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Home  > Communications  >  Public Switching  >  Broadband

Broadband Video: Redefining the Television Experience


Published Date: January 2007
Published By: The Diffusion Group (TDG Research)
Page Count: 39
Order Code: R662-48
 
DescriptionTable of ContentsSearch Inside
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1.0 Introduction
1.1 Defining the Terms
1.2 What is Covered in this Report
1.3 What is Not Covered in this Report
1.4 Predicting the Unpredictable
2.0 Why Broadband Video and Why Now?
2.1 Expanding Broadband Penetration
2.2 The Consumer as Content Creator
2.3 Major Broadcasters Buying into the BB-TV Vision
2.4 Quality Delivery Solutions are Available
2.5 Internet Video Offers a Cheap, Direct Connection for Viewers
2.5.1 All-Access Granted with No PayTV Gatekeeper
2.5.2 The Content Provider Owns the Experience
3.0 Broadband Video and the Television
3.1 Types of Broadband Video
3.2 How Broadband Gets to the Television
3.3 Models for Delivering Broadband Content to the Television
3.3.1 Open Delivery
3.3.2 Closed Delivery (Walled Garden)
3.3.3 Walled Garden to Dominate
4.0 Forecasts for Broadband TV Hardware & Services
4.1 Sales of BB-TV Enabling Hardware
4.1.1 General
4.1.2 Microsoft's IPTV on XBox Strategy
4.2 Use of Broadband-Enabled Televisions
4.3 Broadband Video Service Revenue
4.3.1 Video Download Services
4.3.2 Video Streaming Services
5.0 The Importance of an Open Broadband Video Platform
5.1 Barriers to Open Broadband Video on the Television
5.1.1 Point and Click - Forget About It
5.1.2 URLs on the TV - Give Me a Break
5.1.3 No Standard for Authoring a 10-Foot Interface
5.1.4 TV is Not (Yet) an Interactive Medium
5.1.5 Navigating an Endless Ocean of Content
5.2 Addressing these Challenges
5.2.1 Avoiding Point and Click
5.2.2 Using Channel Names and Numbers
5.2.3 Standardizing the 10-Foot Interface
5.2.4 Interactivity Optimized for TV Experiences
5.2.5 A Better Way to Search
6.0 The Future of Television
6.1 What Will Open Broadband TV Look Like?
6.2 The Impact on Traditional TV


List of Figures


Figure 1 Defining the Terms
Figure 2 World-Wide Broadband Households through 2011
Figure 3 CNN Pipeline Internet Video Service
Figure 4 Defining the Different Types of Broadband Video
Figure 5 Broadband Video for Television
Figure 6 Methods of Connecting TV to Broadband Video Resources
Figure 7 iTVA Facilitates Connectivity between the TV and the Internet
Figure 8 Broadband-Enabled Televisions through 2011 - Worldwide
Figure 9 Mix of Broadband-Enabling Mediums for the TV in 2011
Figure 10 Growth in Broadband Television Households 2006 through 2011
Figure 11 Mix of Broadband TV Connections in 2011
Figure 12 Television Broadband Movie Download Revenue: 2007-2011
Figure 13 Annual Revenue for Television Broadband Streamed Video Services: 2007-2011
Figure 14 The CountryChannel.tv Experience

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