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Home > Communications > Wireless > Components/Equipment
Mobile Payments Forecast: Contactless Evolution Flounders Without Heightened Attention to Merchants And Wireless Carriers
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- OVERVIEW
- PRIMARY QUESTIONS
- FINDINGS AND ANALYSIS
- EXECUTIVE SUMMARY: OVERVIEW OF MOBILE PAYMENTS
- CONTACTLESS PAYMENTS BACKGROUND: MERCHANTS AND WIRELESS CARRIERS ARE KEY
- FURTHER ACTION IN SPURRING CONTACTLESS ACCEPTANCE LOCATIONS IS NEEDED
- DETERMINING THE VALUE PROPOSITION FOR CONTACTLESS PAYMENTS
- CONSTITUENTS
- MERCHANT VALUE PROPOSITION IS ENHANCED WITH MORE DYNAMIC DEVICES
- ENROLLMENT AS AN INTEGRAL PIECE OF THE MERCHANT AND CARRIER VALUE PROPOSITION
- REVENUE MODELS THAT MAY SPUR CARRIER INVOLVEMENT IN CONTACTLESS
- ADDRESS CONSUMER SAFETY CONCERNS TO SPUR CONSUMER ADOPTION
- MOBILE BANKING INITIATIVES AND CONTACTLESS PAYMENTS ARE INTRINSICALLY LINKED
- INTEGRATE LIKELY MOBILE BANKING CUSTOMERS AS KEY TARGETS FOR CONTACTLESS
- APPEAL TO CONTACTLESS CARDHOLDERS’ FINANCIAL MANAGEMENT AND DESIRE TO INTERACT THROUGH ADDITIONAL CHANNELS
- MOBILE PERSON-TO-PERSON PAYMENTS GROWTH DEPENDS ON ADOPTION OF ALTERNATIVES
- MOBILE E-COMMERCE TRANSACTIONS ARE DEPENDENT ON HANDSET EVOLUTION AND CONTENT INTEGRATION EFFORTS
- ALTERNATIVE SOLUTIONS PLAY A SECONDARY ROLE IN DRIVING MOBILE PAYMENTS
- MERCHANT USE OF CONTACTLESS TECHNOLOGY TO DRIVE ALTERNATIVES
- ENHANCED COMMUNICATION AND VALUE ADDS POST-ADOPTION OF MOBILE PAYMENTS
- WILDCARD SCENARIO: BANKS AS CARRIERS, AND CARRIERS AS ISSUERS?
- Table of Figures
- Figure 1: Sources and Needs for Effective Contactless Growth
- Figure 2: Projected Adoption of Contactless Through 2012
- Figure 3: Value Propositions for Contactless Payments Constituents
- Figure 4: Value From Different Payment Types Among Merchants
- Figure 5: Contactless Revenue Models for Carriers
- Figure 6: Consumer Sentiment Regarding Safety of Contactless Payments
- Figure 7: Likely Mobile Banking Consumers' Reasons for using Contactless
- Figure 8: Likely Contactless Payments Users' Reasons for Mobile Banking
- Figure 9: Consumers' Likelihood of Using Mobile Person-to-Person Transfers
- Figure 10: Consumer Likelihood of Initiating Mobile E-Commerce Transactions
- Figure 11: Opinions on Financial Services via Mobile Devices
- Figure 12: Likelihood of Accessing Account Information via Mobile Devices
- Figure 13: Likelihood of Conducting Financial Transactions via Mobile Device
- Figure 14: Most Likely Banking Activities Performed via Mobile Devices
- Figure 15: Likelihood of Switching Banks for Mobile Banking Access
- Figure 16: Likelihood of Switching Wireless Carriers for Mobile Banking Access
- Figure 17: Opinions on Financial Services via Mobile Devices
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