titles vs. All New Titles Released, 2002-2006
  
• Table 3.50: Leading Reference Book Publishers by Estimated Revenue, 2005-2007
  
• Table 3.51: Estimated Size of the Religious/Inspirational Book Market by Revenue,
  2003-2007
  
• Table 3.52: New Religious/Inspirational Titles vs. All New Titles Released, 2002-2006
  
• Table 3.53: Leading Religious/Inspirational Book Publishers by Estimated Revenue,
  2005-2007
  
• Table 3.54: Bestselling Religious Books, 2006
  
• Table 3.55: Estimated Size of the Romance Book Market by Revenue, 2003-2007
  
• Table 3.56: New Romance Titles vs. All New Titles Released, 2002-2006
  
• Table 3.57: Leading Romance Book Publishers by Estimated Revenue, 2005-2007
  
• Table 3.58: Bestselling Romance Books, 2006
  
• Table 3.59: Estimated Size of the Science Fiction/Fantasy Book Market by Revenue,
  2003-2007
  
• Table 3.60: New Science Fiction/Fantasy Titles vs. All New Titles Released,
  2002-2006
  
• Table 3.61: Leading Science Fiction/Fantasy Book Publishers by Estimated Revenue,
  2005-2007
  
• Table 3.62: Bestselling Science Fiction/Fantasy Books, 2006
  
• Table 3.63: Estimated Size of the Self-Help Book Market by Revenue, 2003-2007
  
• Table 3.64: New Self-Help Titles vs. All New Titles Released, 2002-2006
  
• Table 3.65: Leading Self-Help Book Publishers by Estimated Revenue, 2005-2007
  
• Table 3.66: Bestselling Self-Help Books, 2006
  
• Table 3.67: Estimated Size of the Sports Book Market by Revenue, 2003-2007
  
• Table 3.68: New Sports Titles vs. All New Titles Released, 2002-2006
  
• Table 3.69: Leading Sports Book Publishers by Estimated Revenue, 2005-2007
  
• Table 3.70: Bestselling Sports Books, 2006
  
• Table 3.71: Estimated Size of the Travel Book Market by Revenue, 2003-2007
  
• Table 3.72: New Travel Titles vs. All New Titles Released, 2002-2006
  
• Table 3.73: Leading Travel Book Publishers by Estimated Revenue, 2005-2007
  
• Table 3.74: Bestselling Travel Books, 2005

Chapter 4: Distribution and Retail Sales

• Introduction
  
• Grocery Stores, Paradies Shops and the “Forever Frontlist” Phenomenon
  
• Big Three Chains Post Lackluster Results in 2006
  
• Barnes & Noble
  
• Borders Group
  
• Books-A-Million
  
• Profit Margin Gains of the Big Three Chains
  
• New Retail Book Sales Outlets Continue Emerging
  
• The Plight of the Independent Booksellers and Small Chains
  
• Online Bookselling
  
• Amazon.com
  
• Barnes & Noble.com
  
• Borders.com
  
• Book Club Sales Even; Mail Order Segment Struggles
  
• Table 4.1: Bestselling Books at Select Stores, 2007
  
• Table 4.2: Physical Store Locations, Big Three vs. Wal-Mart
  
• Table 4.3: Revenue Growth, Leading Bookstore Chains, 2003-2006
  
• Table 4.4: Growth in Superstore Sales, Major Retail Chains, 2003-2006
  
• Table 4.5: Top Three Bookstore Chains’ Operating Performance, 2002-2006
  
• Table 4.6: Number of Superstore Outlets, 2002-2006
  
• Table 4.7: Why Was Business Up in 2006?
  
• Table 4.8: Revenue of Leading Online Booksellers, 2004-2006

Chapter 5: Forecasts & Conclusions

• Conclusions
  
• Adult Hardcover
  
• Adult Paperback
  
• Adult Mass Market
  
• Children’s Hardcover
  
• Children’s Paperbacks
  
• Audiobooks
  
• Religious Books
  
• Recommendations
  
• Table 5.1: Forecast Net Consumer Book Sales, 2004-2007
  
• Table 5.2: Projected Size of Market Categories, 2007
  
• Profiles of Leading Publishers
  
• Andrews McMeel Publishing
  
• Dark Horse Comics
  
• Encyclopaedia Britannica
  
• Hachette Book Group
  
• Harlequin Enterprises
  
• HarperCollins
  
• Harry N. Abrams
  
• Health Communications Inc.
  
• Holtzbrinck
  
• Houghton Mifflin Trade & Reference
  
• Hyperion Books
  
• Kensington Publishing Corp.
  
• Meredith Corp.
  
• Penguin Group (USA)
  
• Random House Inc.
  
• Reader’s Digest
  
• Rodale Inc.
  
• Scholastic
  
• Simon & Schuster Inc.
  
• Thomas Nelson
  
• John Wiley & Sons Inc.
  
• Profiles of Leading Booksellers and Distributors
  
• Amazon.com
  
• Baker & Taylor
  
• Barnes & Noble Inc.
  
• Books-A-Million
  
• Borders Group Inc.
  
• Ingram Book Group