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Personal Loans: Is the Irish appetite for borrowing still strong? - Ireland - April 2008

Product Type: Market Research Report
Published by: Mintel International Group Ltd.
Published: April 2008
Product Code: R560-3255
Description
The personal loans market has enjoyed a period of sustained and fairly rapid growth driven by the availability of credit and low interest rates. However, many analysts believe that, with interest rates rising throughout 2007 and the effects of the global ‘credit crunch’ now being felt in both Republic of Ireland (RoI) and Northern Ireland (NI) economies, this period of cheap and abundantly available credit is over. Indeed, such is the lack of liquidity in the money markets, the decision by both the Bank of England and the European Central Bank to reduce interest rates in late 2007 and early 2008 may have limited impact in spurring growth in the personal loans market.

Key themes of the report:
  • The imminent economic slowdown will hit demand for financial products and tighten lending criteria.
  • Technology, particularly the Internet, is set to play an ever greater role in the provision of personal loans.
  • Governments and consumers are calling for greater transparency and fairness in the consumer credit market.
  • Seniors is an underdeveloped market: as younger consumers feel the pinch, could older people be better positioned to borrow money?
  • Marketing to new arrivals. Young new immigrants arriving in both NI and RoI are looking for loans to set up home and start businesses. Are they being adequately catered for?

Table of Contents
ISSUES IN THE MARKET

Key themes of the report

Definition

Unsecured Loans

ABBREVIATIONS

MARKET IN BRIEF

Previous market growth is now slowing considerably

Interest rates affecting payments

US sub-prime market fallout effects still to be seen

Competing forms of credit

Use of technology

Responsible lending

Consumer confidence shaky

INTERNAL MARKET ENVIRONMENT

Key points

Underlying debt culture

Are Irish consumers now more willing to get into debt?

Are Irish consumers concerned about their debt? Don’t count on it!

World economic situation uncertain for 2008

Lenders becoming more risk averse

Figure 1: Loan acceptance rates, April-Oct 2007

Responsible lending

Egg credit move

Unsecured lenders reducing risk

Sub-prime personal loans

Bad debt to blame

Figure 2: Sub-prime losses for from exposure to bad debt, global

US sub-prime exposure in RoI

What caused the credit crunch?

How long will this last?

Lending criteria tightening in RoI

Competition - Lack of competition in the NI banking market

NI banking scandal

RoI

Legislation

IVA alternative to bankruptcy

Northern Rock rejects IVA

Figure 3: The number of UK population expected to go insolvent, 2007 and 2008

Protecting the consumer

Irish Financial Services Regulatory Authority (RoI)

Financial Services Authority (NI)

Getting feedback - regulating the market

Consolidating existing debts

Payment breaks

Personal loans market under fire from the media

Loan APR at 2.6 million percent

Unsuitable television ads

BROADER MARKET ENVIRONMENT

Key points

GENERAL ECONOMIC PERFORMANCE

Republic of Ireland

Economic growth

Employment

Inflation

Figure 4: The economic outlook for the Republic of Ireland, 2006-08

Figure 5: The economic outlook for NI, 2006-08

Northern Ireland

Economic growth

Employment

Inflation

Tough times ahead for 2008

Interest rates affecting the personal loan market

Falling interest rates

Figure 6: UK and EuroZone interest rates, March 2002-February 2008

Borrowing becoming more expensive

APR rates for personal loans

Figure 7: Unsecured personal loans APR for selected banks, NI, March 2008

Figure 8: Secured personal loans APR for selected banks, NI, March 2008

Figure 9: Comparison of variable APR, RoI, March 2008

Figure 10: Comparison of fixed APR, RoI, March 2008

RoI banks enjoy generous margins on personal loan rates

PPI under scrutiny FSA and IFSRA

World cash injection

ECB lends €348 billion to lower rates

Credit crisis hitting the banks

Influence of the downturn in the property market

NI house prices ‘hit brick wall’

RoI house price fall

Younger and older have less access to credit facilities

Figure 11: Number of credit facilities, 2006

Aging population - effects on the market

NI

Figure 12: Population change by age group, NI, 2000-20

RoI

Figure 13: Population change by age group, RoI, 2000-20

Lending to the New Irish

RoI - over one tenth of the population non-nationals

Figure 14: Number of people coming to live in RoI, by country of last residence, 2006

RoI banks seek to attract non-national customers

Immigrants fuel NI population growth

Figure 15: Number of people coming to live in Northern Ireland, by country of last residence (mid-2004 to mid-2005)

MARKET VALUE AND FORECAST

Key points

The RoI unsecured loan market continues to grow in 2007

Figure 16: Unsecured loans market value all-Ireland, RoI and NI, 2003-07

Figure 17: Index growth estimates, all-Ireland, NI and RoI, 2003-07

Future outlook

SEGMENTATION PERFORMANCE

Key points

UNSECURED LOANS SEGMENTATION

Personal loans - beginning of tough times

Figure 18: Personal loans market, NI and RoI, 2003-07

Falling demand for credit cards in NI

Figure 19: Credit cards market, NI and RoI, 2003-07

Source: BoE/Irish Central Bank/Mintel (Taken from Mintel’s report, Credit Cards-A Nation in Debt, August 2007)

