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MacWorld 2008: Apple Launches iTunes Movie Rentals, but No 3G or GPS (Show Update)

Product Type: Market Research Report
Published by: Current Analysis Inc.
Published: January 2008
Product Code: R759-9098
Description
iTunes Movie Rentals keeps the iPhone well ahead of rivals in regards to mobile entertainment, but Apple's pace of innovation appears to be slowing, leaving an opening for rivals to announce touchscreen phones with 3G and GPS at 3GSM next month.
Table of Contents
Event Summary

- Description of an announcement made at recent trade show or conference. Useful as a follow-up to the event, or if you missed the show and want a synopsis of key industry announcements and what impacts will be made, if any.

Analytical Summary

- Summation of the Current Analysis perspective on the announcement, its importance to the associated company or companies, and its significance to the market segment as a whole.

Competitive Positives

- Expanded analysis includes: rationale for the analyst position on the event, what it means for the competitive landscape in the market, major positive or negative implications for the companies involved, and relevant background information and data.

Competitive Positives

- Examines the opportunities presented to the company or companies as a result of the event. Will the announcement increase market share, improve product quality or brand reputation, enhance promotional effectiveness, improve production capacity, etc.

Competitive Concerns

- Examines any potentially negative issues for the company or companies that are raised as a result of the event.


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