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2008 US Mobile Banking Benchmark Study: Mobile Access, Features, and Security—What Banks Are Offering Now


Published Date: May 2008
Published By: Javelin Strategy & Research
Page Count: 50
Order Code: R3424-59
 
DescriptionTable of ContentsSearch Inside
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Overview
Primary Questions
Findings And Analysis
Methodology
Executive Summary
Value Proposition
Expand Access Via Multiple Platforms To Draw In Consumer Groups
How Setup Affects Access
Utilize The Mobile Phone Channel For Setup
Tech Savvy And Unbanked Show Increased Likelihood To Use Mobile Banking
Security Is The Sticking Point For Consumers Adoption
How Consumer’s Risk Changes By The Channel
What Transactions Are Showing Up Now On The Mobile Banker’s Screen
Access, Security And Features-What Banks Are Offering Now
Access: What Banks Are Offering Now
The Big Ten FIs And What They Are Offering
Security: What Banks Are Offering Now
Features: What Banks Are Offering Now
Basic Functions
Intermediate And Advanced Functions
Opportunities For Improvement
Unique Features
How To Assess The Three Access Platforms
Penetration Rates
Cost Differences
Partnerships With Wireless Carriers
Ease Of Setup And Use
Mobile Browsers
Security Levels
Tracking Usage Patterns Of Current Mobile Bankers
Best Functions For Each Application
Mobile Service Platform Providers
Appendices
Related Research
Companies Mentioned
Table of Figures
Figure 1: Screenshot from Kiwibank's Mobile Banking Demo
Figure 2: Mobile Phone Features Used by Mobile Bankers vs. All Consumers with Mobile Phones
Figure 3: Online Bankers vs. Non-Online Bankers Likelihood to Conduct Mobile Banking
Figure 4: Likelihood to Use Mobile Banking by Consumer Groups
Figure 5: Top Consumer Security Concerns about Mobile Banking
Figure 6: How the Availability of New Channels of Banking Affects Consumer Risk Behavior
Figure 7: Tech CU’s Multifactor Authentication Log-In Process
Figure 8: Mobile Banking Activities by Mobile Bankers Last 30 Days vs. Last 12 Mos.
Figure 9: Mobile Offerings-Functions to Be Reviewed
Figure 10: Percentage of Financial Institutions Providing Access by Platform
Figure 11: Chase Mobile’s Text Message-based Mobile Banking Solution
Figure 12: Top Ten Financial Institutions and their Planned Mobile Operating Systems
Figure 13: Percentage of Financial Institutions Meeting Security Criteria
Figure 14: Percentage of Financial Institutions Meeting Mobile Banking Service Features Criteria
Figure 15: Bank of Stockton’s Mobile Banking Demo
Figure 16: Platform Access Comparison
Figure 17: Types of Mobile Activity by Availability, Enablement of Data Plan, and Usage
Figure 18: Mobile Wireless Carriers by Market Share
Figure 19: Platform Security Comparison
Figure 20: Platform Features Comparison
Figure 21: Mobile Services Platform Providers
Figure 22: Forecast of Availability, Use and Adoption of Mobile Channel for Banking, 2007-2012
Figure 23: Methods of Mobile Access by Financial Institution, Alphabetically
Figure 24: Security Factors Adopted by Institution
Figure 25: Total Features, by Institution, Alphabetically

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