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The Digital Home in China Next Step: Be Networked to Entertain

Product Type: Market Research Report
Published by: In-Stat
Published: August 2006
Product Code: R97-2526
Description
After a dawning year of 2005, the digital home market in China is going to grow steadily in the coming five years. Along with digital home applications stepping onto the entertainment-sharing stage, the market will be largely driven by an increasing demand for digital entertainment. In-Stat forecasts that digital home installed households will reach 8 million in 2010, and the home networking device revenue in total will see four times the growth in the next five years to over 800 million in 2010.

The ecosystem is almost ready for the China digital entertainment home market with adequate endpoint devices, infrastructure providers, and abundant commercial digital content offered by service/content providers. In short supply however, are more applicable home networking devices, more affordable media networking devices, and dedicated home network builders.

Associated with analysis of the China digital home ecosystem, this report covers digital home device market dynamics and analysis on home networking connectivity technologies and related technology standards.
Table of Contents

Executive Summary

Methodology

Introduction

Market Overview

Ecosystem Overview

Digital Content

Access Network

Client Devices

Home Networking Devices

Infrastructure Devices

Traditional Infrastructure Devices

Residential Gateway

Media Networking Devices

Media Servers

Media Client

Home LAN Connectivity

Wireless LAN

Standards and Technology

Problems and Solutions for WLAN in the Entertainment Age

What Can be Learned from Wireless LAN Success

HomePlug

Standards and Technology

HomePlug AV Could be a Revolution

Compared with Wireless LAN

Home Networking Standards

DLNA

Home Networked Device Interoperability Guidelines v1.0

IGRS

Introduction

Up-to-date Development of IGRS

Market Trends

Market Drivers

Increasing Entertainment Demands from Home Users

Ever-Declining Price of Networking Devices

Awaking Carriers on Multimedia Applications Offerings

Market Barriers

Lack of Truly “Easy-to-Use” and Affordable Devices

Lack of Home Networking Integrators

Diversified But Undetermined Connectivity Technologies

Home Network Market Forecast

Installed Base Forecast

Installed Home Networks by Technology

Home Network Devices Installed

Home Networking Devices Revenue




List of Tables




Table 1. China Home Network Devices Annual Revenue, 2005-2010 (US$ in Thousands)

Table 2. WLAN Market Shares 2005 in China (Based on Product Shipments)

Table 3. Home LAN Connectivity Technology Comparison Matrix by Estimate in 2006

Table 4. The Device Classes that DLNA Guidelines v1.5 Supports

Table 5. China Home Networking Installed Households % Growth Rate, 2005-2010 (Units in Thousands)

Table 6. Installed Home Networks in China by Technology, 2005-2010 (Units in Thousands)

Table 7. Home Network Devices Installed by Type, 2005-2010 (Units in Thousands)

Table 8. Home Networking Devices Revenue, 2005-2010 (US$ in Thousands)




List of Figures




Figure 1. China Home Networking Installed Households Forecast 2005-2010 (Units in Thousands)

Figure 2. Converged Home Network

Figure 3. A Current “Separated” Digital Home Status in China

Figure 4. Primary Reasons for Owning a Home Network

Figure 5. Interests in Digital Home Entertainment Applications

Figure 6. Current Ecosystem of the Digital Home in China

Figure 7. Digital Content Delivery Value Chain

Figure 8. Flow Chart of Digital Content

Figure 9. Categories of Home Networking Devices

Figure 10. Wired Home Router Average Prices Change in 2005

Figure 11. Home Router Brands being Used by Survey Respondents

Figure 12. Wireless AP Average Price Trends in 2005 (US Dollars)

Figure 13. Wireless Routers Average Price Trends in 2005 (US Dollars)

Figure 14. Evolution of the Residential Gateway

Figure 15. Enhanced Reach and Throughput with MIMO

Figure 16. Illustration of a Mesh Network

Figure 17. HomePlug Adapters Connected Devices

Figure 18. Digital Living Network Alliance Roadmap

Figure 19. Value Chain of IGRS

Figure 20. Standard Frame of IGRS

Figure 21. China Digital Home Development

Figure 22. China Digital Home Market Development Curve

Figure 23. Primary Purposes of Internet Accessing

Figure 24. An Ideal Digital Home Ecosystem in China

Figure 25. China Home Networking Installed households, 2005-2010 (Units in Thousands)

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