MVNO Business Plan: Industry Research Report

MVNO Business Plan

Published Date: February 2008

Published By: Mind Commerce Publishing

Page Count: 50

Order Code: R331-98

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Table of Contents

1. EXECUTIVE SUMMARY: A. THE BUSINESS; B. THE STRATEGY; C. THE MARKET; D. THE MANAGEMENT; E. THE FINANCIALS; F. COMPANY MISSION
2. THE BUSINESS: A. DESCRIPTION OF SERVICES; B. TARGET MARKET; C. SERVICES OFFERED - PRIMARY REVENUE DRIVERS; D. POTENTIAL FUTURE SERVICES - ALTERNATIVE REVENUE SOURCES; E. DISTRIBUTION, PURCHASING AND REFILLS; F. STARTER PACKAGE; G. HANDSETS AND HARDWARE; H. GSM SYSTEM AND THE SIM-CARD; I. THE WEB-SITE AND CUSTOMER INTERFACE; J. BACK-OFFICE AND CUSTOMER CARE; K. THE NETWORK OPERATOR; L. REGULATORY; M. CHURN; N. THE COMPANY
3. THE MARKET: A. US WIRELESS MARKET; B. PREPAID MARKETS
4. THE OPPORTUNITY: A. OPPORTUNITY; B. STRATEGY; C. FORECAST
5. MARKETING PLAN: A. GENERAL OVERVIEW; B. MARKETING IDEAS; C. INITIAL MARKET SEGMENTS AND STRATEGIC CONSIDERATIONS; D. PARTNERING AND CO-BRANDING; E. LOYALTY PROGRAM
6. FINANCIAL OVERVIEW: A. REVENUE STREAMS & COST CONSIDERATIONS; B. REVENUE GROWTH; C. FINANCIAL PROJECTIONS; D. FUNDING; E. EXIT STRATEGY
7. POTENTIAL MARKET SEGMENTS (AD. 1)
8. THE MANAGEMENT TEAM AND PARTNERS (AD. 2): A. MANAGEMENT; B. BOARD OF ADVISORS AND PARTNERS; C. PARTNERS
9. COMPETITION (AD. 3): A. GENERAL OVERVIEW; B. PREPAID PLAYERS; C. SWOT ANALYSIS; D. PREPAID COMPETITION ANALYSIS; EUROPE VS. UNITED STATES (AD. 4); E. GENERAL OVERVIEW
10. THE MOBILE VIRTUAL NETWORK OPERATOR (AD. 5): A. GENERAL OVERVIEW
11. CASE STUDIES (Ad. 6)