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2008 Global Broadband - M-Commerce, E-Commerce & E-Payments

Published Date: November 2008
Published By: Paul Budde Communication Pty Ltd
Page Count: 138
Order Code: R170-1056
 
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1. E-COMMERCE AND E-PAYMENT MARKET 2008
1.1 E-commerce analyses and trends
1.1.1 The key drivers of growth
1.1.2 Introduction
1.1.2.1 Key parameters
1.1.2.2 The rise and rise of the Internet economy
1.1.2.2.1 Web 2.0 revives Internet economy
1.1.2.2.2 Online entrepreneurs find trouble keeping up with expansion
1.1.2.2.3 Lines blurring between B2B and B2C
1.1.2.3 Broadband - a trillion dollar industry in the making
1.1.3 The role of service providers
1.1.3.1 Service providers as e-commerce facilitators
1.1.3.2 E-eash service providers
1.1.3.3 The role of ISPs
1.1.3.4 New telcos - no winner, many losers
1.1.4 E-payments - market overview
1.1.4.1 Case study: PayPal
1.1.4.1.1 The P2P model: the success of PayPal
1.1.4.2 Internet banking (e-banking)
1.1.5 Internet economy - key trends
1.1.5.1 One million companies already depend on the Internet economy
1.1.5.2 Internet economy is looking for bypasses
1.1.5.3 Net neutrality - an important element for the Internet economy
1.1.5.4 Permission based marketing
1.1.5.5 The potential of China
1.1.6 E-commerce statistics and forecasts
2. INTERNET OVERVIEW AND STATISTICS
2.1 Internet industry overview and statistics
2.1.1 The Internet and the web
2.1.1.1 Historical growth of the Internet
2.1.2 Internet users and penetration
2.1.2.1 Time spent online
2.1.3 Internet hosts
2.1.3.1 Domain names
2.1.3.2 Native language Internet addresses and domain names
2.1.4 The World Wide Web
2.1.4.1 Introduction
2.1.4.2 Browsers
2.1.4.2.1 Growth of alternative browsers
2.1.4.3 Web server software
2.1.4.4 Internet portals
2.1.4.4.1 Overview
2.1.4.4.2 Advertising model
2.1.4.4.3 Search and advice models
2.1.4.4.4 Vertical portals from content providers
2.1.4.4.4.1 Warner Bros T-Works portal
2.1.4.4.5 The end of portals - analysis
2.1.5 Search engines
2.1.5.1 Search services seen as central
2.1.5.1.1 Search services market statistics
2.1.6 Websites
2.1.6.1 Website growth
2.1.6.2 Popular websites
2.1.7 The ISP market
2.1.7.1 ISPs consolidate
2.1.7.2 ISPs and the Internet economy
2.1.8 Key developments
2.1.8.1 The Pentagon Internet (GIG)
2.1.8.2 Japan researching new Internet
2.1.8.3 Web 2.
2.1.8.4 Corporates are mashing up and moving online
2.1.8.5 Grid commuting will change the Internet - analysis
2.2 Net neutrality
2.2.1 Introduction
2.2.1.1 Commercial expansion of the Internet
2.2.2 Network neutrality - a global issue
2.2.3 Carriers in competition with content providers
2.2.4 Network neutrality and non-discrimination
2.2.5 Developments in the USA
2.2.5.1 In the global context
2.2.5.2 Net neutrality - the Americans still don’t get it - analysis
2.2.6 No-one owns the Internet
3. ONLINE CONTENT AND BUSINESS MODELS
3.1 Online content & services
3.1.1 Digital media and entertainment
3.1.1.1 Digital media and entertainment services
3.1.1.2 Demand for faster networks
3.1.1.3 Consumer pricing expectations
3.1.1.4 Areas of growth through to
3.1.2 Digital media trends
3.1.3 Online content and services
3.1.3.1 Adult services
3.1.3.2 Online dating
3.1.3.3 E-education
3.1.3.3.1 Virtual worlds for education
3.1.3.4 Financial services
3.1.3.5 Online gambling and gaming
3.1.3.6 E-government
3.1.3.7 E-health
3.1.3.8 Mapping and tracking
3.1.3.9 Music
3.1.3.9.1 iTunes
