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2007 Australia - Broadcasting and Pay TV


Published Date: April 2007
Published By: Paul Budde Communication Pty Ltd
Page Count: 168
Order Code: R170-837
 
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1. OVERVIEW AND ANALYSIS - 2007
1.1 Free-to-Air TV
1.1.1 Market overview and trends
1.1.2 TV as multimedia launching platform
1.1.3 Market statistics
1.2 Digital TV
1.2.1 Market trends
1.2.2 Market statistics
1.2.3 Market analysis - patchy digital TV reception - yet another stumbling block
1.3 Pay TV
1.3.1 Subscriber statistics
1.3.2 Revenue statistics
1.3.3 Market analysis
1.3.4 Regulatory
1.4 Media reforms
1.4.1 Government Plans and Policies
1.4.2 Analysis of the media reforms
1.5 Radio
1.5.1 Market trends
1.5.2 Digital radio
2. DIGITAL TV
2.1 Market overview and statistics
2.1.1 Market trends
2.1.2 Market statistics
2.1.3 Market surveys
2.1.4 Market analysis
2.1.5 Regional overview of broadcasters
2.1.6 Proposed new media reforms
2.1.7 Consumer survey of digital media in Australian homes
2.1.8 Technological environment
2.2 Digital video recorders
2.2.1 Introduction
2.2.2 Free-to-Air DVRs
2.2.3 Market analysis
2.2.4 Pay TV DVRs
2.2.5 TiVo
2.2.6 Digital TV and DVDs
2.2.7 Television advertising
2.2.8 Forecasts
2.3 Interactive TV overview and analysis
2.3.1 Market overview
2.3.2 Definitions
2.3.3 The future of Video on Demand - analysis
2.3.4 iTV analysis
2.3.5 Interactive advertising
2.3.6 Market analysis - interactive advertising
2.3.7 Case studies
2.4 Set-top box overview and analysis
2.4.1 Personal Video Recorders (PVRs)
2.4.2 Market update
2.4.3 Regulatory developments
2.4.4 Market overview by sector
2.4.5 Set-top box statistics
2.4.6 Historical analysis
2.5 Datacasting overview and analysis
2.5.1 Regulatory framework
2.6 Summary of datacasting developments and trials
2.6.1 Year 2005
2.6.2 Year 2006
2.7 Datacasting review - 2006
2.8 Launch of the first datacasting channel
2.8.1 NSW Government’s participation
2.8.2 Macquarie Digital
3. FREE-TO-AIR TV
3.1 Broadcasters
3.1.1 Market overview
3.1.2 National broadcasters
3.1.3 Regional broadcasting
3.1.4 Community television broadcasting services
3.1.5 Indigenous broadcasters
3.2 Market overview and statistics
3.2.1 Introduction
3.2.2 Market trends and analysis - 2006 and 2007
3.2.3 Market statistics and revenue - 2006
3.2.4 Financial overviews
4. PAY TV
4.1 Industry revenues and analysis
4.1.1 Revenue statistics
4.1.2 ARPU statistics
4.1.3 Churn statistics
4.1.4 Piracy statistics
4.1.5 Pay TV advertising
4.2 Subscribers overview and analysis
4.2.1 Market overview
4.2.2 Subscriber statistics
4.2.3 Consumer penetration statistics
4.2.4 Penetration analysis
4.2.5 Pay TV penetration forecasts to 2010
4.2.6 Industry trend towards broadband infrastructure
4.2.7 The trend towards Digital Media
4.3 Infrastructure - statistics and analysis
4.3.1 The next phase from HFC to fibre
4.3.2 Infrastructure statistics
4.3.3 Major players - overview and major developments
4.3.4 Infrastructure analysis
5. DIGITAL MEDIA REFORMS
5.1 Analyses of media reforms
5.1.1 Media reform the aftermath
5.1.2 Disappointing media reforms
5.1.3 Media reforms - who could get what?
5.1.4 Analysis of the government media policies - 1996 - 2006
5.1.5 Technology might solve cross-media laws
5.1.6 More dynamic media market needed
5.1.7 Customer demand driving changes
5.1.8 Structural changes are needed
5.2 Government plans and policies
5.2.1 New Policy Directions
