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Central America Call Center Report 2007 A Bilingual Ready Niche

Product Type: Market Research Report
Published by: Zagada Markets, Inc.
Published: April 2006
Product Code: R714-3
Description
Zagada Institute is the leading boutique publisher of Central American and Caribbean Nearshore outsourcing intelligence on contact center and Business Process Outsourcing (BPO). This study is the first and only comprehensive study on the Centeral America Nearshore market. The report is the first complete and independent call center study conducted on Central America. The study indicates that the Central America Nearshore market’s impressive growth in its current 21,012 agent population will approach 40% annually over the next 24 months, resulting in close to 40,000 agents by the end of 2007. An estimated 95% of existing agents are bilingual and are ideally position to continue serving the customer care needs of U.S. companies focused on the expanding Hispanic American market now exceeding 43 million.The report evaluates the six Spanish and the lone English market segments and gives a clear and penetrating look into the factors driving growth. Zagada’s reports are written in an accessible style for executives engaged in site and vendor decision-making. Bonus -- Figures and Tables compare major costs between the Dominican Republic, Mexico, and Argentina in the Nearshore and India and the Philippines in the Asian market. Zagada Institute is the research arm of Zagada Markets, Inc., a business development advisory firm based in Coral Gables-Miami, Florida.
Table of Contents

I. Executive Summary




II. Main Findings




Methodology

Overall Growth

Vendor Analysis

Performance Analysis

a. Internal Drivers

b. External Drivers

Summary Conclusion




III. Market Assessment

Introduction

Segment Analysis

Central American Nearshore vs Offshore Caribbean & Latin America

Strategic Challenges

Political & Economic Analysis

Summary Conclusion




IV. Central America Nearshore Metacare™




Introduction

Nearshore Metacare™

Cultural Domain Acuity

Seven SHELL™

Sphaero Alliance as Sourcing Concierge

Summary Conclusion




V. List of Key Documents




CAFTA-DR Trade Legislation

TREATY establishing the Caribbean Community (CARICOM)

CaribbeanBasin™ - Shaping Perception

Digital GNP™




VI. Appendices




The Sphaero Alliance

Key Central America & Caribbean Fiber Network

Definitions




List of Figures




Figure 1 Segment Categorization by Growth

Figure 2 Agents, Seats and Workstations

Figure 3 Percentage Share of Agents

Figure 4 Number of Centers

Figure 5 Central America TI Rates ($US)

Figure 6 Daily Wage Rates (%US)

Figure 7 Terciary Institutions

Figure 8 Regional Projected Economic Growth (GDP)

Figure 9 Cultural Acquity and Care Delivery Rating




List of Tables




Table 1 Central America Comparative Evaluation Index ($US)

Table 2 Nearshore & Offshore Comparative Evaluation Index

Table 3 Seven SHELL Customer Care Rating
Ordering and More Information
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