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Home > Internet > General Internet > Internet Telephony
Australian Enterprise Telephony Market, 2007 Review & 2008-2012 Forecast
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| Published Date:
April 2008
Published By:
Telsyte
Page Count:
38
Order Code:
R671-87
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- 1 EXECUTIVE SUMMARY
- 2 INTRODUCTION
- 2.1 Methodology
- 2.2 Definitions
- 3 2007 AUSTRALIAN ENTERPRISE TELEPHONY MARKET REVIEW
- 3.1 Overall Market Review
- 3.1.1 IP telephony generating low ROI as a standalone system
- 3.1.2 Decisions makers are waiting to see the benefits before implementing UC - a driver for IP telephony
- 3.1.3 Decision makers evaluating a full mobile solution, bypassing all fixed telephony
- 3.1.4 Vendors shifting to target SME market
- 3.1.5 Trends between IP Telephony and Traditional Telephony
- 3.1.6 Key industry challenges to strong telephony uptake in Australia
- 3.1.6.1 Return On Investment/Total Cost of Ownership
- 3.1.6.2 Channel competency
- 3.1.6.3 Decrease cost of hardware
- 3.1.6.4 Legacy telephony system - if it's not broken, why replace it?
- 3.1.6.5 Hosted services
- 3.1.6.6 Microsoft
- 3.1.7 Overall market drivers for enterprise telephony uptake in Australia
- 3.1.8 Total Australian enterprise telephony market shares 2007
- 3.2 IP Telephony Market Review
- 3.2.1 Total revenues
- 3.2.2 Key market drivers for UC and IP telephony in Australia
- 3.2.2.1 Promise of increased workforce productivity and mobility
- 3.2.2.2 Green IT
- 3.2.2.3 End of contract - Replacement lifecycle
- 3.2.2.4 Broadband Triple-Play
- 3.2.2.5 UC - driving IP telephony adoption
- 3.2.3 Key market restraints for UC and IP telephony in Australia
- 3.2.3.1 Confusion about UC
- 3.2.3.2 Soft ROI
- 3.2.3.3 Ongoing support
- 3.2.3.4 Legacy Systems
- 3.2.4 Australian IP Telephony market share 2007
- 3.3 Vendor Performance and Activity Review
- 3.3.1 Alcatel-Lucent
- 3.3.2 Avaya
- 3.3.3 Cisco
- 3.3.3.1 Activities and Strategies
- 3.3.4 Ericsson/Aastra
- 3.3.4.1 Activities and Strategies
- 3.3.5 NEC
- 3.3.5.1 Activities and Strategies
- 3.3.6 Nortel
- 3.3.6.1 Activities and Strategies
- 3.3.7 Other smaller PBX players
- 3.3.7.1 Activities and Strategies
- 4 2008-2012 MARKET FORECAST AND OUTLOOK
- 4.1 Forecast Assumptions
- 4.2 Market Forecast
- 4.2.1 Total enterprise telephony market revenue forecast
- 4.3 Market Outlook
- 4.3.1 Enterprise telephony & UC vertical market forecast
- 4.3.2 Competitive landscape
- 4.3.1.1 Microsoft as a Threat
- 4.3.1.2 Mobile Operators as a Threat
- 4.3.1.3 Channel Education
- 4.3.1.4 Integration into Business Processes
- 4.3.1.5 Federated Presence
- 4.3.1.6 Sustainable Unified Communications Ecosystem
- 4.3.2 Enterprise Communications roadmap
- 5 CONCLUSION AND RECOMMENDATIONS
- 6 RELATED RESEARCH
- Figures
- Figure 1 - Australian Enterprise Telephony Market Revenue, 2003 - 2007
- Figure 2 - Australian IP revenues v ersus Traditional Revenues, 2003-2007
- Figure 3 - Australian Enterprise Telephony Market Share 2007
- Figure 4 - Australian IP Telephony Market Revenue, 2003-2007
- Figure 5 - Unified Communications components
- Figure 6 - Australian IP Telephony Market Share 2007
- Figure 7 - Alcatel-Lucent Spider-Web Diagram 2007
- Figure 8 - Avaya Spider-Web Diagram 2007
- Figure 9 - Cisco Spider-Web Diagram 2007
- Figure 10 - NEC Spider-Web Diagram 2007
- Figure 11 - Nortel Spider-Web Diagram 2007
- Figure 12 - Australian Enterprise Telephony Market Revenue Forecast 2008-2012
- Figure 13 - Australian Enterprise Communications Roadmap
- Tables
- Table 1 - Australian Enterprise Telephony Market - Key Industry Challenges, 2007
- Table 2 - Australian Enterprise Telephony Market - Key Industry Drivers, 2007
- Table 3 - Key Market Drivers for the Australian UC, 2007
- Table 4 - Key Market Drivers for the Australian IP Telephony Market, 2007
- Table 5 - Key Market Restraints for the Australian UC Market, 2007
- Table 6 - Key Market Restraints for the Australian IP Telephony Market, 2007
- Table 7 - Alcatel-Lucent Key Performance Indicators, 2006 c.f. 2007
- Table 8 - Avaya Key Performance Indicators, 2006 c.f. 2007
- Table 9 - Cisco Key Performance Indicators, 2006 c.f. 2007
- Table 10 - Ericsson Key Performance Indicators, 2006 c.f. 2007
- Table 11 - NEC Key Performance Indicators, 2006 c.f. 2007
- Table 12 - Nortel Key Performance Indicators, 2006 c.f. 2007
- Table 13 - Other Smaller PBX Players Mobile Key Performance Indicators, 2006 c.f.
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