Other types of unsecured lending detract from personal loans market

Figure 20: Other unsecured lending, NI and RoI, 2003-07

COMPANIES AND PRODUCTS

Key points

Personal loan lender profiles

Figure 21: Profiled personal loan lenders, 2008

Abbey National

Figure 22: Abbey National’s fixed rate personal loans

Alliance and Leicester

Figure 23: Alliance and Leicester fixed rate personal loans

Figure 24: Alliance and Leicester information on loans of value £7,500

Allied Irish Bank Plc Ireland

Figure 25: Personal loan rates, March 2008

Bank of Ireland

Figure 26: Personal and holiday loans fixed rates, Bank of Ireland RoI, March 2008

Figure 27: Personal/motor/holiday loan variable APR's, Bank of Ireland RoI, March 2008

Figure 28: Personal and holiday loans fixed rates, Bank of Ireland NI, March 2008

The Co-operative Bank

Unsecured personal loan

Figure 29: Fixed rate unsecured personal loan rates, Feb 2008

Egg Banking PLC

Figure 30: Egg unsecured loan details

First Active

Figure 31: Fixed monthly repayments

First Trust

Figure 32: Features of the First Trust Bank (NI) fixed personal loan

Halifax (RoI)

Figure 33: Halifax personal loans APR

National Irish Bank (NIB) and Northern Bank

NIB

Figure 34: Fixed rate personal loans APR, NIB

Figure 35: Variable rate personal loans APR

Northern Bank

Fixed rate personal loan

Figure 36: Northern Bank fixed rate personal loan APR rates

Permanent TSB

Figure 37: Permanent TSB fixed rate loans

Ulster Bank

Figure 38: Ulster bank fixed rate unsecured personal loan characteristics, Feb 2008

Supermarket finance

Figure 39: Tesco Personal Finance, fixed rate loan, RoI

Figure 40: Marks & Spencer Money, NI

Figure 41: Tesco Personal Finance, fixed rate loan, NI

Credit unions

PERSONAL LOAN COMPARISON WEBSITES

NI

Figure 42: UK financial price comparison sites market share, 2007

Moneysupermarket.com

Click Compare

U Switch

RoI

Itsyourmoney.ie

Moneyfish.ie

CHANNELS TO MARKET

Key points

Face-to-face contact still important at branches

Telephone and Internet banking usage increasing steadily

Figure 43: Internet usage, NI and RoI, 2001-07

Figure 44: Internet banking activities in the last three months RoI, 2005 and 2006

Personal loan comparison sites usage up

Figure 45: The number of visitors to comparison site moneysupermarket, NI, 2006-07

NI banks behind when it comes to marketing to ‘new Irish’

CONSUMER SPENDING PRIORITIES

Key points

Credit priorities

Figure 46: What credit has been spent on in the past 12 months, NI and RoI, 2005-07

NI consumers focused on the home, while RoI gets mobile

Figure 47: What credit has been spent on in the past 12 months, by gender, NI and RoI, 2007

Figure 48: What credit has been spent on in past 12 months, NI, 2007

Figure 49: What credit has been spent on in past 12 months, RoI, 2007

CONSUMER PREFERENCES AMONG CREDIT FACILITIES

Key points

Types of credit facility

Figure 50: Credit facilities used in last 12 months, NI and RoI, 2002-07

Overdrafts and credit cards are the key competitors

Catalogue purchasing has halved

Credit Union more than double penetration in RoI

Figure 51: Credit union usage, NI and RoI, 2002-07

Food and finance: an unlikely combination

Figure 52: Agree with statement, supermarkets and retailers should not get involved in personal finance, NI and RoI, 2002-07

Resistance to supermarkets and retailers dealing in personal finance

APPENDIX

Figure 53: Credit facilities, NI and RoI, 2007

ATTITUDES TO FINANCE

Figure 54: Attitudes to finance, NI, 2002-07

Figure 55: Attitudes to finance, RoI, 2002-07

NI DEMOGRAPHICS

Figure 56: Attitudes to finance, by demographic split, NI, 2007

Figure 57: Attitudes to finance, by demographic split, NI, 2007

Figure 58: Attitudes to finance, by demographic split, NI, 2007

RoI demographics

Figure 59: Attitudes to finance, by demographic split, RoI, 2007

Figure 60: Attitudes to finance, by demographic split, RoI, 2007

Figure 61: Attitudes to finance, by demographic split, RoI, 2007

Figure 62: Attitudes to finance, by demographic split, RoI, 2007

Consumer typologies

Figure 63: Consumer typologies, by demographic split, RoI, 2007

Figure 64: Consumer typologies, by demographic split, NI, 2007

Broader Market Environment

Figure 65: Annual increase by property type, NI, 2007

Figure 66: Value of mortgages, RoI

Figure 67: Market segmentation by personal loan amount NI, 2006

Figure 68: Alliance and Leicester financial performance, 2006

Figure 69: Co-operative bank profit before tax, 28 weeks to July 2006/07

APPENDIX: RESEARCH METHODOLOGY

Ordering and More Information
Price and Delivery Options



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