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Home > Computers and Information Technology > Software > CRM & Customer Service
Growth Opportunities And Markets For It Outsourcing: New Possibilities For Contact Center, Infrastructure, Applications And Business Process Outsourcing
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| Published Date:
October 2007
Published By:
Business Insights
Page Count:
168
Order Code:
R162-807
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- Growth opportunities and markets for IT outsourcing
- Executive Summary
- Market outlook
- Market opportunities
- Contact center outsourcing
- Developments in infrastructure outsourcing
- Developments in application outsourcing
- Developments in business process outsourcing
- The SMB outsourcing opportunity
- Offshoring
- Chapter 1 Introduction
- What is this report about?
- Who is this report for?
- Definitions
- Application development
- Application hosting
- Application integration and collaboration
- Application management
- Application testing
- Back-up services
- CRM (customer relationship management) BPO
- Desktop server management services
- Desktop software management services
- Finance and Accounting (F&A) BPO
- HR BPO
- IT security management services
- Knowledge processes (knowledge management)
- Managed LAN services
- Managed mainframe services
- Managed messaging services
- Network security services
- Managed server services
- Managed storage services
- Managed WAN services
- Mobile desktop services
- Outsourced agent position (AP)
- Outsourcing
- Payments and billing
- Secure communications services
- Secure content services
- Service desk
- Site support
- SMBs (small and medium-sized businesses)
- Thin client management services
- Threat and vulnerability management services
- Web hosting services
- Chapter 2 Market outlook
- Summary
- Introduction
- Why IT outsourcing still represents a valuable market opportunity
- What barriers remain
- Chapter 3 Market opportunities
- Summary
- Introduction
- Sales and marketing - is there a future for outsourced outbound calling?
- Consumer hostility
- Legislative challenges
- High costs
- Poor quality perception
- Looking ahead: outsourced outbound calling is set to increase
- Regional analysis
- Drivers of outsourced outbound contact center services
- Cost savings
- Professional approach
- Increased commercial opportunities
- Outsourcers can leverage a number of strategies to increase outbound revenues
- Emphasize professional nature of services to prospective investors
- Show real cost savings
- Emphasize abilities in value-added services
- Outsourcing to improve customer service and reduce cost-to-serve
- In contested mass consumer markets, managing cost-to-serve is a challenge
- The UK energy utilities have managed cost-to-serve to differing
- degrees of success
- Infrastructure spending can deliver significant cost-to-serve improvements
- Effectively designed infrastructure further facilitates outsourcing
- Technology will determine by how much further the cost-to-serve can fall
- Ongoing cost improvements will be technology driven, though
- regulatory requirements will also impact
- Outsourced voice services
- Market outlook
- Vendor strategies
- Cost
- Market awareness
- Expertise
- Selling the solution
- Partners
- The proof will be in the pudding
- General vendor strategy points
- Chapter 4 Contact center outsourcing
- Summary
- Introduction
- What’s driving contact center outsourcing?
- Reduced costs
- Technology costs
- Cost management
- Quality of labor
- Ample labor
- Contact center outsourcing trends
- Slowing growth in traditional offshore locations
- Exclusive nearshoring - closer proximity but higher prices?
- Profiting from ‘bestshoring’
- New trends and developments
- Hosted contact centers
- Selling hosted contact centers
- Video contact centers
- Who is likely to purchase video contact centers?
- Virtual contact centers
- The customer-centric enterprise
- Remote working
- IP telephony
- Small and Greenfield contact centers
- Hosted IP contact centers
- Implications for vendors
- Chapter 5 Developments in infrastructure outsourcing
- Summary
- Introduction
- Infrastructure outsourcing is the most mature IT outsourcing domain
- New trends and developments
- Managed and outsourced network services represent a large but slow-growing market
- Network, voice/data convergence and security services are the highest growth markets
- Trends in mobility, security and applications are influencing networking contracts
- Security is now permeating most networking services contracts 86
- Security and privacy managed services is the fastest growing infrastructure services market
- Enterprises are looking for dedicated third-party security services expertise
- Embedded security in other infrastructure services may negatively impact demand
- There is good growth in all the S&P managed services sub markets
- Banking is the largest target market for security services providers
- German and UK enterprises’ stricter security approaches provide good opportunities
- The hosting services market
- Cost control and a need to manage infrastructure complexity are driving hosting services demand
- Capacity and power supply are the two main inhibitors to market growth
- The hosting services market has now fully rebounded from its problems earlier in the decade
- Financial services and government are the most prominent vertical markets
- Large enterprises have the most pronounced hosting requirements
- Storage services revenue growth is strong, relative to other infrastructure
- services
- Back-up is growing strongest but the managed storage services market represents the cash cow
- Managed and outsourced desktop services is a mature infrastructure services market
- Desktop services will increasingly be positioned as part of wider infrastructure outsourcing contracts
- Demand for desktop services is always positively impacted by the release of new operating systems
- Desktop maintenance is a low-growth market opportunity
- Remote management is driving the market for service desk
- Site support market growth is set to be low
- Chapter 6 Developments in application outsourcing
- Summary
- Introduction
- Access to expertise and the latest technologies are primary motivators
- New trends and developments
- Integration and packaged applications are end-user priorities
- Service orientated architectures
- Outsourcing packaged applications is most likely amongst verticals with less
- in-house IT
- Total application outsourcing: a new trend?
