Product Type: Market Research Report
Published by: Ovum Plc
Published: August 2007
Product Code: R464-645Description The Asia-Pacific region, including China and India, is the fastest growing economic zone in the world, and multinational corporations (MNCs) are investing heavily in its markets. Both global and regional operators are positioning themselves to provide communication support to these prospective clients. David Kennedy provides an overview of developments in the region and the challenges operators face.
Table of Contents - Ovum view
- Maintaining differentiation
- Profitability
- Human resources, marketing and customer management
- The Asia-Pacific MNC enterprise market
- MNC demand trends in Asia-Pacific
- Top-level MNC demand drivers
- Product demand trends
- Future growth in the AP MNC market
- Competition for MNC business in AP
- The home-market advantage
- Supply-side market structure
- Operator profiles
- Operator challenges
- The China and India markets
- Local customer trends
- Regulatory and competitive trends
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