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Gigabit Ethernet Cable TV Video Routers To Set Example For The Digital TV World

Product Type: Market Research Report
Published by: In-Stat
Published: June 2003
Product Code: R97-1305
Description
We expect that "all digital" Cable TV systems will begin to appear, especially in North America, and then in Europe, then Asia.

Gigabit Ethernet can be used to provide multiple, replicated "zones of operation" for a Cable TV system. Gigabit Ethernet is fast enough to provide all the services needed for digital Cable TV, it is robust, being used in carrier class services, and it is becoming low cost, because Intel, and others, are driving Gigabit Ethernet into very high volume applications.

Companies, such as Scientific Atlanta, BigBand Networks, IP Unity, Path 1 Technologies, and SkyStream Networks are pioneering Gigabit Ethernet video routers. Tandberg Television is working with Microsoft to get the Windows Media 9 Series deployed as a way to make it easier for Cable TV companies to get more signals out to more subscribers.

We expect that the market for Gigabit Ethernet video routers will account for $455 million (US) during 2007 for sales specifically going into Cable TV systems. Gigabit Ethernet video routers will also find customers among government agencies, major enterprises, distance learning and public safety markets.
Table of Contents

Table
of Contents



  • Executive Summary



    • Gigabit Ethernet
      Is A Key Technology Leading To All-Digital Cable TV


    • Gigabit Ethernet
      Is Fast Enough, Robust Enough, and Low Cost


    • Companies,
      Such As BigBand Networks, IP Unity, Path 1 Technologies, SkyStream,
      S-A, And Tandberg Television To Author This Evolution


    • "Zones
      Of Operation" Help Bring Personal Cable Services To Subscribers
      "On A Budget"


    • Market To Take
      Off During 2005, Then Explode Into 2006 and 2007




  • Methodology



    • Years Of Experience



    • Triple Play
      Opportunities For Cable TV


    • Key Trend Identified
      - Local Choices Provided By "Zones" Using Customizable
      QAM "Streams"


    • Acknowledgements
      - Previously Issued Reports




  • Two-Way Digital
    Cable Overview



    • The Pot Of
      Gold At The End Of The Digital Cable Rainbow



      • Cable Can
        Compete With Video, Voice And Data - A Unique Mix Against Satellite,
        Telephone Companies, and Internet Services



        • MPEG-2
          And Gigabit Ethernet Provide A Synergistic Opportunity






    • Digital Compression
      Delivers More Than One TV "Program Stream" Per Channel
      Of Spectrum



      • Originally,
        Digital Video Was Used To Save Bandwidth



        • The
          Lower 50-60, 6-MHz-Wide Channels Are Left In Traditional
          Analog Format


        • Leaving
          Some Channels Analog Saves Costs On Digital Set Top Boxes





      • Who Would
        Have Thought That 750 MHz Was Not Enough Bandwidth?



        • All-Digital
          Cable Will Require A Low-Cost Digital Cable Set Top Box



        • New
          Cable TV And Consumer Electronics Plug & Play Standard
          Will Produce TV Sets That Are "Digital Cable Ready"



        • Pace
          Micro Technology Announces "The Magic Box" - A
          Low Cost Digital Cable TV Adapter - The Pace DCA








  • A Five-Step Approach
    Helps Explain This Complex Industry



    • A "Snapshot"
      Of Where The Cable TV Industry Is Today



      • Cable TV
        Basic Service Revenues Continue to Grow


      • Satellite
        Television Services Also Continue To Grow


      • Long Distance
        Telephone Companies Faced With Revenue Erosion


      • On-Line
        Service Providers Also Facing Price Erosion


      • Expanding
        Cable TV Choices Point To Industry Growth




    • A Discussion
      Of The New Services Being Considered



      • Cable TV
        Can Pursue A "Pay As You Grow" Approach That Can Be
        "Fine Tuned" For Each Neighborhood


      • Satellite
        TV Services Must Deploy On A Regional Basis


      • Telephone
        Companies Are Just Beginning To Offer Video


      • Internet
        Service Providers Are "One Trick Ponies"




    • A Discussion
      Of The Architectural Choices Facing Digital Cable Systems



      • Multiple
        Conflicting Trends


      • New Equipment
        & Systems Must Interoperate With "Legacy" Systems



      • Society
        Of Cable Telecommunications Engineers (SCTE), CableLabs and
        Digital Video Project Office (DVB) All Participate



        • Trend
          One - Consolidate Headends


        • Trend
          Two - Optimize Bandwidth Utilization


        • Trend
          Three - Distribute On-Demand "Content" Near Neighborhoods



        • Trend
          Four - Integrate New Equipment With Legacy Systems






    • A Presentation
      Of The Equipment Used To Convert To All-Digital Cable


    • A Forecast,
      By Region, For The Equipment Needed During The Next Five Years




  • A "Snapshot"
    Of Where The Cable TV Industry Is Today, In Each Region



    • Digital, Two-Way
      Services Deliver The Knockout Blow


    • North American
      MSOs Posting Early Success



      • Digital
        Capabilities Find The Front Burner


      • Comcast
        Experimenting With Personal Video Recorders (PVRs)


      • COX Communications
        "Bundling" Success



        • Bouquet
          Of Services Must Be Customized To Fit The Customer Base



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