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2006 Development of the Japanese Mobile Phone Market and Industry

Product Type: Market Research Report
Published by: Market Intelligence Center
Published: August 2006
Product Code: R751-93
Description
In 2005, Japanese mobile phone subscribers topped 90 million, with the market gradually entering the saturation stage as the penetration rate hit 74%. Meanwhile, the Japanese mobile phone market reached a scale of 44.9 million units, 73% of which were 3G models. Japanese mobile phone vendors also encountered a bottleneck in overseas markets, as evidenced by Toshiba, Panasonic, NEC, and Mitsubishi withdrawing from the Chinese market or value-line market and shifting to consolidate the Japanese market. With the fierce competition in Japanese and overseas markets, the Japanese mobile phone market is expected to see a series of M&A activities in 2006. This report will review the performance of the Japanese mobile phone industry in 2005 and the first quarter of 2006, and analyze its development in 2006.
Table of Contents
Japanese Mobile Phone Subscribers

Japanese Mobile Phone Market

3G Demand Drives Mobile Phone Shipment

New Replacement Demand Expected in 2006

Mainstream Mobile Phone Specifications in Japan

Japanese Mobile Phone Industry

Operators Dominate Market

Shift from Exclusive to Multiple Supply Relationships

Market Shares of Panasonic, NEC, Sharp Roughly Equal

Japanese Makers Face Tough Competition Overseas

International Brands Entering Japanese Market

Mobile Phone Makers Turn to Strategic Alliances

Leading Japanese Mobile Phone Makers

PMC

NEC

Sharp

Sanyo

Kyocera

MIC Perspective

Appendix




List of Figures

Figure 1 Japanese Mobile Phone Subscribers by Technology, 1Q 2004 - 1Q 2006

Figure 2 Japanese Mobile Phone Subscribers by Service Provider, 1Q 2004 - 1Q 2006

Figure 3 Domestic Japanese Mobile Phone Shipment Volume, 2001 - 2006

Figure 4 Domestic Japanese Mobile Phone Shipment Volume, 3Q 2004 - 1Q 2006

Figure 5 Domestic Japanese 3G Mobile Phone Shipment Volume, 2001 - 2006

Figure 6 Japanese Mobile Phone Replacement Rate, 2001 - 2005

Figure 7 Japanese Mobile Communications Industry Value Chain.. 11

Figure 8 Cooperation Between Japanese Mobile Phone Makers and Mobile Communications Service Providers

Figure 9 Japanese Mobile Phone Market Share by Maker, 2000 - 2005

Figure 10 Japanese Mobile Phone Makers' Global Market Share in 2005

Figure 11 Japanese Mobile Phone Makers' Strategic Alliances




List of Tables

Table 1 Panasonic P901i/P901iS and NEC N901iC Specification Comparison

Table 2 Timeline of Japanese Mobile Phone Makers' Withdrawal From Overseas Markets
Ordering and More Information
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