Product Type: Market Research Report
Published by: In-Stat
Published: December 2007
Product Code: R97-3011Description In-Stat's January 2007 Business Network Telecom Trends Survey questioned nearly 300 decision-makers from US mid-sized firms with 100 to 999 employees about their perceptions of seven positive attributes, or capabilities, the major telecom providers do, or do not possess.
The seven statements regarding the four major telecom providers'—AT&T, Verizon, Sprint, and Qwest—capabilities were as follows:
- Provider is financially stable.
- Provider shows strong support and customer care.
- Provider has high quality products and services
- Provider has a strong international networking capability
- Provider has a secure network.
- Provider has products and services to meet future needs.
- Provider is an innovator.
AT&T and Verizon received either the highest or second-highest response rates for all of the positive capabilities included in the survey, setting themselves apart as the class of telecom providers to the mid-sized business market.
Included in this report are two data points for each of the above seven provider capabilities: A graph representing overall mid-sized business decision-makers' responses showing the percentage that agreed with the provider's capability. For example, 69% of all mid-sized respondents agreed that Verizon is financially stable. Also included is similar data broken down into the three mid-sized size-of-business sub-segments that In-Stat covers.Table of Contents - AT&T and Verizon Perceived as the Top Carriers for Mid-Sized Firms
- The Best-Known Carriers Perceived as Industry Leaders
- Verizon and AT&T Perceived as Financially Stable
- Providers Get Relatively Low Customer Care Response Rates
- AT&T and Verizon Lead with Quality Products and Services
- Respondents View AT&T as the Strongest International Provider
- AT&T Perceived as Having a Secure Network
- AT&T and Verizon Most Likely to Have Products and Services for the Future
- Verizon Most Likely to be Perceived as an Innovator
- Related In-Stat Reports
- Methodology
- List of Tables
- Table 1. Summary Table of Mid-Sized Business Respondents’ Perceptions of Carriers’ Capabilities
- Table 2. All Mid-Sized Business Sizes More Familiar with Verizon’s Products and Services
- Table 3. Only One-Third of Largest Mid-Sized Firms Find Sprint Financially Stable
- Table 4. Mid-Sized Business Customer Care Perceptions are Woefully Low
- Table 5. AT&T and Verizon Tops in Quality Products and Services
- Table 6. AT&T’s International Leadership Evident in all Mid-Sized Business Firm Sizes
- Table 7. Two-Thirds of Firms Perceive AT&T’s Network as Secure
- Table 8. AT&T Perceived as a Provider for the Future
- Table 9. Only Half of Respondents View AT&T and Verizon as Innovators
- List of Figures
- Figure 1. Percentage of Respondents Familiar with Provider’s Products or Services
- Figure 2. Mid-Sized Business Respondents Find Verizon and AT&T the Most Financially Stable
- Figure 3. Customer Care is an Issue at the Mid-Sized Business Level
- Figure 4. AT&T and Verizon Lead With Quality Products and Services
- Figure 5. AT&T Has Significant Lead in International Capabilities
- Figure 6. AT&T Leads in Security of Network
- Figure 7. AT&T and Verizon Most Likely Providers of Future Products and Services
- Figure 8. Verizon Most Likely to be Seen as an Innovator
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