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Internet Access Devices in the Home: Are Consumers Ready?

Product Type: Market Research Report
Published by: In-Stat
Published: February 2001
Product Code: R97-598
Description
What will make consumers purchase Internet appliances over the next year?

The questions in this report come from In-Stat’s Annual Residential Technology Survey (RTS). They represent the questions we believe will be compelling to those companies interested in Internet Access Devices. This report focuses on the following topics:
  • Internet Access Devices
  • Internet Use
  • Home Networks
Questions answered by this report via survey answers include:
  • What types of consumer electronics are owned by consumers?
  • What do consumers consider to be an Internet Appliance?
  • Are consumers interested in purchasing an Internet appliance?
  • What type of Internet appliance are consumers primarily interested in purchasing?
  • What price are consumers willing to pay for an Internet appliance?
  • What type of Internet access do consumers have?
  • How much do consumers pay for their Internet service: both dial up and broadband?
  • How many hours per week do consumers spend on the Internet?
  • Who has a home network and why?
  • How likely are consumers to purchase a device that provides the delivery of voice, TV and Internet services?
Table of Contents

Table of Contents



  • Introduction
  • Methodology
  • Respondent Demographics
  • Age
  • Sex of Respondent
  • Income
  • Consumer Electronics
  • What types of electronic devices do you own?
  • How many PCs or Laptops do you currently own in your household?
  • Internet Access Devices
  • Which of the following would you consider to be an Internet Appliance?
  • Are you interested in purchasing an Internet Appliance?
  • What type of Internet Appliance are you primarily interested in purchasing?
  • What price are you willing to pay for an Internet Appliance?
  • Internet Access
  • Do you personally access the Internet?
  • What type of Internet access do you have?
  • Which of the following describes the locations from which you access the Internet?
  • What is the Primary reason you do not plan to have access to the Internet from your home in the next 12 months?
  • Although you do not currently have or plan to have Internet access at home, what other types of consumer electronics products do you have?
  • Approximately how many hours per week do you and other members of your household access the Internet from home?
  • Number of hours spent on the Internet by those respondents who have broadband service
  • Approximately how much do you pay per month for your Internet access at home?
  • Price paid per month for Broadband (always on) access
  • In which of the following ways do you access the Internet from home?
  • Which is the primary way that you access the Internet from home?
  • Home Networking
  • Do you own a Home Network?
  • Which of the following is the primary reason that you have a Home Network?
  • What is the Primary reason you would consider purchasing a Home Network?
  • Which of the following technology options would you choose to install a Home Network if given a choice?
  • Which of the following is the main concern you have about the purchase of a Home Network?
  • If you were told that you could have one device in the home that would handle the delivery of voice service, TV service, and Internet access, all for less than $200- How likely would you be to purchase it?
  • Age and Income groups of those respondents indicating they probably or definitely would purchase theproduct.
  • Why don't you think you would purchase it?
  • Summary



    List of Tables
  • Table 1. Statistics for those Interested in Internet Appliances



    List of Figures
  • Figure 1. Age Demographics of Survey Respondents
  • Figure 2. Survey Respondents by Sex
  • Figure 3. Survey Respondents by Income
  • Figure 4. What Types of Electronic Devices do You Own?
  • Figure 5. How Many PCs or Laptops do You Own?
  • Figure 6. Which of the Following Would You Consider to be Internet Appliances?
  • Figure 7. Are You Interested in Purchasing an Internet Appliance?
  • Figure 8. Type of Internet Access that Those Interested in Internet Appliances Have
  • Figure 9. What Type of Internet Appliance are You Primarily Interested in Purchasing?
  • Figure 10. Price Consumers are Willing to Pay for Internet Appliance
  • Figure 11. Do You Access the Internet?
  • Figure 12. Type of Internet Access that Consumers Have
  • Figure 13. From Which Locations do You Access the Internet?
  • Figure 14. Primary Reason to not Have Internet Access at Home in the Next 12 Months
  • Figure 15. Types of Consumer Electronics Owned by Those Without Internet Access
  • Figure 16. Internet Access per Week by Household
  • Figure 17. Broadband Subscribers Weekly Internet Access
  • Figure 18. Price per Month Consumers pay for Internet Access at Home
  • Figure 19. Price Consumers Pay per Month for Broadband Access
  • Figure 20. In Which Ways do You Access the Internet from Home?
  • Figure 21. Which is the Primary Way You Access the Internet from Home?
  • Figure 22. Home Network Users by Age Group in 1999 and 2000
  • Figure 23. Primary Reason Consumers Have a Home Network
  • Figure 24. Primary Reason Consumers Would Purchase a Home Network
  • Figure 25. Consumer Options for a Home Network
  • Figure 26. Main Concern About Home Networks
  • Figure 27. Consumer Likelihood of Purchasing One Device to Handle All Services for Under $200
  • Figure 28. Age Breakout for Those Interested in the One Device for Voice, TV and Internet Access
  • Figure 29. Income Breakout of Those Interested in One Device for Voice, TV, and Internet Access.
  • Figure 30. Why Don't You Think You Would Purchase it?
  • Ordering and More Information
    Price and Delivery Options



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