Customer Relationship Management (CRM) Software in Germany: A Strategic Reference,

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Customer Relationship Management (CRM) Software in Germany: A Strategic Reference, 2006

Published Date: July 2007

Published By: Icon Group International, Inc.

Page Count: 194

Order Code: R307-26053

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1 INTRODUCTION & METHODOLOGY: 1.1 What Does This Report Cover?; 1.2 How to Strategically Evaluate Germany; 1.3 Latent Demand and Accessibility in Germany
2 CUSTOMER RELATIONSHIP MANAGEMENT (CRM) SOFTWARE IN GERMANY: 2.1 Latent Demand and Accessibility: Background; 2.2 Latent Demand: Market Composition; 2.3 Major Players; 2.4 Latent Demand: Target Buyers; 2.5 Latent Demand: Leading Segments; 2.6 Accessibility: Distribution Strategies; 2.7 Market Issues and Obstacles; 2.8 Key Contacts
3 FINANCIAL INDICATORS: PREPACKAGED SOFTWARE: 3.1 Overview; 3.2 Financial Returns in Germany: Asset Structure Ratios; 3.3 Financial Returns in Germany: Liability Structure Ratios; 3.4 Financial Returns in Germany: Income Structure Ratios; 3.5 Financial Returns in Germany: Profitability Ratios; 3.6 Productivity in Germany: Asset-Labor Ratios; 3.7 Productivity in Germany: Liability-Labor Ratios; 3.8 Productivity in Germany: Income-Labor Ratios
4 MACRO-ACCESSIBILITY IN GERMANY: 4.1 Executive Summary; 4.2 Economic Fundamentals and Dynamics; 4.3 Political Risks; 4.4 Marketing Strategies; 4.5 Import and Export Regulation Risks; 4.6 Investment Climate; 4.7 Trade and Project Financing; 4.8 Travel Risks; 4.9 Key Contacts
5 DISCLAIMERS, WARRANTEES, AND USER AGREEMENT PROVISIONS: 5.1 Disclaimers & Safe Harbor; 5.2 Icon Group International, Inc. User Agreement Provisions

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