Customer Requirements: How Can You Really Seal the Deal?: Industry Research Report

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Customer Requirements: How Can You Really Seal the Deal?

Published Date: August 2007

Published By: IDC

Page Count: 10

Order Code: R104-31246

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Description

Table of Contents

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Table of Contents
IDC Opinion
In This Study
Methodology
Situation Overview
Vendor Shortcomings
Lack of Industry-Specific Knowledge Frustrates End Users
Poor Sales and Marketing Strategies
Figure: Top Mistakes Businesses Find IT Vendors Make
Figure: Vertical Strategy Challenges: Sales Challenges
Figure: Vertical Strategy Challenges: Marketing Challenges
Slow Getting Started
Figure: Areas in Which Businesses Find IT Vendors Deficient
Future Outlook
Figure: Vertical Strategy Challenges: Partnering Challenges
Figure: Mediums Used to Learn About IT Vendors' Capabilities
Essential Guidance
Learn More
Related Research
Synopsis

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