Product Type: Market Research Report
Published by: Compass Intelligence
Published: July 2007
Product Code: R705-678Description This iDRD (Insight-based Data-Rich Deliverable) is part of the Mobile Business Applications market and subscription. This insight discusses and analyzes selling and marketing techniques for mobile business applications, and introduces the concept of “Dynamic Customer Management.” Mobile Applications consists of business expenditures on mobile and wireless-based custom-coded and packaged applications, including productivity, Enterprise Resource Planning, Email, CRM and security applications. Hosted or rented applications do not fall in this category of IT spending, but are considered "Outsourcing & 3rd Party Services." The Expert Guide for this DRD is Kneko Burney.Table of Contents - Table of Contents
- List of Figures
- Methodology
- Mobile Applications by Vertical
- How do you Sell Mobile Applications Efficiently?
- Guiding Thoughts
|
|