3.1.3.9.2 Nokia’s launch into the mobile music market
3.1.3.10 Social Networks & UGC
3.1.3.11 Online travel
3.1.3.12 Online video media
3.1.3.13 Virtual Worlds
3.1.4 Digital Rights Management (DRM)
3.2 Advertising in the digital media
3.2.1 Digital media advertising analysis
3.2.1.1 Advertisers gaining power
3.2.1.2 Measuring digital media revenues
3.2.1.3 Key global themes
3.2.2 Global advertising statistics
3.2.3 Internet advertising
3.2.3.1 Marketing issues
3.2.3.2 Costs advantage of Internet advertising
3.2.3.3 Changes in Internet advertising
3.2.3.4 Infrastructure bottleneck in Internet economy
3.2.3.5 Online advertising models
3.2.3.5.1 Basic models
3.2.3.5.2 Emerging models
3.2.3.5.2.1 Permission-based models
3.2.3.5.2.2 Interactive advertising
3.2.3.5.2.3 And again…permission-based models
3.2.3.6 New technologies, same customers
3.2.4 New media advertising
3.2.4.1 Online game advertising
3.2.4.2 Social network advertising
3.2.4.3 Online video advertising
3.2.4.4 Online search advertising
3.2.4.4.1 Google/Yahoo online ad deal
3.2.5 Mobile advertising
3.2.5.1 Consumer attitudes to mobile advertising
3.2.5.2 Mobile image ads from Google
3.2.5.3 Location Based Advertising (LBA)
3.2.6 TV advertising to struggle
3.2.6.1 DVR and advertising
3.2.6.1.1 DVRs impact on US TV advertising market
3.2.7 Dubious advertising tactics
3.2.7.1 Mouse-trapping
3.2.7.2 Spawning
3.2.7.3 Spam
3.3 Industry business models
3.3.1.1 The role of the telcos
3.3.1.2 The role of the broadcasters
3.3.1.3 The role of the content providers
3.3.1.3.1 Business models for content providers
3.3.1.4 The role of the IT industry
3.3.1.4.1 Introduction
3.3.1.4.2 The IT industry
3.3.1.4.3 Consumer electronics
3.3.1.4.4 Software companies
3.3.1.5 Broadband service providers (BSPS)
3.3.1.6 Internet economy based business models
3.3.1.6.1 The new telco giants
3.3.1.6.2 Back to the ancient marketplaces
3.3.1.6.3 Industry separations
3.3.1.6.4 BT the only shining beacon in the telco world
3.3.1.6.5 So who are the leaders?
3.3.1.7 The end of portals
4. MOBILE COMMERCE AND M-PAYMENT OVERVIEW 2008
4.1 M-commerce, m-banking and m-payments
4.1.1 M-commerce market in
4.1.1.1 M-commerce milestones
4.1.2 M-commerce analysis
4.1.2.1 High costs hold sector back
4.1.2.2 Security concerns
4.1.2.3 New business models required
4.1.2.4 Near Field Communications (NFC)
4.1.3 M-payments (mobile payments)
4.1.3.1 Micropayments
4.1.4 M-banking (mobile banking)
4.1.4.1 Mobile banking market overview
4.1.4.2 Money transfer services
4.1.5 Industry consortia
4.1.5.1 Mobile Payment Forum
4.1.5.2 Mobey Forum
5. M-COMMERCE CONTENT AND SERVICES
5.1 Mobile commerce content & services
5.1.1 The market in
5.1.1.1 We are a telecoms industry
5.1.1.2 Value of mobile data market -
5.1.1.3 Off-deck mobile services: the pitfalls
5.1.1.4 Nokia’s push into mobile content
5.1.2 Key industry segments: statistics and forecasts
5.1.2.1 Mobile advertising
5.1.2.2 Mobile adult content
5.1.2.3 Mobile email
5.1.2.4 SMS
5.1.2.5 Mobile gambling and gaming
5.1.2.5.1 Mobile gambling
5.1.2.5.2 Mobile gaming
5.1.2.6 Mobile Internet
5.1.2.7 Location based services (LBS)
5.1.2.8 Mobile music and ringtones
5.1.2.8.1 Brief case study: Nokia and mobile music
5.1.2.9 Mobile User Generated Content (UGC)
5.1.2.9.1 Mobile social networking
5.1.2.9.2 Personal videos on mobile gaining in popularity
5.1.3 Future predictions
5.1.4 Mobile Digital Rights Management (MDRM)
6. REGIONAL OVERVIEWS
6.1 North America
6.1.1 USA
6.2 Latin America
6.2.1 M-commerce
6.2.2 E-commerce
