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MarketWatch: CRM

Product Type: Market Research Report
Published by: ComputerWire
Published: January 2003
Product Code: R477-137
Description
This monthly publication integrates all the key news and research of the enterprise applications market. It also contains company profiles and market dynamics, together with a comprehensive archive of the key CRM technology vendors.

"Frontier" business applications, such as CRM, corporate portals, supply chain and B2B have a huge potential impact on a company's "bottom line". In their scramble to gain significant market share, large, established application providers are seeking to expand the scope of their offerings through internal development and acquisition.

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