Product Type: Market Research Report
Published by: In-Stat
Published: July 2000
Product Code: R97-410Description This report details the requirements of network hardware vendors addressing the middle market, offering research and insights on the middle market itself. In the second half of 1999 the unique requirements of mid-sized businesses became more apparent and vendors became a bit more focused on targeting this group specifically. The top five shifted a bit between 1H and 2H, with 3Com and HP taking a much more targeted approach to this market. As a result of its powerful small office-networking infrastructure, 3Com edged out Cisco as the leading vendor networking mid-sized businesses, claiming the #1 slot by a very narrow margin. Cisco's focus on the segment is unquestionable, with the firm's score increasing a bit between the first and second half. Similarly, Nortel's score in these rankings increased rather significantly, as the firm focused more on the middle market, launching a distinct small-business unit. Intel's ranking actually fall dramatically from #2 in the first half to #4 in the second half, mainly the result of waning focus on the middle market. Table of Contents
- Executive Summary
- Methodology
- Research Sources
- Ranking Structure
- Networking the Mid-sized Business
- Market Demographics
- Penetration of Networking in the Middle Market
- Market Trends
- Fragmentation
- Increases in Remote Branch Offices
- Small Office Networking in the Middle Market
- Expansion of the Internet within the Firm
- Recommended Vendor Strategies
- The Optimal Product Mix
- Conventional Channel Strategies
- Emerging Channels: Management Service Providers
- Profile of an MSP: Silverback Technologies
- Empowering Relationships and Commerce Online
- Vendor Rankings
- Overall
- Product Portfolio
- Channel Rankings
- Brand Rankings
- Web Resources
- Middle Market Strategy Profiles
- 3Com
- Cisco
- Hewlett Packard
- Intel
- Nortel Networks
List of Tables
- Table 1: Ranking: Overall - Middle Market Network Hardware Vendors, 2H 1999
- Table 2: Overall Rankings Structure - Growth Market Analysis & Rankings, 2H 1999
- Table 3: Ranking Scale - Middle Market, 2H 1999
- Table 4: # of Firms - Middle Market, 2000-2004
- Table 5: # of Full-time Employees - Middle Market, 2000-2004
- Table 6: # of Full-time Employees Accessing a Local Network - Middle Market, 2000-2004
- Table 7: # of Remote Branch Offices - Middle Market, 2000-2004
- Table 8: # Internet Accessing Telecommuters - Middle Market, 2000-2004
- Table 9: Growth in # of Internet Accessing Telecommuters - Middle Market, 2000-2004
- Table 10: Ranking: Overall - Middle Market Network Hardware Vendors, 2H 1999
- Table 11: US 2H 99 Networking Vendor Middle Market Product Portfolio Rankings
- Table 12: US 2H 99 Networking Vendor Middle Market Channel Strategy Rankings
- Table 13: US 2H 99 Networking Vendor Middle Market Brand Strategy Rankings
- Table 14: US 2H 99 Networking Vendor Middle Market Web Strategy Rankings
- Table 15: 3Com Snapshot
- Table 16: Ranking Summary - 3Com, 2H 1999
- Table 17: Cisco Snapshot
- Table 18: Ranking Summary - Cisco, 2H 1999
- Table 19: Hewlett Packard Snapshot
- Table 20: Ranking Summary - HP, 2H 1999
- Table 21: Intel Snapshot
- Table 22: Ranking Summary - Intel, 2H 1999
- Table 23: Nortel Networks Snapshot
- Table 24: Ranking Summary - Nortel Networks, 2H 1999
List of Figures
- Figure 1: Fragmentation-Users on the Corporate Network - Middle Market, 2000
- Figure 2: The Virtualization of Middle Market Corporations
- Figure 3: Number of Employees Accessing the Internet by Size of Business - US Market 2000
- Figure 4: Using Management Service Providers as a Channel - Middle Market Vendors, 2000
- Figure 5: Aligning for "Pull Through" on the Web - Middle Market Network Hardware Vendors
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