6.2.2.1 MercadoLibre
6.2.2.2 Chile
6.2.2.3 Brazil
6.2.2.4 Mexico
6.2.2.5 Argentina
6.2.3 E-payment
6.3 Europe
6.3.1 Western Europe
6.3.1.1 Overview
6.3.1.2 A stronger broadband base
6.3.1.3 The Internet economy challenge
6.3.1.4 The value of e-commerce
6.3.1.5 Online ad spend
6.3.1.6 Software services
6.3.1.7 Music spend
6.3.1.8 Gaming market
6.3.1.9 M-commerce
6.3.2 Eastern Europe
6.3.2.1 Eastern Europe’s emerging Internet economy
6.3.2.2 Infrastructure for the Internet Economy
6.3.2.3 Online content
6.3.2.4 E-commerce
6.3.2.5 E-government
6.3.2.6 Measuring Eastern Europe’s emerging Internet economy
6.4 Africa/Middle East
6.4.1 Africa
6.4.1.1 Overview
6.4.1.2 E-commerce
6.4.1.3 E-banking and m-banking
6.4.1.4 M-payment
6.4.2 Middle East
6.4.2.1 Overview
6.4.2.2 Major e-commerce operators in the Middle East
6.4.2.2.1 Tejari
6.4.2.2.2 Maktoob Group
6.4.2.2.3 Rotana Group
6.4.2.2.4 Walla! Communications
6.5 Asia
6.5.1 Market overview
6.5.2 China
6.5.2.1 E-commerce
6.5.2.2 E-payment systems
6.5.2.2.1 Alipay
6.5.2.3 M-commerce
6.5.3 Japan
6.5.3.1 E-commerce
6.5.3.1.1 Online shopping
6.5.3.1.2 eBay
6.5.3.2 M-commerce/m-cash
6.5.4 South Korea
6.5.4.1 E-commerce
6.5.4.2 M-commerce/m-payment
6.5.5 Singapore
6.5.5.1 E-comm
6.5.5 Singapore
6.5.5.1 E-commerce
6.5.5.1.1 E-payment systems
6.5.6 Other markets in Asia Pacific
6.5.6.1 Hong Kong
6.5.6.2 Taiwan
6.5.6.3 Malaysia
6.6 Pacific region
6.6.1 Australia
6.6.1.1 E-commerce
6.6.1.1.1 Industry segments
6.6.1.1.2 Traditional players are holding the Australian market back
6.6.1.1.3 Internet media companies
6.6.1.1.4 Opportunities & pitfalls
6.6.1.1.5 The digital economy
6.6.1.1.6 Trends and statistics
6.6.1.2 E-payments
6.6.1.3 M-commerce
7. GLOSSARY OF ABBREVIATIONS
LIST OF TABLES
Table number: on page number:
Table 1 - Worldwide online spending - B2B and B2C - 2012
Table 2 - Worldwide Internet users and penetration by region - mid 2008
Table 3 - Top ten ranking by country for Internet users - 2007 - 2008
Table 4 - Households with access to a home PC and the Internet - selected countries - 2007
Table 5 - Top online activities - 2005; 2007
Table 6 - Country comparison of monthly at-home Internet usage - 2006 - 2007
Table 7 - Growth in the number of Internet hosts - 1984; 1991 - 2008
Table 8 - Number of domain names worldwide - 2007 - 2008
Table 9 - Internet users by top languages - 2002; 2005; 2007
Table 10 - Worldwide market share of top 5 browsers - 2007 - 2008
Table 11 - Web server market share, top 4 developers - 2004 - 2008
Table 12 - How people find websites
Table 13 - Search engine worldwide market share - early 2008
Table 14 - Online search market share - top 4 search engines in the US - Jan 2007; Dec 2007
Table 15 - Number of websites worldwide - 2004; 2006; 2008
Table 16 - Worldwide Internet users - 1990 - 2008
Table 17 - Worldwide broadband subscribers - 2003 - 2008
Table 18 - Top 5 dating websites in the US - February 2008
Table 19 - Worldwide e-learning market value - 2005; 2008; 2010
Table 20 - Worldwide online gambling revenue - 1997; 2001; 2004; 2006; 2008
Table 21 - Top five e-government countries - 2007
Table 22 - Market value and growth of telehealth - 2012
Table 23 - iTunes catalogue breakdown - 2007
Table 24 - Major regional user base of popular social networks - mid 2007
Table 25 - US online spending revenue for top 5 product types - 2006
Table 26 - Worldwide revenue from online video - 2007; 2010
Table 27 - Number of virtual worlds worldwide - 2007; 2009
