|
|
CTIA Wireless IT and Entertainment 2007: Microsoft Aims Mobile Device Management Server at RIM (Show Update)Product Type: Market Research ReportPublished by: Current Analysis Inc. Published: October 2007 Product Code: R759-8223 Description Microsoft has long claimed its Windows Mobile/Exchange ActiveSync solution is cheaper than the RIM/BES combination, but is now moving to fill the security and manageability gaps with an extra cost server option of its own.Table of Contents
Description of an announcement made at recent trade show or conference. Useful as a followup to the event, or if you missed the show and want a synopsis of key industry announcements and what impacts will be made, if any. Analytical Summary Summation of the Current Analysis perspective on the announcement, its importance to the associated company or companies, and its significance to the market segment as a whole. Current Perspective Expanded analysis includes: rationale for the analyst position on the event, what it means for the competitive landscape in the market, major positive or negative implications for the companies involved, and relevant background information and data. Competitive Positives Examines the opportunities presented to the company or companies as a result of the event. Will the announcement increase market share, improve product quality or brand reputation, enhance promotional effectiveness, improve production capacity, etc. Competitive Concerns Examines any potentially negative issues for the company or companies that are raised as a result of the event. |
|
||||||||
MindBranch has been the leading provider of industry and investment research from more than 550 independent research firms since 1992. With over 90,000 market research reports, MindBranch is your trusted source of competitive business intelligence. |