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Verizon, SBC, BellSouth, and Qwest: RBOC Market Strategies, Opportunities, and Forecasts 2001-2006Product Type: Market Research ReportPublished by: Wintergreen Research Published: June 2001 Product Code: R49-271 Description This is the forty third report in a series of market research reports that provide forecasts in communications, telecommunications, the internet, computer, software, and telephone equipment. The project leaders take direct responsibility for writing and preparing each report. They have significant experience preparing industry studies. Forecasts are based on primary research and proprietary data bases. Forecasts reflect analysis of the market trends in the segment and related segments. Unit and dollar shipments are analyzed through consideration of dollar volume of each market participation in the segment. market share analysis includes conversations with marketing directors, distributors, leading market participants, and companies seeking to develop measurable market share. Over 200 in depth interviews are conducted for each report with a broad range of key participants and opinion leaders in the market segment.The RBOCs have undertaken a torrid merger and acquisition race.The pace of change is dramatic, reflecting challenges brought by the Internet revolution. Understand the significant differences between the evolving RBOCs.Qwest has moved to become a full service wholesale provider, stimulating competition in its region and selling bandwidth to every CLEC.Qwest has positioned as a full service application service provider (ASP).In this manner the company can leverage commodity pricing for bandwidth to participate in value added services markets. Bell South has moved to leverage its strengths in residential markets, improving customer service, adding fiber to the curb systems in its network.BellSouth seeks to achieve competitive advantage in consumer markets.High speed Internet access leverages the company's strengths as a local service provider. BellSouth has undertaken a significant initiative with IBM to bring applications that support back office applications to small and midsize businesses.The IBM alliance gives small and midsize businesses access to e-business and web development software and servers. Verizon is positioning as a major wireless supplier with a nationwide network.As pricing of wireless connections drops, people use wireless telephones to call locally and for long distance.Bell Atlantic changed its name to the name of its wireless subsidiary. The potential to increase professional productivity via the use of wireless communications has only begun.The impact will be noticed in every industry. SBC has positioned to transform voice communications systems into data centric systems.The company seeks to be a communications supplier for voice, data, and video.Data wireless, international, and long distance are the areas of investment.These are the market segments driving SBC revenue growth. Table of Contents 1. Regional Bell Operating Company (RBOC)
1.1 Communications Industry Overview 1.2 Business Opportunity 1.3 Competitive Market Aspects 1.4 RBOC Description 1.5 RBOC Market Description 1.6 Reportable Business Segments 1.7 Change Drives Industry 1.8 Exchange Telecommunications Service 1.9 Change In Long Distance and Network Access Fees 1.1 Telecommunications Act Of 1996 1.10.1 Competitive Obligations 1.11 RBOC Support For Competition 1.11.1 CLECs Target Business Markets 1.12 Federal Policies 1.12.1 FCC Powers 1.12.2 Incentive Regulation 1.12.3 Universal Service 1.12.4 Access Charge Reform 1.12.5 FCC All Elements Rule Long Distance Market Entry Based On Local Services Competition 1.14 Price Regulation 1.15 Competitive Forces That Impact RBOC Businesses 1.16 Wireless Services 1.16.1 Wireless Technology 1.16.2 Digital Wireless Advantages 1.17 Cable Television 1.17.1 Cable Competition 1.18 Communications Switching Systems 1.18.1 Circuit-Switching Systems 1.18.2 Packet-Switching Systems 1.19 Web Hosting 1.2 Application Service Provider (ASP)
