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Home  > Communications  >  Wireless  >  Components/Equipment

Mobile Payments Forecast: Contactless Evolution Flounders Without Heightened Attention to Merchants And Wireless Carriers


Published Date: June 2006
Published By: Javelin Strategy & Research
Page Count: 32
Order Code: R3424-37
 
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OVERVIEW
PRIMARY QUESTIONS
FINDINGS AND ANALYSIS
EXECUTIVE SUMMARY: OVERVIEW OF MOBILE PAYMENTS
CONTACTLESS PAYMENTS BACKGROUND: MERCHANTS AND WIRELESS CARRIERS ARE KEY
FURTHER ACTION IN SPURRING CONTACTLESS ACCEPTANCE LOCATIONS IS NEEDED
DETERMINING THE VALUE PROPOSITION FOR CONTACTLESS PAYMENTS
CONSTITUENTS
MERCHANT VALUE PROPOSITION IS ENHANCED WITH MORE DYNAMIC DEVICES
ENROLLMENT AS AN INTEGRAL PIECE OF THE MERCHANT AND CARRIER VALUE PROPOSITION
REVENUE MODELS THAT MAY SPUR CARRIER INVOLVEMENT IN CONTACTLESS
ADDRESS CONSUMER SAFETY CONCERNS TO SPUR CONSUMER ADOPTION
MOBILE BANKING INITIATIVES AND CONTACTLESS PAYMENTS ARE INTRINSICALLY LINKED
INTEGRATE LIKELY MOBILE BANKING CUSTOMERS AS KEY TARGETS FOR CONTACTLESS
APPEAL TO CONTACTLESS CARDHOLDERS’ FINANCIAL MANAGEMENT AND DESIRE TO INTERACT THROUGH ADDITIONAL CHANNELS
MOBILE PERSON-TO-PERSON PAYMENTS GROWTH DEPENDS ON ADOPTION OF ALTERNATIVES
MOBILE E-COMMERCE TRANSACTIONS ARE DEPENDENT ON HANDSET EVOLUTION AND CONTENT INTEGRATION EFFORTS
ALTERNATIVE SOLUTIONS PLAY A SECONDARY ROLE IN DRIVING MOBILE PAYMENTS
MERCHANT USE OF CONTACTLESS TECHNOLOGY TO DRIVE ALTERNATIVES
ENHANCED COMMUNICATION AND VALUE ADDS POST-ADOPTION OF MOBILE PAYMENTS
WILDCARD SCENARIO: BANKS AS CARRIERS, AND CARRIERS AS ISSUERS?
Table of Figures
Figure 1: Sources and Needs for Effective Contactless Growth
Figure 2: Projected Adoption of Contactless Through 2012
Figure 3: Value Propositions for Contactless Payments Constituents
Figure 4: Value From Different Payment Types Among Merchants
Figure 5: Contactless Revenue Models for Carriers
Figure 6: Consumer Sentiment Regarding Safety of Contactless Payments
Figure 7: Likely Mobile Banking Consumers' Reasons for using Contactless
Figure 8: Likely Contactless Payments Users' Reasons for Mobile Banking
Figure 9: Consumers' Likelihood of Using Mobile Person-to-Person Transfers
Figure 10: Consumer Likelihood of Initiating Mobile E-Commerce Transactions
Figure 11: Opinions on Financial Services via Mobile Devices
Figure 12: Likelihood of Accessing Account Information via Mobile Devices
Figure 13: Likelihood of Conducting Financial Transactions via Mobile Device
Figure 14: Most Likely Banking Activities Performed via Mobile Devices
Figure 15: Likelihood of Switching Banks for Mobile Banking Access
Figure 16: Likelihood of Switching Wireless Carriers for Mobile Banking Access
Figure 17: Opinions on Financial Services via Mobile Devices

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