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Home  > Business/Finance  >  Financial Services  >  Insurance

Insurance Technology - CRM in Global Insurance (Review Report)


Published Date: January 2008
Published By: Datamonitor
Page Count: 32
Order Code: R313-30026
 
DescriptionTable of ContentsSearch Inside
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Overview
Catalyst
Summary
Methodology
Executive Summary
Introduction
Understanding the Opportunities for CRM in Global Insurance (Market Focus)
Protecting and Improving Insurer's Margins with CRM (Strategy Focus)
Customer Relationship Management Software Spending through 2012 in Insurance - North America (Databook)
Customer Relationship Management Software Spending through 2012 in Insurance - Western Europe (Databook)
Table of Contents
Table of figures
Table of tables
Understanding the Opportunities for CRM In Global Insurance (Market Focus)
Summary
CRM will enable insurers to compete - and excel - in today's highly competitive market
Focus on the customer in order to improve sales and service productivity
Improve customer retention and customer growth: Keys to being competitive
Insurers must use CRM to navigate the different global challenges
The United States
Europe
BRIC
CRM must shed its negative legacy and prove ROI by focusing on business rather than IT implications
Vendors must clearly communicate that today's CRM strategies have evolved
Vendors and end-users must strive for enterprise-wide implementations-""Break Down the Silos""
Ensure that end-user participation is maximized
Protecting and Improving Insurer's Margins with CRM (Strategy Focus)
Summary
Insurers must gain a full view of the customer in order to drive cross-sales and allocate resources more efficiently
Customer centricity begins with Customer Data Integration (CDI)
Customer segmentation: The first step in customer analytics
Beyond segmentation: Portfolio Analysis and Predictive Analytics
Insurers must aggressively manage their producers, i.e. agents and brokers
Portals: The differing needs of captive and independent agents
Insurers need to integrate and automate sales, marketing and operations
""Close the Loop""
Intelligent automation reduces costs and improves service
Design flexible offerings that meet the needs of the intricate insurance process
Create insurer-agent portals that allow for collaboration but respect the agent's sovereignty
Know where the market is heading so that you can properly market to insurers
Customer Relationship Management Software Spending through 2012 in Insurance - North America (Databook)
Introduction
Global Spending on CRM Licenses by Insurers, by Region, through 2012
North American Spending on CRM Licenses by Insurers, by Country, through 2012
North American Spending on CRM Licenses, by Insurer Type, through 2012
Customer Relationship Management Software Spending through 2012 in Insurance - Western Europe (Databook)
Introduction
Global Spending on CRM Licenses by Insurers, by Region, through 2012
Western European Spending on CRM Licenses by Insurers, by Country, through 2012
Western European Spending on CRM Licenses, by Insurer Type, through 2012
APPENDIX
Definitions
Methodology
Further reading
Ask the analyst
Datamonitor consulting
Disclaimer
List of Tables
Table 1: Global Spending on CRM Licenses by Insurers, by Region, through 2012 ($ millions)
Table 2: North American Spending on CRM Licenses by Insurers, by Country, through 2012 ($ millions)
Table 3: North American Spending on CRM Licenses by Insurers, by Country, through 2012 ($ millions)
Table 4: Global Spending on CRM Licenses by Insurers, by Region, through 2012 ($ millions)
Table 5: Western European Spending on CRM Licenses by Insurers, by Country, through 2012 ($ millions)
Table 6: Western European Spending on CRM Licenses by Insurers, by Country, through 2012 ($ millions)
List of Figures
Figure 1: Current threats and strategies
Figure 2: Premium Growth in BRIC compared to G7
Figure 3: The process required to turn a prospective customer into a policyholder
Figure 4: Global Spending on CRM Licenses by Insurers, by Region, through 2012 ($ millions)
Figure 5: North American Spending on CRM Licenses by Insurers, by Country, through 2012 ($ millions)
Figure 6: North American Spending on CRM Licenses, by Insurer Type, through 2012 ($ millions)
Figure 7: Global Spending on CRM Licenses by Insurers, by Region, through 2012 ($ millions)
Figure 8: Western European Spending on CRM Licenses by Insurers, by Country, through 2012 ($ millions)
Figure 9: Western European Spending on CRM Licenses, by Insurer Type, through 2012 ($ millions)


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