- The offshore impact
- Overcoming the roadblocks
- Vendor recommendations
- Help clients reduce IT complexity to improve efficiency and reduce cost
- Package professional services as part of the deal
- Assume the position of trusted advisor
- Provision low cost service centers to provide the best mix of offerings
- Position services to take advantage of growing SMB adoption and complete
- outsourcing contracts
- Flexibility through range of offering and pricing creates the most opportunity
- for vendors
- Regional and industry specific knowledge is required
- Demand for ‘global sourcing’
- Chapter 7 Developments in business process outsourcing
- Summary
- Introduction
- BPO deals shrink in scope in spite of growth in signings
- New trends and developments
- Investment priorities in BPO are shifting toward non-traditional services
- Newer, high-margin BPO services are a growing priority for customers
- Risk and proximity are strong factors in the offshore decision process
- Retail banks fear the classic inhibitors to offshore BPO
- Offshore BPO slowdown expected as voice BPO becomes a
- commodity
- Evolution in the BPO offshoring market
- Further vendor recommendations
- Expand their portfolio to create flexibility and insulate against
- commoditization
- Don’t disregard CRM outsourcing
- BPO services appeal to a broad spectrum of adopters for a variety of reasons
- Offshoring is an important part of the BPO market but there is still a strong
- need for market education
- Vendors are less likely to risk larger, more complex deals
- European BPO is far from a developed market
- There is significant scope for consolidation amongst vendors in this market
- Vendors should manage the sales process
- Multi-process deals a likely feature of the BPO market for some time to come
- Chapter 8 The SMB outsourcing opportunity
- Summary
- Introduction
- SMBs show traditional attitudes to selecting IT vendors
- SMBs are more likely to trust a national telecoms provider or a national ISP
- for managed services
- Many different vendors are supplying the UK SMB market
- SMBs are generally happy with their service providers
- A relatively low proportion of SMBs currently oursource their IT
- services
- The majority of SMBs manage their firewalls in house
- Security is a key consideration in IT outsourcing decisions
- The area that is most outsourced is security updates and patching
- The most pressing technical requirement for SMBs is security
- SMBs look to vendors to provide security and Internet connectivity
- The majority of SMBs have some form of risk mitigation in place
- Barriers to outsourcing
- Cost and loss of control
- A small proportion of SMBs can foresee a time when their IT function is fully
- managed externally
- Conclusions: outsourcing is still a relatively low priority for SMBs in the
- UK
- Chapter 9 Offshoring
- Summary
- Introduction
- The benefits of offshore outsourcing
- Industry difficulties that can be addressed through offshore
- outsourcing
- Offshore outsourcing can lead to significant cost savings
- While cost savings is the main advantage to offshore outsourcing,
- relatively higher quality labor is also a primary driver
- But not all companies are ready for offshore
- Some processes are more conducive to offshore outsourcing than others
- Different offshore locations offer distinct advantages
- New trends and developments
- Vertical expertise will become an important competitive differentiator in
- offshore outsourcing
- India’s offshore outsourcing market
- India’s domestic market presents real revenue opportunities
- India still offers investors a very low-cost business environment in
- the medium term
- That said, beware of potential erosion of India’s value proposition
- over long term
- Contact center offshore outsourcing in Central and Eastern Europe is
- projected to grow through 2010
- Why Central and Eastern Europe is a logical location for Western
- European customer service
- However, outsourcing to the CEE could prove limited over the
- long-term
- Vendor recommendations
- Contact center outsourcing in North Africa is growing fuelled by offshore
- demand
- North Africa is attractive for Western customer care investors
- There are still certain risks of which investors should be aware
- Vendor recommendations
- CALA: Looking beyond Mexico
- Brazil’s domestic market offers outsourcers opportunities to profit
- Outsourcers should look to Argentina and Chile for bilingual
- customer service
- Vendor recommendations
- Index
- List of Figures
- Figure 2.1: Enterprise outsourcing and managed services market conceptualization
- Figure 3.2: Global APs in outbound sales and marketing functions, 2006 - 2012
- Figure 4.3: Which functions are you likely to outsource in the next year?
- Figure 4.4: Whether you do or do not outsource please rate the importance of these criteria inchoosing an outsourcer?
- Figure 4.5: Indian and Philippine outsourced AP growth, 2005 - 2010
- Figure 4.6: Customer service silos
- Figure 4.7: Remote workers as a percentage of total APs globally, 2005-2010
- Figure 4.8: Total IP APs and IP APs as a % of total
- Figure 5.9: Solid, if unspectacular, growth is forecast in infrastructure outsourcing and managedservices
- Figure 6.10: Investment priorities in applications
- Figure 7.11: BPO services globally, 2006-2008
- Figure 7.12: Investment priorities in BPO
- Figure 8.13: When selecting an IT vendor the most important factors are the standard of customerservice and SLAs
- Figure 8.14: Only a small proportion of SMBs choose to outsource the management of theirfirewalls
- Figure 8.15: SMBs expect vendors to provide security and Internet connectivity services
- Figure 8.16: 40% of SMBs state cost as the strongest reason preventing them from outsourcing
- Figure 9.17: Indian offshore outsourced demand, 2005 - 2010
- List of Tables
- Table 4.1: Global hosted APs, 2006 - 2010
- Table 5.2: Global managed and outsourced network services market revenues 2005 to 2009 ($m)
- Table 5.3: Security & privacy managed services market revenues 2005 to 2009 ($m)
- Table 9.4: Indian outsourced APs, 2005 - 2010
- Table 9.5: CEE outsourced APs (000s), 2005-2010
- Table 9.6: Key themes for evaluating emerging CALA offshore locations
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