5.2.2 Prelude to new digital media policies
5.2.3 Proposed media reforms
5.2.4 Finalisation of new media reforms
5.2.5 IPTV regulations?
5.2.6 Policies and Regulations - 1996 - 2006 - Historic
6. RADIO
6.1 Overview and statistics
6.1.1 Market overview
6.1.2 PwC’s four-year predictions to 2010 on the media and entertainment sectors - August 2006
6.1.3 Demand statistics
6.1.4 Financial statistics
6.1.5 Major players
6.1.6 Digital media developments
6.1.7 Visual radio
6.1.8 Community radio
6.2 Digital radio
6.2.1 Market overview
6.2.2 Market surveys
6.2.3 Development path of digital radio
6.2.4 Features and benefits of digital radio
6.2.5 New and alternate delivery channels
6.2.6 Technologies
7. GLOSSARY OF ABBREVIATIONS
Exhibit 1 - Digital TV broadcasters by region - 2006
Exhibit 2 - Digital media reform - current rules and key proposed changes
Exhibit 3 - ACMA register of datacasting licensees - 2006
Exhibit 4 - Commercial television licences - 2006
Exhibit 5 - Nine Network coverage
Exhibit 6 - Regional licence area plan update
Exhibit 7 - Community television licences - 2005
Exhibit 8 - Public television stations funding - 2003 - 2004
Exhibit 9 - New media activities from pay TV operators - 2006
Exhibit 10 - Pay TV roll-outs by state
Exhibit 11 - The key issues still remain the same
Exhibit 12 - Media diversity
Exhibit 13 - Dutch digital media policies
Exhibit 14 - Digital media reform - current rules and key proposed changes
Exhibit 15 - Estimated number of radios in the home
Exhibit 16 - Austereo national networks - 2006
Exhibit 17 - SBC key radio stations
Exhibit 18 - Timeline of music on the Internet


Table 1 - Pay TV subscribers by operator - 2004 - 2007
Table 2 - Commercial TV networks share of advertising revenue - 2001 - 2006
Table 3 - Commercial TV networks audience share of revenue - 2005 - 2006*
Table 4 - Major broadcaster’s primetime audience share - 2006
Table 5 - Digital TVs and integrated digital TV sets sold - 2003 - 2006*
Table 6 - Average monthly sales volume of digital TV receivers - 2005 - 2006*
Table 7 - Pay TV subscribers by operator - 2002 - 2007
Table 8 - Pay TV subscribers annual change by operator - 2002 - 2007
Table 9 - Pay TV household penetration - 1997 - 2007
Table 10 - Pay TV revenue per operator - 1997 - 2008
Table 11 - Percentage change of pay TV revenue per operator - 2002 - 2008
Table 12 - Digital TVs and integrated digital TV sets sold - 2003 - 2006*
Table 13 - Average monthly sales volume of digital TV receivers - 2005 - 2006*
Table 14 - Average monthly sales volume of integrated digital TVs - 2006*
Table 15 - Digital TV adoption by number of devices - 2005 - 2006
Table 16 - Number of CRT TVs sold - first and third quarter 2006
Table 17 - Household penetration of digital TVs* - 2005 - 2006
Table 18 - Number of digital TV* households - 2001 - 2007
Table 19 - Digital TV statistics - household penetration - August 2006
Table 20 - Digital pay TV statistics - July 2006
Table 21 - Widescreen TV sales - 2004 - 2006
Table 22 - Growth rate of widescreen TVs - 2005
Table 23 - TV sets in Australian households by type of set - September 2005
Table 24 - Percentage of households with FTA or pay TV - 2005
Table 25 - Household penetration of digital media - 2005
Table 26 - Percentage of household use by application or platform - 2006
Table 27 - Frequency of device used for downloaded content - 2006
Table 28 - Main drivers for DTTB* adoption - 2006
Table 29 - Is digital FTA TV available to households in your area?