2.2 RBOC Market Success Factors 2.3 Competitive Forces 2.4 Competition In Local Access Markets 2.5 RBOC Summary Market Shares 2.6 RBOC Summary Market Forecasts 2.7 RBOC Local Consumer Services Shares 2.7.1 RBOC Calling Feature Market Shares 2.8 RBOC Local Consumer Services Market Forecasts 2.8.1 RBOC Calling Feature Forecasts 2.9 Summary RBOC Data Market Shares 2.1 Summary RBOC Data Market Segments 2.11 Summary RBOC Data Forecasts 2.11.1 RBOC Data Market Segment Forecasts 2.12 RBOC Directory Services Shares 2.13 RBOC Directory Services Market Forecasts 2.14 RBOC Network Access Services Shares 2.15 RBOC Network Access Services Market Forecasts 2.16 RBOC Wireless Services Shares 2.17 RBOC Wireless Services Market Forecasts 2.18 RBOC International Services Market Shares 2.19 RBOC International Services Market Forecasts 2.2 RBOC Revenue Analysis By Segment 2.21 RBOC Capital Investment Strategy 2.22 RBOC Revenue Summary 2.23 RBOC Access Line Summary 2.23.1 RBOC Total Business Lines - Switched And Voice Line Equivalents 2.23.2 RBOC Switched Business Lines 2.23.3 RBOC Access Line Equivalents 2.24 BellSouth Total And Data Access Lines 2.24.1 Bellsouth Residential Access Lines 2000 2.24.2 BellSouth Data Transport Services 2.24.3 Bellsouth Wireless Data 2.24.4 BellSouth Interactive Marketplace 2.24.5 BellSouth Interactive Messaging Capabilities 2.25 Qwest Access Line Summary 2.26 SBC Data Access Line Summary 2.27 Verizon Data Access Line Summary 2.27.1 Verizon Positioning 2.27.2 Verizon DSL
3.1.1 Bellsouth Fiber-To-The-Curb (FTTC) Systems 3.1.2 Bellsouth International Strategy 3.1.3 Bellsouth International Digital Wireless Strategy 3.2 Qwest 3.3 SBC Strategy 3.4 Verizon Corporate Strategy 3.4.1 Verizon Corporate Wireless Strategy 3.4.2 Open To New Ideas 3.4.3 Diversity 3.5 Strategic Partnering And Acquisitions 3.5.1 RBOC Operator Strategic Decisions Relate To Alliances 3.5.2 New Model Of Flexible Partnering 3.5.3 Go To Market Alliances 3.5.4 BellSouth IBM E-Business Alliance Strategy 3.5.5 Bellsouth / IBM E-Business Initiative Focused At Web-Enabling Small And Mid-Sized Businesses 3.5.6 BellSouth Big Business Strategy 3.5.7 BellSouth / Qwest 3.5.8 Qwest / Microsoft Web Sites
4.1.1 BellSouth 4.1.2 Qwest 4.1.3 SBC Regions 4.1.4 Verizon 4.2 RBOC Organizations 4.2.1 Consumer Groups 4.2.2 BellSouth Organization 4.2.3 BellSouth Telecommunications Organization 4.2.4 Qwest Organization 4.2.5 SBC Organization 4.2.6 SBC Organization 4.2.7 Verizon Organization 4.2.8 Verizon Enterprise Business Unit 4.2.9 Verizon Global Wireless 4.2.10 Verizon Directory 4.2.11 Verizon Other Businesses
5.2 Bellsouth 5.2.1 BellSouth Research And Development 5.2.2 Wireless 5.2.3 BellSouth 2000 Total-Revenues 5.2.4 Growth Sectors Of BellSouth Businesses 5.2.5 BellSouth Wireless 5.2.6 Strengths And Weaknesses Of BellSouth 5.3 Qwest 5.3.1 Qwest Partners 5.3.2 Alliance With Microsoft 5.3.3 Qwest High-Capacity Fiber Optic Network 5.3.4 Qwest Equity Investment In Rhythms To Position As Data DSL Provider 5.3.5 Qwest Investment In Covad To Position As Data DSL Provider 5.3.6 Strengths And Weaknesses Of Qwest 5.3.7 Qwest Revenue 2000 5.4 SBC Communications (SBC) 5.4.1 SBC End-To-End Service 5.4.2 SBC Acquisitions 5.4.3 SBC Prodigy Agreement 5.4.4 SBC / Sterling Commerce 5.4.5 SBC / DirecTV Agreement 5.4.6 SBC / Williams Communications 5.4.7 Puerto Rico Acquisition 5.4.8 Radiofone Acquisition 5.4.9 SBC Information And Entertainment 5.4.10 Directory And Electronic Advertising Services 5.4.11 Security Monitoring Services 5.4.12 Comcast Acquisition 5.4.13 Cable Television Services 5.4.14 Cable Television Licenses 5.4.15 In-Region Long Distance 5.4.16 SBC Revenue 5.4.17 SBC National-Local Trends 5.4.18 Strengths And Weaknesses Of SBC 5.4.19 SBC Project Pronto 5.4.20 SBC Wireless 5.5 Verizon 5.5.1 Verizon Domestic Telecom 5.5.2 Verizon Global Wireless 5.5.3 Verizon Bell Atlantic / GTE Merger 5.5.4 Verizon Nationwide Wireless Venture 5.5.5 Strengths And Weaknesses Of Verizon
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