Table 28 - Worldwide consumer spending on convergent platforms - 2006; 2011
Table 29 - Global advertising market revenue - 2007; 2012
Table 30 - Global online advertising spend - 2007; 2010
Table 31 - USA online advertising spend - 2000 - 2007
Table 32 - Percentage of total US online advertising spending - top 4 portals - 2006 - 2007
Table 33 - Global interactive advertising revenue - 2012
Table 34 - Global online game advertising spend - 2007 - 2008; 2012
Table 35 - Global social networking advertising spend - 2006 - 2008; 2011
Table 36 - Consumer electronics sales growth - US - 2006 - 2008
Table 37 - Worldwide transaction value of m-payments - 2008; 2013
Table 38 - Number of consumers worldwide using m-payment services - 2008; 2011
Table 39 - Mobile banking users in the USA - 2007; 2012
Table 40 - E-commerce spending growth rates, selected US sectors - 2007 - 2008
Table 41 - Online retail sales and annual change in the US - 2003 - 2008
Table 42 - B2C sales in Latin America & the Caribbean - 2003 - 2007
Table 43 - Forecast gaming market by platform - 2012
Table 44 - Value of European mobile gaming market - 2005 - 2007; 2009, 2012
Table 45 - Internet users and broadband subscribers in Eastern European countries - 2007
Table 46 - Online services take-up in Eastern European EU countries - 2007
Table 47 - Online trading as % of total turnover in select Eastern European countries - 2007
Table 48 - Businesses purchasing via the Internet in select Eastern European countries - 2007
Table 49 - Take up of e-government services by businesses in select Eastern European countries - 2007
Table 50 - Take up of e-government services by individuals in select Eastern European countries - 2007
Table 51 - E-readiness of select Eastern European countries - 2007
Table 52 - Online & mobile banking customers of South Africa’s major banks - June 2007
Table 53 - Estimated value of B2C e-commerce market in China - 2004 - 2006; 2010
Table 54 - E-commerce volume in South Korea - 2001 - 2006
Table 55 - E-commerce volume by transaction type in South Korea - 2001 - 2006
LIST OF EXHIBITS
Exhibit number: on page number:
Exhibit 1 - Examples of Web 2.0 developments
Exhibit 2 - Example of an operational support service
Exhibit 3 - World’s first voice-verified payment system
Exhibit 4 - PayPal - recent developments
Exhibit 5 - Internet economy - key developments
Exhibit 6 - Most popular online activities worldwide
Exhibit 7 - Implications of ending net neutrality
Exhibit 8 - Top 10 most popular domain name suffixes worldwide - 2008
Exhibit 9 - The phenomenon of the 1990s
Exhibit 10 - Comparison of top 15 web properties - Japan, USA and Germany - 2008
Exhibit 11 - Implications of ending net neutrality
Exhibit 12 - Applications of Microsoft’s Virtual Earth
Exhibit 13 - Online music sector
Exhibit 14 - Digital media marketing commandments
Exhibit 15 - Anarchy Online by Funcom
Exhibit 16 - Why mobile marketing won’t work in the current environment
Exhibit 17 - Examples of content provider business models
Exhibit 18 - Media centre devices
Exhibit 19 - M-commerce milestones
Exhibit 20 - Definition: Near Field Communications
Exhibit 21 - Examples of NFC applications
Exhibit 22 - EA’s change of business model incorporates micropayments
Exhibit 23 - Ranking of key mobile services & content segments - 2008
Exhibit 24 - Mobile adult service example: Cherrysauce
Exhibit 25 - Live mobile broadcast application
Exhibit 26 - The Economist Intelligence Unit (EIU) annual E-readiness criteria
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