Table 30 - Awareness of analogue switch-off - 2005 - 2006
Table 31 - Type of television set in use - 2005
Table 32 - Top nine most satisfying features of digital FTA TV - 2005
Table 33 - Segmentation of households according to interest in adopting digital FTA TV - 2005
Table 34 - Penetration of pay TV services by access device - 2005
Table 35 - Foxtel iQ DVR subscribers - 2006 - 2007
Table 36 - Percentage of digital pay TV subscribers - 2004 - 2006
Table 37 - Subscriber churn rate by customer category - 2006
Table 38 - Digital TV adoption by number of devices - 2005 - 2006
Table 39 - Digital TVs and integrated digital TV sets sold - 2003 - 2006*
Table 40 - Penetration of pay TV services by access device - 2005
Table 41 - Penetration of DVD players by type of device - 2005
Table 42 - EPG developments based on current DVRs
Table 43 - EGP developments based on DVR pricing
Table 44 - FTA set-top box users - 2001 - 2010
Table 45 - Foxtel iQ DVR subscribers - 2006 - 2007
Table 46 - Number of television and radio licences on issue - 2004 - 2005
Table 47 - Number of television licences on issue (historical) - 1999; 2001 - 2004
Table 48 - ABC operating revenue and cost of services and annual change - 2005 - 2006
Table 49 - ABC revenue and annual change (historical) - 1998 - 2004
Table 50 - Nine Network revenue and annual change - 2003 - 2006
Table 51 - Seven Network revenue and annual change - 1999 - 2006
Table 52 - Network TEN revenue and annual change - 1995 - 2006
Table 53 - Television set penetration by number of sets - 2006
Table 54 - Advertising revenue for commercial television networks - July to December 2006
Table 55 - Commercial TV networks share of advertising revenue - 2001 - 2006
Table 56 - Commercial TV networks audience share of revenue - 2005 - 2006*
Table 57 - Major broadcaster’s primetime audience share - 2006
Table 58 - Primetime audience shares - Summer-to-date - weeks 49-50, 2006 v weeks 49-50, 2005
Table 59 - Primetime audience percentage shares - Summer-to-date - weeks 49-50, 2006 v weeks 49-50, 2005
Table 60 - Ad revenue forecasts by media sector - 2006
Table 61 - Average number of FTA viewers in capital cities - 2001; 2005
Table 62 - Share of advertising revenue - 1990; 1995; 2000; 2005
Table 63 - Australian commercial TV revenue and expenditure - 1992 - 2005
Table 64 - TV broadcasting revenue and expenditure growth - 1996 - 2005
Table 65 - Commercial TV revenues by broadcaster - 1998 - 2005
Table 66 - Commercial TV broadcasters’ revenues as share of total - 1998 - 2005
Table 67 - Broadcasting and commercial licence fees collected by ACMA - 1997 - 2005
Table 68 - Commercial television programming spending - 2003 - 2005
Table 69 - Pay TV revenue per operator - 1997 - 2008
Table 70 - Percentage change of pay TV revenue per operator - 1998 - 2008
Table 71 - Telstra pay TV bundling revenue and annual change - six months to December 2006
Table 72 - Net losses pay TV industry - 1996 - 2007
Table 73 - ARPU levels per operator Austar, Foxtel and Optus - 1999/2002; 2003 - 2007
Table 74 - Pay TV industry annual churn rates - 1996 - 2007
Table 75 - Foxtel subscriber annual churn rate - 2002 - 2006
Table 76 - Foxtel subscriber annual churn rate by customer category - 2006
Table 77 - Austar monthly and annual subscriber churn - 2002; 2005 - 2006
Table 78 - pay TV advertising spending estimates and annual change - 2005 - 2007
Table 79 - Pay TV subscribers by operator - 1995 - 2007
Table 80 - Pay TV subscribers annual change by operator - 1997 - 2007
Table 81 - Telstra pay TV bundling subscribers and annual change - six months to December 2006
Table 82 - Digital pay TV subscribers percentage per Foxtel/Austar - 2004 - 2006
Table 83 - Pay TV household penetration - 1997 - 2007
Table 84 - Pay TV viewing versus FTA channel viewing - six months to June 2006
Table 85 - Pay TV HH penetration and number of subscription TV HHs - 2000 - 2005
Table 86 - Pay TV audience growth by age group - 2004 - 2005
Table 87 - Pay TV HH penetration in Australia versus overseas countries - 2005
Table 88 - Pay TV viewing as a percent of total TV viewing - 1998 - 2006
Table 89 - Penetration of pay TV services by access device - 2005
Table 90 - Market share by provider and annual change - metropolitan homes in Australia - 2004 - 2005
Table 91 - Market share by provider in pay TV homes - 2004 - 2005
Table 92 - Forecast pay TV household penetration, low market growth scenario - 2005 - 2010
Table 93 - Forecast pay TV household penetration, high market growth scenario - 2005 -2010
Table 94 - Pay TV roll-out statistics (homes passed) - 1996 - 1998; 2002 - 2006
Table 95 - Share of all radio listening (historical figures) - 2003
Table 96 - Number of commercial and government radio stations - 2006
Table 97 - Radio subscription and advertising revenue, forecasts and annual change - 2000 - 2009
Table 98 - Advertising spending by media sector - 2005
Table 99 - Commercial radio penetration and time spent listening - Sept - Nov 2006
Table 100 - Time spent listening by capital city (excluding Canberra, Hobart, Darwin) - 2006
Table 101 - Audience penetration by time of day - 2006
Table 102 - Radio listening by radio location - 2001 - 2006
Table 103 - Commercial radio - top ten industry sectors and annual change - 2004 - 2005
Table 104 - Metropolitan radio advertising revenue - 2005
Table 105 - Australian commercial radio financial results and annual profit change - 1992 - 2005
Table 106 - Number of commercial radio services by city - 2006
Table 107 - ABC radio regional reach and share - 2005/06

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