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Innovation and IT services: client perspectives

Product Type: Market Research Report
Published by: Ovum Plc
Published: June 2007
Product Code: R464-547
Description
Many IT services vendors have spent a great deal of time focusing on innovation over the last year. However, what is innovation to client organisations? Are they interested in buying ‘innovation’ from their IT services vendors? How are they approaching the innovation sourcing process with their vendors? What are the key issues and best practices in terms of risk, intellectual property, relationship management and measuring innovation from a client perspective?

These are some of the key questions we explored with CIOs, COOs and CFOs from 11 client organisations, which included BT (telecoms), Banca Carige, Cetrel, Helvetia Patria and Norwich Union (financial services), Honda and SKF (manufacturers), LexisNexis (information services), Max Bahr (retailer), Stockholm City Council (SCC) and the UK Department of Work and Pensions - DWP (public organisations). In addition, we studied the innovation approaches of around 12 other organisations from other sources of information, including airlines, financial services organisations and retailers.
Table of Contents
Key findings
Messages to client organisations
Clarity on business outcomes the key first step
Guard against the ‘not invented here’ syndrome
Keep an open mind about partners versus suppliers
Partnerships need investment
Measure and reward business outcomes
Balance risk and IP among partners and suppliers
Messages to vendors
You need a broad innovation strategy…
...and a specific strategy for select clients
Balance technical and industry expertise
Innovation will mean new business…
…but not necessarily higher-margin business
What is innovation to client organisations?
Clients’ innovation needs
Sourcing innovation is not for all
The role of vendors in client innovation
A snapshot of vertical industry innovation needs
Clients’ innovation sourcing criteria
Size, presence and reach
Breadth and depth of knowledge/skills
Quality of people
Innovation track record
Innovation value chain
Demonstrable business case
Ability to listen and explore client needs
Ability to deliver rapid results
Willingness to support knowledge transfer
Trust, flexibility and positive approach
A bar too high?
Business consulting and innovation
Client/vendor relationship and innovation
Suppliers versus partners
Implications
Clients’ rating of IT vendor innovation
In need of improvement
Implications
Clients’ approaches to measuring innovation
Client perspectives on rewarding innovation
Existing or new budgets for innovation?
Is innovation higher-value activity?
Commercial models for innovative engagements
What gets measured and rewarded gets delivered
Clients perspective on risk and IP in innovation
Risk and innovation
Intellectual property and innovation
Innovation: client perspective cases
BT Global Services
Banca Carige
Stockholm City Council
SKF
Norwich Union
LexisNexis
Honda Italy
Helvetia Patria
UK Department of Work and Pensions
Cetrel
Max Bahr
Ordering and More Information
Price and Delivery Options



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