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Oi

Product Type: Market Research Report
Published by: Ovum Plc
Published: June 2009
Product Code: R464-1297
Description
Oi has emerged as the leading telecoms service provider in Brazil through a series of recent acquisitions. Its focus on converged multi-play offerings as well as the mobile segment is expected to drive its growth.
Table of Contents
Executive summary
In a nutshell
Ovum view
Converged services to drive future growth
SWOT analysis
Strengths
Weaknesses
Opportunities
Threats
External conditions
Competitor environment
Strategy
Strategic objectives
Acquisitions for footprint and portfolio expansion
Drive growth through bundled services
Counting on VASs to boost mobile ARPU
Focus on mobile prepaid segment
SIM-only offering
Incentives and promotions
Strategic partnerships for targeting SMEs
Broadband: an important growth driver
Pay TV: a difficult road ahead
Operational analysis
Future outlook
Company information
Organisation
Financial highlights
Segment analysis
List of Tables
Table 1: Oi operational analysis
Table 2: Oi key financial indicators
Table 3: Oi segment analysis
List of Figures
Figure 1: Tele Norte Leste Participacoes' structure
Ordering and More Information
Price and Delivery Options


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